Computer Based Information System Journal
Vol. 2 No. 1 (2014): CBIS Journal

Pengaruh Service Quality Dan Website Quality Pada Customer Value (Studi Kasus Pada Bank Umum Di Kota Batam)

Welly Sugianto (Universitas Putera Batam)



Article Info

Publish Date
06 Mar 2014

Abstract

The previous researches showed that Value was normally influenced by Service Quality and Website Quality. Limited attention has been paid to treating those aspects as Construct. This research attempts to examine how Service Quality and Website Quality affect Value. This research uses 3 latent variables which consist of 2 exogenous constructs and 1 endogenous constructs. The impact of exogenous variables on endogenous variable was analyzed by Structural Equation Model (SEM). Results show that there are significant interrelated dependence relationships among constructs.

Copyrights © 2014






Journal Info

Abbrev

cbis

Publisher

Subject

Computer Science & IT Control & Systems Engineering Library & Information Science

Description

CBIS Journal diterbitkan dua kali setahun, pada bulan maret dan september. Bidang penelitian yang diterbitkan meliputi data mining, text mining, data warehouse, online analytical processing, artificial intelligence, decision support system, Mobile Application, Software engineering, Software Testing, ...