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MABIS: Manajemen dan Bisnis

mabis
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Published by Universitas Surabaya

ISSN : 14123789 EISSN : 24771783 DOI : http://dx.doi.org/10.24123

Core Subject : Economy, Social,

Economics, Econometrics & Finance Social Sciences

Manajemen & Bisnis (MABIS) is an open access journal with ISSN 1412-3789 and e-ISSN 2477-1783. The editorial board invites authors and experts to publish and share their ideas through scientific and empirical research in the field of Management and Business. The major objective of the publication is to improve theories, concepts, and practices in the field of management and business. The dissemination of research will enable young researchers, and practitioners to present and share their scientific empirical findings. We are going to be a bridge between theories and practices in management and business.

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)

Articles 8 Documents

Search results for , issue "Vol 8, No 2 (2009): SEPTEMBER 2009" : 8 Documents clear

PUBLIC RELATIONS STRATEGY AND ITS IMPACT ON THE POSITIONING OF INDONESIAN TOURISM INDUSTRY Iyus Wiadi
Journal of Management and Business Vol 8, No 2 (2009): SEPTEMBER 2009
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

The objectives of the research are to acquire findings as follows: a) Description of the existing condition of 5 (five) Indonesian’s tourism destination, i.e.: Bali, Yogyakarta, North and West Sumatera and South Sulawesi; b) Influence of public relations strategy on perception, attitude, and preference of 11 (eleven) tourist generating countries, i.e. USA, England, France, Germany, The Netherland, Japan, Taiwan, South Korea, Malaysia, Singapore, and Australia; c) Prospect tendency on repositioning of the foreign tourist’s perception, attitude, and preference in facing competition with other South East Asian regions tourism destinations. This research uses data based on cross-sectional method using Structural Equation Model (SEM), Multi Dimensional Scaling (MDS) and Trend Analysis. The observation units of the research originate from a sample respondents of 210 foreign tourists from 11 (eleven) tourist generating countries. The number of respondents from each country was taken proportionally. The results of the research are: a) Bali is still the most attractive destination, followed by Yogyakarta, North Sumatra, West Sumatra, and South Sulawesi; b) The Influence of each Public Relations Strategy variable, i.e.: press relations, product publicities, corporate communications, lobbying, counseling, seminars, conferences, publications, events, sponsorships, speeches and news conferences are significant towards perception, attitude and preference of the 11 (eleven) tourist generating countries; and c) Prospect of the Indonesian tourism industry faces a huge opportunity as predicted in the trend of the increase number of foreign tourist visits to Indonesia, since 2006 until 2010. It means that the trend is going to increase continuously provided accompanied by improving as well as implementing of integrated marketing communications strategy, especially in the field of public relations. Specifically it would be much more effective and efficient if those strategically efforts are in alliance and collaborations with other ASEAN regions or countries.

PEMETAAN INDUSTRI PARIWISATA Robertus Tang Herman
Journal of Management and Business Vol 8, No 2 (2009): SEPTEMBER 2009
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

The purpose of this research is to provide conceptual and infrastructur tools for Dinas Pariwisata to improve their capabilities for evaluating business performance based on market responsiveness. Capturing market responsiveness is the initial research to make industry mapping. Research steps are start with secondary research to built data classification system. The second is primary research by collecting the data from market research. Data sources for secondary data was collected from Dinas Pariwisata DKI, while the primary data was collected from survey method using quitionaires addressed to the whole market. Then, analyze the data colleted with cluster analysis to develop the mapping. The result of cluster analysis will distinguish the potential market based on their responses to the industry classification, make the classification system, find the gaps and how important are they, and the another issue related to the role of the mapping system. So, this mapping system will help Dinas Pariwisata to improve capabilities and the business performance based on the market responsiveness and, who is the potential market for each specific classification, know whats their needs, wants and demand from those classifications. This research contribution can be used to give the recommendation to Dinas Pariwisata to deliver what is market needs for entire tourism place based on this classification resulting, develop the market growth estimation and for the long term is to improve the economic and market growth.

