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Contact Name
Muhammad Najmuddin
Contact Email
almishbah@iainpalu.ac.id
Phone
+6285299320048
Journal Mail Official
almishbah@iainpalu.ac.id
Editorial Address
Gedung Dakwah, Institut Agama Islam Negeri (IAIN) Palu Jalan Diponegoro No.23, Lere, Palu, Kota Palu, Sulawesi Tengah.
Location
Kota palu,
Sulawesi tengah
INDONESIA
Al-Mishbah: Jurnal Ilmu Dakwah dan Komunikasi
ISSN : 19785313     EISSN : 24422207     DOI : 10.24239
Al Mishbah Jurnal Ilmu Dakwah dan Komunikasi is an academic peer-reviewed journal that publishes the latest issues in the field of dawah and communication, including areas of dawah discourse, such as Islamic counseling and the development of Islamic societies. Since 2012, the journal has been published regularly twice in one year June and December. The primary audience of Al Mishbah Jurnal Ilmu Dakwah dan Komunikasi is academics, students, practitioners, and those who have an interest in the field of dawah and communication.
Articles 8 Documents
Search results for , issue "Vol 18 No 2 (2022)" : 8 Documents clear
THE ATTRACTIVENESS OF SHOPEE ADVERTISEN ADVERTISEMENTT TO BUYER INTEREST Shahnaz Sabahunnur Kautsar; Azzahra Aisya Rahmi; Wahyunengsih Wahyunengsih
Al-Mishbah: Jurnal Ilmu Dakwah dan Komunikasi Vol 18 No 2 (2022)
Publisher : Komunitas Dosen Dakwah Institut Agama Islam Negeri (IAIN) Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24239/al-mishbah.Vol18.Iss2.322

Abstract

The purpose of this research is to find out the special buyer's interest in journalism students in reading the submitted advertisements.This research uses qualitative research to facilitate data collection to be analyzed. This research into the attractiveness of shopee advertising will result in detailed research and knowledge based on an attempt to build a view that is formed from a complex big picture. From the results of the study and the results of the discussion of this study, it can be concluded that the 2022 journalism students agree with the attractiveness of shopee advertisements attracting buying interest. Because the ads that are delivered are clear, creative, and have audio that can make people who watch the ad that runs until it runs out. From the ad impressions that were delivered, they received a positive response, making the audience watch until the end.
STUDENTS’ PROBLEMS IN PUBLIC SPEAKING Zuhra Zuhra
Al-Mishbah: Jurnal Ilmu Dakwah dan Komunikasi Vol 18 No 2 (2022)
Publisher : Komunitas Dosen Dakwah Institut Agama Islam Negeri (IAIN) Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24239/al-mishbah.Vol18.Iss2.346

Abstract

The researcher writes this research to describe the students’ problem in public speaking especially students at KPI Class of UIN Datokarama Palu in the Academic Year of 2021/2022. The design of this research was descriptive qualitative research. The researcher made the transcript of video as the source of the data. The researcher used documentation to select the data, and it was also intended to give some contributions concerning to the factors that influence the students’ problem in public speaking. The researcher had chosen the fifth semester students of KPI at UIN Datokarama Palu, in the academic year 2021/2022. The subject were 40 students. The data were analyzed by using error analysis method. The factors that influenced the problems were found out from the result of the observation and interview. The result of this research showed that many problems in public speaking was as follow; (1) Eye contact does not focus on the camera (2) They did not convey the moral message of the content (3) They did not give the reasons related to the themes discussed (4) They got too many pauses while speaking (5) The video is too short (6) They did not greet the audience (7) The video display is less attractive (8) The Sound is not clear (9) They still read the material while speaking (10) There were no gestures while they are explaining the materials (11) Their sound was covered by the back sound of the music. Where the factors influenced their problems in speaking consist of two factors; internal and external factors.From the result above, the researcher concludes that there should be a new method, strategy, and technique used by the lecturer in Public Speaking Class, so that their public speaking skill could be improved.
Bahasa Inggris Mutiara Rizqa Chairunnisa; Fajrina Margareth Viruliana
Al-Mishbah: Jurnal Ilmu Dakwah dan Komunikasi Vol 18 No 2 (2022)
Publisher : Komunitas Dosen Dakwah Institut Agama Islam Negeri (IAIN) Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24239/al-mishbah.Vol18.Iss2.324

Abstract

Communication in the family is an important factor in determining the good or bad attitude of children. Parents play an important role in educating their children. In the Koran there are many communication between parents and children, one of which is communication between the prophet Abraham and his son, the prophet Ismail. The story of the prophet Ibrahim and the prophet Ismail is a good example for parents and children to be able to communicate well while still prioritizing the aspect of obedience to Allah SWT. This is stated in Q.S As-Saffat:102. This study uses the theory of family communication patterns with descriptive research methods. The findings of this study found that there are ethical aspects of Islamic communication carried out by the prophet Ibrahim and the prophet Ismail, and the pattern of communication carried out is authoritative.
STRATEGY AND SUCCESS OF INDONESIAN TELEVISION JOURNALISTS ASSOCIATION (IJTI) LAMPUNG IN ISLAMIC COMMUNITY DEVELOPMENT ACTIVITIES Dewi Puspitasari; Hasan Mukmin; Fariza Makmun; Fitri Yanti
Al-Mishbah: Jurnal Ilmu Dakwah dan Komunikasi Vol 18 No 2 (2022)
Publisher : Komunitas Dosen Dakwah Institut Agama Islam Negeri (IAIN) Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24239/al-mishbah.Vol18.Iss2.349

