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Sasetyo Aryono
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Economic and Business Faculty Dr Soetomo University Semolowaru No. 84 Surabaya, East Java, Indonesia
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INDONESIA
SINERGI: Jurnal Ilmiah Ilmu Manajemen
Published by Universitas Dr. Soetomo Surabaya
ISSN : 20874987     EISSN : 25490419     DOI : https://doi.org/10.25139/sng.v12i2.5705
Core Subject : Economy,
Economics, Econometrics & Finance
SINERGI : Jurnal Ilmiah Ilmu Manajemen invites scholars, researchers, and students to contribute the result of their studies and researches in management human resources and marketing field, strengthen science knowledge exchange with other institutions.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 153 Documents
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THE INFLUENCE OF THE DARE TO BE BARE CAMPAIGN ON BRAND IMAGE ON INSTAGRAM @RAIKUBEAUTY 1; 1
Sinergi : Jurnal Ilmiah Ilmu Manajemen Vol. 11 No. 2 (2021)
Publisher : Economic and Bussiness Faculty, Dr Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (842.085 KB) | DOI: 10.25139/sng.v11i2.4136

Abstract

A woman's beauty comes from within, not from the outside. Raiku Beauty is able to establish itself amid its long-established beauty product competitors, despite its youth. Through @RaikuBeauty, Raiku Beauty uses Instagram to transmit messages and communicate a product in order to establish a brand image. The goal of this research was to determine whether there is an effect of @Raikubeauty Instagram social media content on the dare to be bare campaign on the Image Raiku brand. Quantitative explanatory research is used, including data collection techniques in the form of surveys. The population consisted of @Raikubeauty followers, with a sample size of 395 responses calculated using the Taro Yamane formula, and the hypothesis was tested using simple linear regression. The findings of hypothesis testing suggest that social media content on Instagram regarding the campaign dare to be bare has a substantial effect on brand image by 60.2 percent. This suggests that the dimensions of campaign-related social media material have an impact on brand image.
MAGGOT BSF CULTIVATION DEVELOPMENT STRATEGY AS ECONOMIC RESILIENCE DURING PANDEMIC 1
Sinergi : Jurnal Ilmiah Ilmu Manajemen Vol. 11 No. 2 (2021)
Publisher : Economic and Bussiness Faculty, Dr Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (935.196 KB) | DOI: 10.25139/sng.v11i2.4153

Abstract

This research is motivated by the large amount of waste that accumulates in many areas in Indonesia, especially household organic waste. The accumulated amount of waste is caused by the processing that is still not optimal to reduce the capacity of the amount of waste. Mr. Bilal's maggot cultivation business is a proven effective way to reduce the capacity of household organic waste in his village. The purpose of this study was to study the profile of maggot cultivation in Karang Pilang District, to analyze the prospects for the development of maggot cultivation during the covid pandemic, to determine a cultivation development strategy that is in accordance with the conditions and potential in the city of Surabaya. The population used in this study were all maggot cultivators in the city of Surabaya. The sample in this study was Maggot BSF cultivator Mr. Bilal in Kedurus village, Karang Pilang sub-district, Surabaya. The sampling method is the Accidental Sampling technique. The method used in this research is descriptive qualitative method. Data analysis using descriptive-qualitative analysis, without using quantitative techniques. The price of maggot is set according to the expenses that have been incurred during the production process and add a percentage to the profit to get a profit. Marketing strategy, introduce more to consumers in order to increase income or more profit, provide the best service, implement a selling system by upholding honesty when explaining maggot with honest conditions, with this attitude consumers will be happy and like this place of cultivation.
SOCIAL IMPACT OF FINANCIAL TECHNOLOGY AND ISLAMIC ECONOMICS EDUCATION: - 1
Sinergi : Jurnal Ilmiah Ilmu Manajemen Vol. 11 No. 2 (2021)
Publisher : Economic and Bussiness Faculty, Dr Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (639.946 KB) | DOI: 10.25139/sng.v11i2.4155

Abstract

The purpose of this study is to test hypotheses about how the impact of financial technology (Fintech) and Islamic economic education in improving social welfare. Correlational quantitative research was chosen to reveal the social impact of the two variables. The research population is all people in Lampung Province, Indonesia who are educated in Islamic economics, who at the time of the study were at least sitting in the fifth semester undergraduate program. The sample is 308 people or 10% of the population of 3080 people. Data were collected using a questioner that was shared using Google Form. Data analysis was performed using a structural equation model (SEM) approach with the Lisrel 8.80 program. The results showed that, the social impact of utilizing financial technology and Islamic economic education includes two aspects, namely positive and negative impacts which are all related to people's economic behavior, economic learning, and psychological and spiritual health. Positive impacts dominate more than negative impacts.
FINANCIAL RATIO ANALYSIS IN PREDICTING FINANCIAL DISTRESS OF FOOD AND BEVERAGE COMPANIES WITH LOGISTIC REGRESSION 1
Sinergi : Jurnal Ilmiah Ilmu Manajemen Vol. 11 No. 2 (2021)
Publisher : Economic and Bussiness Faculty, Dr Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (373.799 KB) | DOI: 10.25139/sng.v11i2.4157

