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INDONESIA
IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita
ISSN : 23033568     EISSN : 26848228     DOI : https://doi.org/10.46367/iqtishaduna
Core Subject : Economy,
Jurnal IQTISHADUNA mengangkat tema kajian tentang Konsep Syariah, Konsep dan Pemikiran Ekonomi secara umum, Konsep Ekonomi Syariah, Lembaga Keuangan Syariah, Akuntansi, Keuangan, Perbankan dan Manajemen Islam, Manajemen Sektor Publik, Zakat, Infaq, Shadaqah, Wakaf, Waris, Corporate Governance, Sustainability Reporting, Etika dan Profesionalisme, Bisnis, Manajemen Bisnis, Manajemen Bisnis Syariah, e-Commerce, Pasar Modal dan Investasi, Perpajakan, Manajemen Keuangan, Manajemen Keuangan Syariah, Hukum Ekonomi dan Hukum Ekonomi Syariah.
Arjuna Subject : -
Articles 206 Documents
Repurchase Intention Based On E-Service Quality And Customer Trust At Three Top Brand E-Commerce Indonesia Sherli Junianingrum; Nanang Apriliyanto; Lukman Zaini Abdullah
IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita Vol 12 No 2 (2023): IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita - December
Publisher : LPPM Publishing & Printing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46367/iqtishaduna.v12i2.1513

Abstract

E-commerce is of particular concern to the shopping culture in Indonesia. However, there are weaknesses such as inconsistent product quality, high shipping costs, and fraud, so e-commerce has significant obstacles to attracting customers' interest in buying again. This research analyzes customer repurchase interest based on e-service quality and customer trust. This type of research is causality research using a quantitative approach. The population of this research is all Tokopedia, Shope, and Lazada consumers in Indonesia. The research sample used a purposive sampling method with a final total of 200 respondents. The data analysis method uses structural equation modelling (SEM) analysis, tested using SmartPLS. This research results in E-service quality positively and significantly affecting customer trust and repurchase interest. Customer trust positively and significantly affects repurchase interest. Customer trust can mediate the influence of e-service quality on repurchase interest. The results of this research contribute to developing and refining theories related to repurchase interest in e-commerce platforms in Indonesia and filling gaps in several studies that have never described the object of this research.
Dalihan Na Tolu's Indigenous People's Perception Of Islamic Bank Rini Hayati Lubis
IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita Vol 12 No 2 (2023): IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita - December
Publisher : LPPM Publishing & Printing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46367/iqtishaduna.v12i2.1537

Abstract

This research aims to see the perception of indigenous peoples towards Islamic banks. This research was conducted in the city of Panyabungan. The type of research method used is qualitative with a descriptive approach. Data collection techniques include in-depth interviews with informants from several communities, traditional leaders, and Islamic bank employees. In addition, data was also obtained from several documents and literature related to adat and Islamic banks. This research found that the acceptance of Dalihan Na Tolu indigenous people in Panyabungan was based on Dalihan Na Tolu values through aspects of cognition. The dominant customary values in perceiving Islamic banks in Panyabungan are the values of holong mangalap holong and mangholongi bona bulu. Theoretically, this research can be an additional reference for other researchers and academics who want to see public perceptions of Islamic banks, especially in Panyabungan. Practically, this research can inspire Islamic bank managers, especially in Panyabungan.
Factors Influencing Muzzaki's Interest In Paying Zakat Via Digital Payments Yuyun Madia; Dedy Rachmad
IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita Vol 12 No 2 (2023): IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita - December
Publisher : LPPM Publishing & Printing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46367/iqtishaduna.v12i2.1544

