Jurnal Ilmiah Wahana Pendidikan
Vol 9 No 19 (2023): Jurnal Ilmiah Wahana Pendidikan

Pengaruh Kualitas Pelayanan Customer Service Terhadap Loyalitas Nasabah Dalam Perspektif Ekonomi Islam

Lafifah Ulfah Dalimunthe (Universitas Islam negeri sumatera Utara)
Andrew Hermawan Harahap (Universitas Islam negeri sumatera Utara)
Enika Diana Batubara (Universitas Islam negeri sumatera Utara)
Riski Fadhil (Universitas Islam negeri sumatera Utara)



Article Info

Publish Date
26 Sep 2023

Abstract

Customer service is the most important part in a company and can be said to be the spearhead for a company, especially in the banking sector which emphasizes Islamic economic values. Due to increasing banking competition, it is demanded that they must be active in increasing their business both to get new customers and to retain old customers. In an Islamic economic perspective, it also implements a service system that is good, honest, and profitable and not detrimental to both parties, both the company (the person offering the product) and the customer (the person buying it) so that this principle of Islamic economics makes customers loyal to something. company for the products offered. Therefore service is very important, especially customer service because it affects the overall quality of a company in satisfying stated or implied needs.

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Journal Info

Abbrev

JIWP

Publisher

Subject

Religion Education Social Sciences Other

Description

Jurnal Ilmiah Wahana Pendidikan (JIWP) Diterbitkan sebagai upaya untuk mempublikasikan hasil-hasil penelitian dan temuan di bidang pendidikan . Jurnal ini terbit 4 bulanan, yaitu bulan April, Agustus dan Desember. *Ruang Lingkup* Memuat hal kajian, analisis, dan penelitian tentang perancangan, ...