cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Muhammad Irfan Nasution
Contact Email
ijbe@umsu.ac.id
Phone
+6281362257556
Journal Mail Official
ijbe@umsu.ac.id
Editorial Address
Fakultas Ekonomi Dan Bisnis Universitas Muhammadiyah Sumatera Utara
Location
Kota medan,
Sumatera utara
INDONESIA
International Journal of Business Economics (IJBE)
Published by Universitas Muhammadiyah Sumatera Utara
ISSN : -     EISSN : 2686472X     DOI : 10.30596/ijbe
Core Subject : Economy, Humanities, Science, Social,
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
International Journal of Business Economics (IJBE) is a media publication manuscript that contains the results of the Field Research Management applying peer-reviewed. Manuscripts published in the International Journal of Business Economics (IJBE) includes the results of scientific research original articles scientific reviews that are new
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 6 Documents
 1 
Search results for , issue "Vol 5, No 2 (2024): MARCH - AUGUST 2024" : 6 Documents clear
Customer Experience Dimension on Word of Mouth (EWOM) and The Intention to Revisit The Lounge of an Airline at Airport Shiyrah Theosebes Sela; Bintarina Kuswindi; Putri Nurlitha Sir
International Journal of Business Economics (IJBE) Vol 5, No 2 (2024): MARCH - AUGUST 2024
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Muhammadiyah Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/ijbe.v5i2.18493

Abstract

Purpose – This research aims to explore the customer experience through its factors which are cognitive, emotional, and sensory evaluation on Word of Mouth (EWOM) and the intention to revisit. This research will investigate the perceived comfort together with customer satisfaction.Methodology – This research used a quantitative method with a cross sectional study approach. Primary data was collected online using Google Form as the questionnaire. The respondents were the visitors of Batik Air Lounge at Soekarno-Hatta airport. A probability sampling technique was used with a simple random sampling technique. Confirmatory Factor Analysis was used to test the research instrument. Structural Equation Model was used to analyze data.Findings – This research found that cognitive evaluation has no effect on perceived comfort, while the emotional and sensory evaluation do. The cognitive, emotional, and sensory evaluation have effect on the customer satisfaction. The perceived comfort has the effect on customer satisfaction, and together influence the Word of Mouth (WOM) that may lead customer to revisit.Originality/Novelty – The novelty of this research are the perception and the satisfaction of customer are found to be able to influence the WOM and intention to revisit.Implications – This research suggests building the perception and satisfaction of customer to influence the WOM that create an intention of customer to revisit.
Corporate Culture and Transformational Leadership on Corporate Sustainable Performance Meadiated of Digital Transformation Andy Ihza Mahendra; Muhammad Imam Muttaqijn; Dudung Hadiwijaya
International Journal of Business Economics (IJBE) Vol 5, No 2 (2024): MARCH - AUGUST 2024
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Muhammadiyah Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/ijbe.v5i2.18770

Abstract

Purpose – This study aims to examine and analyze the influence of corporate culture and transformational leadership on sustainable corporate performance mediated by digital transformation.Methodology — This research is quantitative in nature, with exogenous variables of corporate culture and transformational leadership, intervening variables of digital transformation, and endogenous variables of corporate sustainable performance. The unit of analysis is 80 samples of employee respondents who work in airport service support companies. