Da'watuna: Journal of Communication and Islamic Broadcasting
Vol 4 No 1 (2024): Da'watuna: Journal of Communication and Islamic Broadcasting

Studi Etnografi Virtual Kritik Sosial dalam Konten Kanal Youtube Tekotok terkait Kenaikan Harga Bahan Bakar Minyak di Indonesia

Muhammad Yassaar Basli (UPN Veteran Jawa Timur Fakultas Ilmu Sosial dan Ilmu Politik Prodi Ilmu Komunikasi)
Zainal Abidin Achmad (UPN Veteran Jawa Timur Fakultas Ilmu Sosial dan Ilmu Politik Prodi Ilmu Komunikasii)

Article Info

Publish Date
28 Sep 2023

Abstract

This research is entitled "Virtual Ethnographic Study of Social Criticism in the Content of the Tekotok Youtube Channel Regarding the Rise in Indonesian Fuel Prices", which was conducted using qualitative research methods, and the data collected is primary data. The research method used is the virtual ethnographic method used to explore and analyze the virtual culture of social media users with a critical perspective. The results of the study found that the delivery of social criticism through YouTube animated content about rising fuel prices was carried out by using animation as a character that tells the criticism of the video maker, then the storyline is easily understood by the audience, the video content is made in a comedic or joking manner, and the language used can be understood by the audience.

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Journal Info
Da'watuna: Journal of Communication and Islamic Broadcasting
Website

Abbrev

dawatuna

Publisher

Institut Agama Islam Nasional Laa Roiba Bogor

Subject

Religion Education Languange, Linguistic, Communication & Media Social Sciences

Description

The aim of the journal is to disseminate the communication, dakwah, broadcasting, and Islamic studies researches done by researchers. Specifically, the journal will deal with topics, including but not limited to: Broadcasting Communication Dakwah and Islamic propagation Islamic education Islamic ...