KIC
Vol. 2 (2024): Proceeding Kilisuci International Conference on Economic and Business

The Role of Digital Marketing Strategies in Increasing Hamed Kebab Sales Turnover

Lusi Tri Wahyuni (University of Nusantara PGRI Kediri)

Article Info

Publish Date
02 Apr 2024

Abstract

Research aim: The aim of this research is to increase knowledge about digital marketing for MSMEs and how method increase  turnover MSME sales ​ Design/Method/Approach: In this research, researchers used qualitative methods . With Technique interviews , observations And documentation . Object study This is the UMKM Kebab Hamed on Jl. Dahlia No.3, Mangunrejo, Tulungrejo, Kec. Pare, Kediri Regency. Research Finding: results study showing that Utilization of digital marketing in means promotion to enhancement turnover sale. Research limitations: Research limitations this is a lack of time in doing interviews because MSME product owners are difficult to find.

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Journal Info
KIC
Website

Abbrev

kilisuci

Publisher

Universitas Nusantara PGRI Kediri

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

Description

Kilisuci International Conference on Economic & Business is a international scientific proceeding are open to seeking innovation, creativity and novelty. Either letters, research notes, articles, supplemental articles, or review articles. Kilisuci International Conference on Economic & Business aims ...