Abstract

Television (TV) can be a good means of education and coaching. Various messages of kindness can be broadcast on TV so that they can help Islamic community development activities through Islamic studies on TV shows. The broadcast process cannot be separated from the role of journalist organizations, such as in Bandar Lampung through the Indonesian Television Journalists Association (IJTI) Lampung. The problem in this study is how the strategy and success of IJTI Lampung in carrying out Islamic community development activities. The research in this thesis uses qualitative descriptive methods, in the process of finding and compiling the data is carried out systematically using field data, documentation or notes obtained by the author. Then the author of which groups are important and which will be studied to make conclusions and can be made an objective decision. The results showed that the strategy carried out by IJTI Lampung in the development of Islamic society was in accordance and could be said to be successful with organizational strategy theory, where the actions taken were to conduct journalistic training, participate in monitoring in the field, and evaluate the results of training to the community, especially students. In addition, the strategy carried out is in accordance with the theory of community development where the trainees are given maximum debriefing with the aim of being able to develop their potential d ßan ability in the field of journalism.
GORONTALO AND JAVANESE ETHNICITY: AN OVERVIEW OF INTERCULTURAL COMMUNICATION Taufik R Talalu; Wahidah Suryani; Momy A Hunowu; Sri Dani Hijrana
Al-Mishbah: Jurnal Ilmu Dakwah dan Komunikasi Vol 18 No 2 (2022)
Publisher : Komunitas Dosen Dakwah Institut Agama Islam Negeri (IAIN) Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24239/al-mishbah.Vol18.Iss2.328

Abstract

This study describes the effectiveness of intercultural communication among the people of Suka Mulya Village, which is home to the two most populous ethnic groups, the Gorontalo and the Javanese. This study employs a qualitative research method. Data successfully collected from primary and secondary sources via interviews and observation was analyzed through data reduction, data presentation, and concluding/data verification. The study's findings revealed intercultural communication between Gorontalo and Javanese ethnics in Suka Mulya Village, as evidenced by seven indicators: mutual respect, cultural acculturation, mindfulness, openness, tolerance, empathy, interdependence, and inter-ethnic marriage.
COMMUNICATION STYLE USTADZ ABDUL SOMAD ON SOCIAL MEDIA Wahidah Suryani; Cindy Meystika Anako
Al-Mishbah: Jurnal Ilmu Dakwah dan Komunikasi Vol 18 No 2 (2022)
Publisher : Komunitas Dosen Dakwah Institut Agama Islam Negeri (IAIN) Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24239/al-mishbah.Vol18.Iss2.341

Abstract

This research is to describe the communication style of ustadz Abdul Somad on social media that is viral and liked by students of the Faculty of Ushuluddin and Da'wah. The research uses a descriptive qualitative method to solve the problem investigated by describing the subject/object of research based on facts or the condition of the natural object. In this case, the compiler uses the approach psychology of communication. The research results show that most follow and like Abdul Somad's communication style on social media, and some just like his relaxed, humorous but firm communication style without following it. Then the effects that students get or feel are cognitive effects (additional knowledge), affective effects (emotions, feelings, and attitudes), and behavioral or conative effects (related to behavior).
THE SACRED NAME ON THE BOTTLE: Perspektif Semiologi Saussurean dalam Kampanye Marketing Holywings Indonesia Audita Ressa Affanda; Moh. Atikurrahman
Al-Mishbah: Jurnal Ilmu Dakwah dan Komunikasi Vol 18 No 2 (2022)
Publisher : Komunitas Dosen Dakwah Institut Agama Islam Negeri (IAIN) Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24239/al-mishbah.Vol18.Iss2.336

Abstract

This research focuses on Instagram uploads from Holywings Indonesia which juxtapose two sacred names (Muhammad and Maria) with bottles of liquor (Gordon's Gin). The promotional upload then went viral until Holywings Indonesia was deemed to have blasphemed religion. This paper places the Holywings Indonesia promotional upload as a material object of semiotic studies. In the researcher's opinion, these uploads represent sign phenomena and tagging systems. Every language expression, image, color, and so on has a basis of meaning implied behind the sign. For research purposes, Saussure's scheme of signs (semiology) is used as a methodological tool in understanding the meaning of signs (markers and signifieds) uploaded by the Holywings Marketing Campaign.
ISLAMIC POLITICAL CCOMMUNICATION IN MAINTAINING RELIGIOUS HARMONY AMONG THE PEOPLE IN TANA TORAJA Firdaus Muhammad; Muhammad Al-Hashim Anshari
Al-Mishbah: Jurnal Ilmu Dakwah dan Komunikasi Vol 18 No 2 (2022)
Publisher : Komunitas Dosen Dakwah Institut Agama Islam Negeri (IAIN) Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24239/al-mishbah.Vol18.Iss2.366

Abstract

Islamic political communication highlights the social and political role of religious life so that it is not trapped in identity politics and conflict in the name of religion, so it is necessary to maintain religious harmony. The view is based on a process that aims to provide influence to achieve the social connectedness expected by each individual in society. Harmony is an attractive thing in a pluralistic society. A life of mutual acceptance, mutual respect, mutual assistance and mutual cooperation between religious followers is what everyone wants. The public in dynamic life sometimes causes conflict. Tana Toraja Regency is an area where the majority of the population is Christian, but the people live in harmony and are even far from conflict, all of this is supported by very strong family ties, shared traditions, ancestral ties and awareness of love for the land of birth. Apart from that, custom is also an important factor in creating harmony in the Tana Toraja community. Harmony in Tana Toraja society is not based on coercive methods but has existed for a long time. Social Communication is a communication activity with a direction and goal of achieving a condition of social integration.

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