Dharma Sevanam : Jurnal Pengabdian Masyarakat
Vol 2 No 2 (2023): December 2023

Manajemen UMKM Dan Strategi Komunikasi Pemasaran Pada Usaha Katik Sate Dan Canang Di Banjar Karya Sidhadharma

I Komang Widya Purnama Yasa (-)
Ni Putu Ari Aryawati (Institut Agama Hindu Negeri Gde Pudja Mataram)
I Made Ngurah Oka Mahardika (Institut Agama Hindu Negeri Gde Pudja Mataram)
Nengah Sukendri (Institut Agama Hindu Negeri Gde Pudja Mataram)
I Gede Jaya Satria Wibawa (Institut Agama Hindu Negeri Gde Pudja Mataram)
Ni Luh Putu Anom Pancawati (Institut Agama Hindu Negeri Gde Pudja Mataram)
Ni Wayan Kartika Khaecylia Tamara (Institut Agama Hindu Negeri Gde Pudja Mataram)

Article Info

Publish Date
24 Oct 2023

Abstract

Community service provides guidance and counseling and helps improve the expertise and skills of human resources so that they can advance in national development growth accompanied by the development of information technology at this time to increase community economic growth. Banjar Karya Sidha Dharma, Karang Pangsor Hamlet, West Pemenang Village, Pemenang District, North Lombok Regency has a business opportunity in producing katik sate as a creative economy based on village resources. Knowledge in fostering financial management of Micro, Small, and Medium Enterprises, as well as marketing communication strategies, aims to make these businesses have sustainable progress in increasing economic power and people's welfare

Copyrights © 2023




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Journal Info
Dharma Sevanam : Jurnal Pengabdian Masyarakat
Website

Abbrev

DS

Publisher

Institut Agama Hindu Negeri Gde Pudja Mataram

Subject

Religion Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Neuroscience

Description

DHARMA SEVANAM : Jurnal Pengabdian Masyarakat merupakan jurnal pengadian kepada masyarakat yang di kelola oleh Lembaga Penelitian dan Pengabdian kepada Masyarakat IAHN Gde Pudja Mataram. Jurnal ini berisi kegiatan pengabdian dan pemberdayaan masyarakat serta diseminasi hasil penelitian berupa ...