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Contact Name
Ahmad Harakan
Contact Email
ahmad.harakan@unismuh.ac.id
Phone
+6285656010878
Journal Mail Official
otoritas@unismuh.ac.id
Editorial Address
Universitas Muhammadiyah Makassar, Jl. Sultan Alauddin No.259 Makassar
Location
Kota makassar,
Sulawesi selatan
INDONESIA
Otoritas : Jurnal Ilmu Pemerintahan
ISSN : 20883706     EISSN : 25029320     DOI : http://doi.org/10.26618/ojip
Core Subject : Social,
Otoritas : Jurnal Ilmu Pemerintahan, with registered number ISSN 2088-3706 (Print), ISSN 2502-9320 (Online) is a Peer-reviewed journal published twice a year in April and October by Department of Governmental Science, Faculty of Social and Political Sciences, Muhammadiyah University of Makassar in collaboration with Muhammadiyah’s College Association of Governmental Science (AIPPTM) and Asia Pacific Society for Public Affairs. It aims to publish research articles in the field of Politics and Governmental Science and its related issues.
Arjuna Subject : -
Articles 1 Documents
Search results for , issue "Vol 13, No 3 (2023): (December 2023) in progress" : 1 Documents clear
Political communication of the Prime Minister of Malaysia Anwar Ibrahim on Twitter Firdaus Muhammad; Andi M. Faisal Bakti; MD. Rozalafri Johori; Sadhriany Pertiwi Saleh
Otoritas : Jurnal Ilmu Pemerintahan Vol 13, No 3 (2023): (December 2023) in progress
Publisher : Department of Government Studies Universitas Muhammadiyah Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/ojip.v13i3.12741

Abstract

Globalisation, information, and communication technology have changed human communication. The internet gave birth to social media and a new communication trend. Digital, such as computer-mediated, communication replaces traditional communication. Face-to-face communication can now be done via social media, which blurs space and time. The benefit is that social media is not controlled by mainstream media, which decides what to publish. Social media lets any communication actor broadcast messages to the public at any time. Some communication actors are government officials, or political actors. Anwar Ibrahim, the prime minister, wants to build political trust and support through vertical and horizontal political communication. Anwar Ibrahim regularly uses Twitter to engage with residents, show his actions, and express his attitude, commitment, and government vision. Politicians must adjust to social media's power. This study uses Nvivo 12 Pro for social media analysis. According to Nvivo, Anwar Ibrahim's political communication concentrated on his actions, government matters, political affairs, and maintaining his relationship with citizens and the king.

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