Community Empowerment
Vol 8 No 11 (2023)

Excellent service and digital marketing program for the Borobudur Homestay Village Association

Prihatin Dwihantoro (Universitas Muhammadiyah Magelang, Magelang, Indonesia)
Dwi Susanti (Universitas Muhammadiyah Magelang, Magelang, Indonesia)
Rayinda Faizah (Universitas Muhammadiyah Magelang, Magelang, Indonesia)
Sekar Amalia Putri (Universitas Muhammadiyah Magelang, Magelang, Indonesia)
Nasywa Fildza Nabila (Universitas Muhammadiyah Magelang, Magelang, Indonesia)



Article Info

Publish Date
30 Nov 2023

Abstract

This community service activity aims to improve the quality of services of the Borobudur Homestay Village community and digital marketing education. The method for this program goes through several stages, namely observation and socialization, training and mentoring, as well as creating a video profile and website for Kampung Homestay Borobudur. The results of this program show an increase in understanding and competence regarding service excellent and digital marketing. Apart from that, a website and company profile have been developed to support the implementation of digital marketing.

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Journal Info

Abbrev

ce

Publisher

Subject

Arts Humanities Education Public Health Social Sciences

Description

Community empowerment is a medium for academicians, government, private companies, and social institutions to communicate community empowerment activities. Each published article is expected to provide new insights and inspire activities elsewhere on related ...