Abstract

The purpose of this study is to analyze the effect of financial ratios such as leverage, liquidity, activity, and profitability on the possibility of financial distress (financial distress). The population in this study are all food and beverage companies listed on the Indonesia Stock Exchange in the period 2017 - 2020 totaling 30 companies. The samples taken were 6 food and beverage companies using a purposive sampling technique, namely the selection of samples based on certain criteria. The number of observations that were processed and analyzed were 18 observations. Logistics Regression is the method used in this research. The results showed that the activity ratio and leverage ratio had a significant effect on predicting financial distress, while the liquidity ratio and profitability ratio had no significant effect on predicting financial distress..
THE EFFECT OF WORK MOTIVATION AND WORK DISCIPLINE ON EMPLOYEE PERFORMANCE: The Effect of Work Motivation and Work Discipline on Employee Performance 1; 1
Sinergi : Jurnal Ilmiah Ilmu Manajemen Vol. 11 No. 2 (2021)
Publisher : Economic and Bussiness Faculty, Dr Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (403.576 KB) | DOI: 10.25139/sng.v11i2.4158

Abstract

Human resources management is one that is needed in the era of globalization. Every organizational goal always expects resources that are able to work effectively and so that the company can be achieved. Human Resources is a central factor in an organization. The research objective is to determine the effect of work discipline and work motivation on employee performance at Kopitiam Cafe and Restaurant partially and simultaneously. Research method with associative method then using a quantitative descriptive approach. Multiple linear regression is a data analysis technique. The results of this study are as follows: The more disciplined an employee is in working, the more employee performance increases. The effect of these variables is significant positive . The more an employee is motivated to be enthusiastic about work, the more employee performance increases. The effect of these variables is significant positive. The more disciplined an employee is in working and the more motivated an employee is to be enthusiastic at work when combined simultaneously, the more employee performance increases. The effect of these variables is significant positive.
Gender Empowerment Indicators: Better Management Of Resources To Optimize Results Lanteri, Cristina
Sinergi : Jurnal Ilmiah Ilmu Manajemen Vol. 7 No. 1 (2017)
Publisher : Economic and Bussiness Faculty, Dr Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (383.318 KB) | DOI: 10.25139/sng.v7i1.25

Abstract

Abstract.As a cultural anthropologist I strongly believe in the value of applied anthropology especially when it comes to international cooperation and development. Thanks to a methodology principally based on participant observation I found that anthropologists benefit from a deep understanding of the social dynamics within a group. In this working paper I discuss my work for AIDA, a Spanish NGO, in Dhaka. Several years ago, I was called to collaborate with this organization in order to set ‘gender empowerment indicators’ for their projects. The activities, approved and financed by AIDA, were implemented by Tarango, a local NGO. The main goal of AIDA was to improve the conditions of women in specific urban and rural areas of Bangladesh.  Women are seen by the international community as one of the major driving forces in the development of a country. Gender equality and the empowerment of women have been defined by The Millennium Development Goals Report as ‘preconditions for overcoming poverty, hunger and disease’ (UN 2010, p.4).What I have found extremely interesting while working at Tarango was the strict relationship between economic and gender empowerment, social capital and creativity. I found that being aware of the positive externalities of this relationship can lead to a more efficiently organized production, economic independence and most importantly a stronger sense of identity.
Rapid Changes In Society, Technology ,Economy And Public Service Institutions Bagchi, Tirthendu
Sinergi : Jurnal Ilmiah Ilmu Manajemen Vol. 7 No. 1 (2017)
Publisher : Economic and Bussiness Faculty, Dr Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (236.939 KB) | DOI: 10.25139/sng.v7i1.26

Abstract

Current paper has the purpose to analyze the statement by Drucker (1985) that rapid changes in today’s society, technology, and economy in general are simultaneously a great threat to public-service institutions and even greater opportunity. The statement by Drucker will be analyzed  particularly with context of post offices that what are they going through these days or have gone through. Finally, some recommendations will be made for USPS based on the findings of the analysis..
The Integration Of Cultural Resources Management In Disaster Management At Special Region Province Of Yogyakarta Puspitosari, Deffi Ayu; Afriono, Rizky
Sinergi : Jurnal Ilmiah Ilmu Manajemen Vol. 7 No. 1 (2017)
Publisher : Economic and Bussiness Faculty, Dr Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (480.571 KB) | DOI: 10.25139/sng.v7i1.27

