Buana Pendidikan: Jurnal Fakultas Keguruan dan Ilmu Pendidikan Unipa Surabaya
Jurnal Fakultas Keguruan dan Pendidikan Universitas PGRI Adi Buana Surabaya

PENILAIAN KONSUMEN TERHADAP PRODUK MUKENA DI BEJI BANGIL PASURUAN: scoring, mukena, artist

Atiqoh Atiqoh (Unknown)



Article Info

Publish Date
10 Jan 2018

Abstract

Beji Bangil mukena is well-known mukena that develops rapidly, in its research it can be done by woman participation. The problem in this research is how consumer think about mukena product, it is a descriptive research and has two subject, there are the artists of this product and the employees in Beji Bangil with 5 artists and consumers in Nizam and Nazar who are buying mukena, with 248 respondents with questionersas its collecting data, data analisis using %, from each artist using process (1) choosing accessories design and pattern (2) choosing materials and its accessories (3) process of sewing and adding accessories (4) finishing technique(5) deciding (6) quality and (7) packing. From consumers research in next step are cheap prices(50%), accessories design (60,30%), trendy (46,37%), color combination (42,33%), its result (44,35%), quality (46,37%) and quite uninteresting (70,96%)

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Journal Info

Abbrev

jurnal_buana_pendidikan

Publisher

Subject

Education

Description

Jurnal ini terbit dua kali setahun bulan Februari dan Oktober berisi tulisan ilmiah tentang pendidikan, baik yang ditulis dalam Bahasa Indonesia maupun Bahasa Inggris. Tulisan yang dimuat dapat berupa analisis, kajian pustaka, atau hasil ...