Indonesian Journal of Informatic Research and Software Engineering
Vol. 3 No. 2 (2023): Indonesian Journal of Informatic Research and Software Engineering (IJIRSE)

Analisa Algoritma Naïve Bayes Classifier (NBC) Untuk Prediksi Penjualan Alat Kesehatan : Naïve Bayes Classifier (NBC) Algorithm Analysis for Prediction Medical Device Sales

Dian Ramadhani (Universitas Riau)
Qurotul A’yuniyah (Universitas Islam Negeri Sultan Syarif kasim Riau)
Winda Elvira (Universitas Islam Negeri Sultan Syarif kasim Riau)
Nanda Nazira (Universitas Islam Negeri Sultan Syarif kasim Riau)
Isnani Ambarani (Universitas Islam Negeri Sultan Syarif kasim Riau)
Sofia Fulvi Intan (Universitas Islam Negeri Sultan Syarif kasim Riau)

Article Info

Publish Date
28 Sep 2023

Abstract

The application of Data Mining in the business scope can be found in the use of Customer Relationship Management (CRM). CRM is a company's effort to manage its sales and customers more optimally. Company Sales Data can be processed into knowledge that can be used to optimize marketing strategies. Purna Karya Scientific is a company engaged in the field of medical/medical devices, laboratory equipment, chemical and dental materials as well as educational aids. In this study has used sales data at PT. After Scientific Work with attributes item code, relation, number of items, and label as class. Then classify medical device sales data by implementing the Naïve Bayes Classifier (NBC) algorithm which can predict sales results by displaying an accuracy value. Implementation was carried out using Google Colab to obtain an accuracy value of 95%, a recall value of 95%, and a precision value of 81%. The results of data on sales of medical devices with 2 classes namely "Selling" and "Not Selling". The resulting value is very good and can be used as a basis for classifying sales of medical devices by analyzing the stock of goods at PT. Full Scientific Work.

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Journal Info
Indonesian Journal of Informatic Research and Software Engineering
Website

Abbrev

ijirse

Publisher

Institut Riset dan Publikasi Indonesia

Subject

Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Engineering

Description

Indonesian Journal of Informatic Research and Software Engineering (IJIRSE) merupakan Jurnal Ilmiah yang diterbitkan oleh Institut Riset dan Publikasi Indonesia (IRPI) bekerja sama dengan beberapa Perguruan Tinggi yang Berada di Kopertis X. Jurnal IJIRSE terbit 2 kali dalam satu tahun yaitu Maret ...