International Journal of Economics, Business and Innovation Research
Vol. 3 No. 05 (2024): International Journal of Economics, Business and Innovation Research (IJEBIR)

Strategy Strategy to Increase the Competitiveness of Palembang City MSMEs Post Covid 19

Sopian Sopian (Prodi S1 Manajemen, Fakultas Ekonomi, Universitas Kader Bangsa)
Fretty Welta (Prodi S1 Manajemen, Fakultas Ekonomi, Universitas Kader Bangsa)

Article Info

Publish Date
06 Aug 2024

Abstract

Community emporment is an acivity increasing community participation ini fulfillment life’s needs and solving problems experienced by society. The results show a response positive government and active community participation tall. The aim of this activity is to promote and improve product quality in order to achieve more develop and be able to compete with the MSME industry during the Covid 19 pandemic. In order to improve empowerment and welfare of the community through entrepreneurship to become an independent society and develop through branding and product marketing to promising business opportunities, because there are many interested by many groups.

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Journal Info
International Journal of Economics, Business and Innovation Research
Website

Abbrev

IJEBIR

Publisher

CV. Cita Utilitas Utama

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

International Journal of Economics, Business and Innovation Research (IJEBIR) is a high quality open access peer reviewed research journal. providing a platform for the researchers, academicians, professional, practitioners and students to impart and share knowledge in the form of high quality ...