Abstract

The Republic of Indonesia Law number 24 year 2007 on disaster emphasizes that the protection of national assets is in line with Law No. 11 year 2010 on the cultural heritage. Yogyakarta Province has 12 disaster hazards and has five complete archaeological cultural layers in Indonesia. In the event of a disaster, potential damage to the cultural heritage is exposed. The archaeological cultural layer consists of prehistoric, classical, Islamic and colonial. The lack of research related to cultural heritage in the province resulting in increasing vulnerability of cultural heritage and society. Using qualitative method with in-depth interview, the aim of this study is to analyse the management of cultural heritage from the perspective of disaster management. Archaeological cultural layers that embedded into the realm of cultural heritage is defined as a national asset that should be protected. The result shows that the management of cultural resources in the province is not yet integrated with disaster management. However, the results of the archaeological identification of cultural heritage in each cultural layer in Yogyakarta showed the development of community adaptation to the disaster. Utilization of cultural heritage as an element of the panca gatra has been impartial that affected the regional resilience and security in facing the disaster. Both of these problems can be overcome by integrating the cultural resources management and disaster management, the establishment of an emergency response team on cultural preservation, and disaster risk analysis on cultural heritage that annexed by BPBD and Cultural Office of Yogyakarta Province.
Police And Public Image Satisfaction On Quality Of Service In Corner Driver's License Unit Indahingwati, Asmara
Sinergi : Jurnal Ilmiah Ilmu Manajemen Vol. 7 No. 1 (2017)
Publisher : Economic and Bussiness Faculty, Dr Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (359.714 KB) | DOI: 10.25139/sng.v7i1.29

Abstract

This research discusses, the influence of physical environmental, technical and functional quality toward customer satisfaction and Police institution image (study at SIM Corner in Indonesia). This purposed of this research to evaluate and analyze. The population of this research is the customer’s as the applicant extension of SIM A and SIM C and also SIM A and SIM C at the service management of SIM Corner in Indonesia, as respondent being analyzed are 150 customer’s at SIM Corner in Surabaya city and Sidoarjo district, and using non-probability sampling, besides it also using accidental sampling. Date tool using the Structural Equation Modelling (SEM) with path analysis, and the result of this research show that: physical environmental quality proven that it improve the customer satisfaction at SIM Corner; technical quality proven that it improve the customer satisfaction at SIM Corner; functional quality proven that it improve the customer satisfaction at SIM Corner; physical environmental quality proven that it improve the Police institution image; technical quality proven that it improve the Police institution image; functional quality proven that it improve the Police institution image; consumer satisfaction proven that it improve the Police institution image in Indonesia.
The Effect Of Organizational Culture, Environmental Work, Leadership Style On The Job Satisfaction And Its Impact On The Performance Of Teaching In State Community Academy Bojonegoro Indrasari, Meithiana
Sinergi : Jurnal Ilmiah Ilmu Manajemen Vol. 7 No. 1 (2017)
Publisher : Economic and Bussiness Faculty, Dr Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (350.93 KB) | DOI: 10.25139/sng.v7i1.30

Abstract

Tri Dharma college task, namely implements education and teaching, research and community service. Some of the factors that can affect the performance of the lecturer are organizational culture, work environment, leadership style, and job satisfaction. For this study aims to assess the effect of organizational culture, work environment, leadership style on job satisfaction lecturers as well as to analyze the influence of organizational culture, work environment, leadership style to the performance of lecturers. This study took 64 samples through census methods, and data collected through questionnaires in the form of Likert scale research.  Results of analysis proving the hypothesis indicated that organizational culture, work environment, leadership style positive impact significant job satisfaction lecturer Bojonegoro State Community College. As well as organizational culture, work environment, leadership style, job satisfaction and positive effect significant the performance of lecturers Bojonegoro State Community College. Suggested to the management community college that faculty performance can be optimized, provide incentives for lecturers in order to work in the world of education through awards, strive to the increase salaries, keeping in touch, comfort, creation of competition, healthy  performance appraisal is fair, providing an opportunity to follow the scientific activities at a cost from the academy. Encourage to continue their education to a higher level. Motivate to do research, and community service to the relevant fields at the expense of the institution/college or grants. 

Page 7 of 16 | Total Record : 153

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