Jurnal Penelitian Pendidikan IPA (JPPIPA)
Vol 9 No 12 (2023): December

Sustainable Strategy in the Development of Mangrove Ecotourism in Pasar Rawa Village, Langkat Regency

Ratna Sari (Universitas Satya Terra Bhinneka, Medan)
Muhtar Ardansah Munthe (Universitas Satya Terra Bhinneka, Medan)
Aulia Putra Daulay (Universitas Satya Terra Bhinneka, Medan)

Article Info

Publish Date
20 Dec 2023

Abstract

Pasar Rawa Village has natural tourism potential that has not been managed optimally, one of which is mangrove ecotourism. Mangrove ecotourism is one of the efforts to conserve forest resources whose management positively impacts the environment and social economy of the community. This research aims to determine the right strategy for developing mangrove ecotourism in Pasar Rawa Village so that its management is sustainable. The research began by determining the strengths, weaknesses, opportunities and challenges of ecotourism development through direct observation, interviews, distribution of questionnaires and literature studies, then the development strategy was analyzed using SWOT analysis. The research results show that Pasar Rawa Village Mangrove Ecotourism is in quadrant I which supports aggressive growth policies and eleven ecotourism development plans refer to the regulations of the minister of tourism and the creative economy.

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Journal Info
Jurnal Penelitian Pendidikan IPA (JPPIPA)
Website

Abbrev

jppipa

Publisher

Universitas Mataram

Subject

Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Education Materials Science & Nanotechnology Physics

Description

Science Educational Research Journal is international open access, published by Science Master Program of Science Education Graduate Program University of Mataram, contains scientific articles both in the form of research results and literature review that includes science, technology and teaching ...