Al-Sharf: Jurnal Ekonomi Islam
Vol 4, No 1 (2023)

Faktor-Faktor Yang Mempengaruhi Minat Nasabah Non Muslim Melakukan Cicilan Emas Di Bank Syariah Indonesia KCP Kabanjahe

Fillia Anggita (Unknown)



Article Info

Publish Date
10 Feb 2023

Abstract

This study aims to determine what factors influence the interest of non-Muslim customers in using gold installments. The analytical method used is quantitative analysis. This analysis includes: validity and reliability test, classical assumption test, multiple linear regression analysis, and hypothesis testing. The sample used in this study were 99 respondents. The results of the analysis show that there are three variables formed from four variables, namely, service, behavior, positive response and promotion. Which affects the interest of non-Muslim customers in using gold installments in Islamic banks.

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Journal Info

Abbrev

Mudharib

Publisher

Subject

Economics, Econometrics & Finance

Description

Al-Sharf: Journal of Islamic Economics published by the Rahmat Islamiyah Foundation, Medan, Indonesia. In this journal the articles contain articles about the fields of Islamic scientific research and Islamic education. Al-Sharf: Journal of Islamic Economics received manuscripts in the field of ...