Venus: Jurnal Publikasi Rumpun Ilmu Teknik
Vol. 2 No. 1 (2024): Februari : Venus: Jurnal Publikasi Rumpun Ilmu Teknik

Penerapan Ranah Digital Marketing Funnel Untuk Meningkatkan Strategi Penjualan Graha Office Dengan Analisis SWOT

Rafidah Amelia Anastasya (Universitas Pembangunan Nasional “Veteran” Jawa Timur)
Yekti Condro Winursito (Universitas Pembangunan Nasional “Veteran” Jawa Timur)

Article Info

Publish Date
11 Jan 2024

Abstract

Current business developments have moved from conventional systems to digital marketing systems and the use of digital marketing is the right opportunity for current developments in Indonesia. However, in its current condition, there are still business actors who do not understand digital marketing and lack awareness among the public or entrepreneurs to utilize digital media as a means to develop their activities. In the research, the researcher used a data processing method with a digital marketing funnel and the data was processed using SWOT analysis. Based on these problems, digital marketing training was carried out. This research aims to find out research results that can increase understanding of digital marketing funnel sales at Graha Office. It is hoped that the findings of this research can help companies formulate more effective digital marketing strategies that focus on achievement.

Copyrights © 2024




Citation Download
RIS
EndNote, Reference Manager, ProCite
BibTex
Latex, Jabref
Original Source
Download Original
Google Scholar
Check in Google Scholar
Journal Info
Venus: Jurnal Publikasi Rumpun Ilmu Teknik
Website

Abbrev

Venus

Publisher

Asosiasi Riset Ilmu Teknik Indonesia

Subject

Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Engineering

Description

Engineering Science Clump. include the sub-groups of Civil Engineering and Spatial Planning, Industrial Engineering, Electrical and Computer Engineering. The Research Journal of the Engineering Science ...