Abstract

This research investigates the influence of attitudes, subjective norms, and perceptions on muzzaki's interest in paying zakat via digital payments. This research uses quantitative methods. The research population is Bogor city residents of productive age. The sampling technique used was simple random sampling, with a sample of 126 respondents. The data sources used are primary and secondary data. Primary data was obtained by distributing questionnaires directly to respondents in Bogor, while secondary data was obtained through literature reviews from various sources such as journals, books, and official websites. The research findings show that attitudes and subjective norms positively affect interest in paying zakat via digital payments. Perception does not affect interest in paying zakat via digital payments. Theoretically, this research contributes to understanding digital zakat payment behavior in Indonesia. In practical terms, this underlines the need for zakat management bodies to increase interest and accessibility in digital payments, ensuring efficient collection and distribution of zakat. The implications of this research extend to digital financial platforms and policymakers, emphasizing the importance of user-friendly and trustworthy digital zakat services.
Competitive Advantage As A Mediation Factor That Influences The Sustainability Of Halal SMEs Nanang Apriliyanto
IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita Vol 12 No 2 (2023): IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita - December
Publisher : LPPM Publishing & Printing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46367/iqtishaduna.v12i2.1564

Abstract

In the first quarter of 2022, only ten percent of Indonesia's food and beverage industry has received halal certification. This small percentage means this research aims to support SMEs by investigating the influence of halal certification, entrepreneurial orientation, gaining competitive advantage, and adopting business sustainability. This research is a quantitative type of explanatory research with a population of 485 SMEs in the food and beverage sector in Kendal regency. Meanwhile, the sample used purposive sampling and obtained 200 respondents from SME owners. Structural equation modelling (SEM) is used with the Smart-PLS test tool as an analysis technique. This research's findings show a positive and significant influence between halal certification and entrepreneurial orientation on competitive advantage and business sustainability. Apart from that, competitive advantage positively and significantly influences business sustainability. Competitive advantage can directly mediate the influence between entrepreneurial orientation and halal certification on business sustainability, which shows a positive and significant direction. This research makes a significant academic contribution by investigating the relationship between halal certification, entrepreneurial orientation, and competitive advantage in SME sustainability.
Generation Z’s Interest In Using Online Shop Applications From User Interface And Usability Factors Imamsyah Imamsyah; Nurbaiti Nurbaiti; Budi Dharma
IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita Vol 12 No 2 (2023): IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita - December
Publisher : LPPM Publishing & Printing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46367/iqtishaduna.v12i2.1567

Abstract

This research aims to analyze and show the influence of user interface and usability on interest in using the Shopee application among Generation Z in Medan City and its surroundings. This type of research uses a quantitative approach. The population of this research is all Generation Z users of the Shopee application in Medan City, an unknown number. The sampling technique uses random sampling. The sample was measured using the Lemeshow formula, and a sample of 97 respondents was obtained. Data sources use primary data from questionnaires and secondary data from articles, books, and websites. The SmartPLS 3.0 application assisted the data processing process carried out by researchers with structural equation model (SEM) analysis techniques. The research results show that the user interface positively and significantly influences interest. Usability also positively and significantly influences interest. Theoretically, this research contributes to refining existing theories. Practically, it can be used as a reference for companies engaged in providing services in the form of mobile applications to pay more attention to user interface and usability factors in their systems, especially e-commerce companies, to create positive preferences among consumers to attract their interest in using the system.
Content Marketing, Live Streaming, And Online Customer Reviews On Fashion Product Purchase Decisions Agam Misbakhudin; Nurul Komaryatin
IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita Vol 12 No 2 (2023): IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita - December
Publisher : LPPM Publishing & Printing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46367/iqtishaduna.v12i2.1572

Abstract

This research analyzes the influence of content marketing, live streaming, and online customer reviews on purchasing decisions for Shopee fashion products. This type of research is explanatory research with a quantitative approach. The population in this research is all consumers who have purchased fashion products at Shopee in the Jepara area. The data source used is primary data from distributed questionnaires. Samples were taken using the simple random sampling method with Lameshow measurements, obtaining a sample of 100 people. The data analysis technique used in this research is multiple linear regression analysis using SPSS version 23 statistical tools. The research results show that content marketing positively influences fashion product purchasing decisions. Live streaming positively influences fashion product purchasing decisions. Online customer reviews positively influence fashion product purchasing decisions. This research can provide in-depth insight into the factors influencing consumer purchasing decisions on the Shopee platform, especially fashion products. These findings can be an essential reference for business people, marketers, and researchers to develop more effective marketing strategies in the e-commerce context.

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