Jurnal Mahasiswa Entrepreneur
Vol 1 No 12 (2022): DESEMBER 2022

STRATEGI PEMASARAN BISNIS DALAM MENINGKATKAN PEMBELIAN PROMOSI DI MEDIA SOSIAL DAN KUALITAS PRODUK PADA YOWES MIE DI SITUBONDO

Sandra, Intan Ayu Kartika (Unknown)
Rachman, Riza (Unknown)
Mufid, Rozin Khairon (Unknown)
Febriyanto, Febriyanto (Unknown)
Khotip, Zainal (Unknown)
Ismayani, Meiriyanti (Unknown)

Article Info

Publish Date
31 Dec 2022

Abstract

This research aims to gain an understanding of how important it is to increase purchases through promotions on social media and product quality at Yowes Mie Situbondo. Where promotion and product quality are very good at attracting consumer interest. And Yowes Mie also uses promotional media where he will get prizes on his Instagram. The ingredients used are very good, because Yowes Mie does not want to disappoint consumers. This article uses a qualitative method where the author interviews Yowes Mie by going directly to the field.

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Journal Info
Jurnal Mahasiswa Entrepreneur
Website

Abbrev

jme

Publisher

Universitas Abdurachman Saleh Situbondo

Subject

Economics, Econometrics & Finance Electrical & Electronics Engineering Social Sciences

Description

Jurnal Mahasiswa Entrepreneurship (JME) Fakultas Ekonomi dan Bisnis Universitas Abdurachman Saleh Situbondo adalah jurnal yang ditulis oleh mahasiswa FEB UNARS sebagai jembatan antara ilmu dan praktek manajemen. JME mempublikasikan artikel baik berupa telaah pustaka maupun hasil penelitian empiris. ...