JURNAL CEMERLANG: Pengabdian pada Masyarakat
Vol 6 No 1 (2023): JURNAL CEMERLANG: Pengabdian Pada Masyarakat

PENDAMPINGAN PENGUATAN UMKM DUA PUTRI DESA PURWODADI KECAMATAN JAYALOKA

Fauziah, Anna (Unknown)
Pandra, Viktor (Unknown)
Luthfiana, Maria (Unknown)



Article Info

Publish Date
17 Dec 2023

Abstract

This community service activity aims to provide assistance and strengthening for Dua Putri MSMEs, Purwodadi Village, Jayaloka District in marketing products processed by MSMEs using social media. The method used by the Community Service TEAM is carrying out PKM activities in two stages, namely the preparation and implementation stages. Based on the community service activities that have been carried out, the results obtained are that Dua Putri UMKM is able to market the products that have been produced outside the village of Purwodadi and its surroundings, management is not yet neatly organized, therefore assistance is provided to increase understanding of the importance of social media as a tool. marketing as well as providing insight into the importance of innovating in product packaging starting from creating logos, packaging to the ready-to-sell stage and providing appropriate management training.

Copyrights © 2023






Journal Info

Abbrev

JPM

Publisher

Subject

Other

Description

JURNAL CEMERLANG: Pengabdian pada Masyarakat merupakan Jurnal Berkala Ilmiah dengan ISSN 2654-4741 (PRINT) dan ISSN 2655-7894 (Online) dalam Bidang Pengabdian kepada Masyarakat, yang diterbitkan oleh Lembaga Penelitian, Pengembangan, Publikasi dan Pengabdian pada Masyarakat dan Kerjasama (LP4MK) ...