International Journal of Integrative Sciences
Vol. 2 No. 12 (2023): December 2023

Comparison of Copras, Vikor, and Waspas Methods in School Promotion Media Selection

Fatah Ridho Perdana (Universitas Pamulang)
Gian Athallah (Universitas Pamulang)
Perani Rosyani (Universitas Pamulang)



Article Info

Publish Date
28 Dec 2023

Abstract

This Research Aims To Compare The COPRAS, VIKOR, And WASPAS Methods In A Decision Support System For Selecting School Promotion Media. Promotion Is An Important Activity To Improve The Impression And Competitiveness Of Schools. The Selection Of The Right Promotional Media Can Increase The Effectiveness Of The Promotion. The Three Methods Of COPRAS, VIKOR, And WASPAS Are Multicriteria Decision-Making Methods That Can Be Applied To Optimization Cases Such As The Selection Of Promotional Media. The Research Was Conducted By Applying The Three Methods To The Case Of Selecting Promotional Media For SMK Airlangga Using 5 Criteria: Cost, Time, Reach, Completeness, And Flexibility. The Results Show That The COPRAS And WASPAS Methods Produce The Same Ranking Of Alternatives With Billboards As The Best Alternative, While The VIKOR Method Is Different With Brochures As The Best Alternative. It Is Concluded That The WASPAS Method Is The Most Appropriate Because It Has Advantages In Terms Of Ease, Interpretation, And Consideration Of Criteria Weights

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Journal Info

Abbrev

ijis

Publisher

Subject

Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Industrial & Manufacturing Engineering Social Sciences

Description

International Journal of Integrative Sciences (IJIS) is an international peer-review, and double-blind review journal published by Formosa Publisher. The IJIS is aimed to provide a forum for review, reflection, and discussion informed by the results of recent and ongoing research from a ...