SYSTEM DYNAMIC ANALYSIS PERSPECTIVE IN DESIGNING THE SUSTAINABLE MOUNTAIN TOURISM MANAGEMENT MODEL Aryanto, Rudy; Sarjono, Haryadi
Journal of Management and Business Vol 8, No 2 (2009): SEPTEMBER 2009
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Ecotourism, one of the emerging tourism alternatives, is the result of the changes in the values and the habits of people. The rapidly growing ecotourism movement for mountain zone of tourism attraction, in this case just like the ecotourism in the Taman Nasional Gunung Halimun Salak (TNGHS), West Java. Ecotourism contains area of natural tropical biodiversity conservation, wildlife nature, rainforest scenery, local community, and others various natural potentials that can be beneficial to attract domestic tourists as well as international tourists. This study refers to the mountain ecotourism destination representing extreme virtues of landscape and nature. Mountain issues have been recognized by the international community as one of the world's most vulnerable bio-geographical areas susceptible to land degradation, having variable climates, heterogeneous habitats often with the unique fauna and flora. The study aimed to develop a dynamic model to understand the dynamic relationships between economy, environment and population. In this model several scenarios are analyzed which incorporate various policies and development paths. A dynamic simulation model tries to conceptual simulate the real situation or the real world to analyze the dynamic relations between the variables in the model. The dynamic model is used to see how developments and management of tourism destination may affect the conservation area. The main goal of this study is to obtain an insight into the dynamic interactions between the main factors influencing tourism. The results indicate that tourism shows a cyclical path, that policies to conservation the mountain not only have a positive effect on tourism but also on the rest of the economy.

CONCEPTUALISING THE SERVICE EXCELLENCE AND ITS ANTECEDENTS: THE DEVELOPMENT OF STRUCTURAL EQUATION MODEL Yuhanis Abdul Aziz; Khairil Wahidin Awang
Journal of Management and Business Vol 8, No 2 (2009): SEPTEMBER 2009
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Increasing and maintaining service excellence in the tourism and hospitality industry are known to enhance the customers’ satisfaction which could bring more profits to the organizations. This paper focuses on the antecedents of service excellence, in particular the relationship with service characteristics, empowerment of employees, service excellence, and its impact on the selected outcomes. Using the existing literature, a proposed structural equation model with its associated hypotheses is developed to explain the relationship between service experience antecedents and its associated outcomes. Hence, the proposed model provides understanding on the inter-linkages among service excellence, its antecedents and the outcomes. It provides some clearer insights into the importance of managing customer service experience which can contribute to customer satisfaction as well as enhancing organization competitive advantage. Thus the empirical work is required to test various research propositions empirically. The Implications for the practitioners are also discussed.

PREDIKSI FINANCIAL DISTRESS DENGAN RASIO ARUS KAS Yolanda Puspita Sari; Mudji Utami
Journal of Management and Business Vol 8, No 2 (2009): SEPTEMBER 2009
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

This research examine financial ratio of cash flow to predict financial distress. This research argues cash flow ratios have an effect on financial distress condition especially for Indonesian firm. There are 13 cash flow ratios from 17 listed manufacturing firms in Indonesia Stock Exchange (IDX). Period of analysis is 1999-2005. The classification of financial distress firm based on Almilia (2006) that divide firm which financial distress has a negative net income and net equity for 2 years consecutively. This research uses logistic regression to conclude the predictability power of research model. Result shows cash flow ratios have a significance affect on financial distress, such ratios are CFFOTA, CFFOS, IPPEPPE, CHWCTU, RPPETS, DITS and NetdebtTS.

INOVASI PRODUK DAN EKSPEKTASIINOVASI TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN Jony Oktavian Haryanto; Jeane Polluan
Journal of Management and Business Vol 8, No 2 (2009): SEPTEMBER 2009
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Product innovation is an important element in consumer buying decision for high technology product including mobile phone. Therefore, it is quite important to know the role of product innovation in consumer buying decision. The purpose of this research is to identify the effect of product innovation, forthcoming innovation, and preference to delay present purchase on consumer buying decision. This research found that preference to delay purchase influence consumer buying decision positively. However, product innovation does not influence consumer buying decision significantly. Moreover, product innovation influences the forthcoming innovation positively as well as affects consumer preference to delay purchase. On the other hand, the forthcoming innovation influences consumer buying decision negatively.

PHENOMENOLOGICAL APPROACH TO THE WORD-OF-MOUTH COMMUNICATION IN PRE AND POST TRIP: A STUDY ON INDONESIAN TOURIST VISITED THAILAND A. Haryo Perwito
Journal of Management and Business Vol 8, No 2 (2009): SEPTEMBER 2009
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Satisfied and dissatisfied consumers will create positive or negative Word-of-Mouth communication about their experience on product. This research focuses on Indonesian tourists visiting Thailand, with the objectives, first, to explore the pre-trip information about Thailand as a tourist destination and about its attractions. The second is to explore the post-trip information that the Indonesian tourists would say through Word-of-Mouth communication about Thailand as a tourist destination and its attractions. Interview and observation are used to get the data, and the qualitative analysis with phenomenological approach is used to get the interpretive themes of the received and potential spread-out information. The findings indicated the Indonesia tourists have received minimum information about Thailand and about its attractions. During their trip, beside encountered many disappointment or dissatisfaction reality, they also have got good experiences and views which are followed by admirations. Those experiences will be told to their friends and relatives. It also shown that although they were not satisfied, they still have willingness to revisit and recommend selectively to their friends an relative.

KINERJA BELAJAR, ADVERSITY INTELLIGENCE DAN SIKAP, TERHADAP NIAT BERWIRAUSAHA Asfia Murni
Journal of Management and Business Vol 8, No 2 (2009): SEPTEMBER 2009
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

The university does not have competency to produce product which can absorbed by industry environment (Zulganef and Munabi, 2009), while the most wanted occupation by educated employee is as worker that give monthly compensation and very little (5%) that choose occupation or job as a entrepreneur after graduated from the university. The definition as entrepreneur as the man who has idea and man of action often related as the innovative or creative man factors than assumed could increase the entrepreneur, attitude, and personality (Me Cleland and David, 1987) and adversity intelligence (Stoltz, 2000) and the performance entrepreneurship study (Djamarah, 1994). The aims of the research: a) to analyze the performance of entrepreneurship study, adversity intelligence and attitude, with the intend of entrepreneur from the students; b) to examine and analyze the influence of performance of entrepreneurship study, adversity intelligence and the student attitude for entrepreneur aim. This research use multi regression analysis with 93 student respondent. The research shows that: a) The reaction of students to adversity intelligence, study report, attitude and intention of entrepreneur is high; b) There are simultan influence from adversity intelligence, the attitude of student to the intend of entrepreneur just show for the attitude, while for adversity intelligence and report study did not show its influence significantly.

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name
Erna Andajani

Contact Email
ernajani@staff.ubaya.ac.id

Phone
+62312981139

Journal Mail Official
editor@journalmabis.org

Editorial Address
Raya Kalirungkut, Surabaya 60293

Location
Kota surabaya,

Jawa timur

INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Erna Andajani

Contact Email ernajani@staff.ubaya.ac.id

Phone +62312981139

Journal Mail Official editor@journalmabis.org

Editorial Address Raya Kalirungkut, Surabaya 60293

Location Kota surabaya, Jawa timur INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Erna Andajani

Contact Email
ernajani@staff.ubaya.ac.id

Phone
+62312981139

Journal Mail Official
editor@journalmabis.org

Editorial Address
Raya Kalirungkut, Surabaya 60293

Location
Kota surabaya,

Jawa timur

INDONESIA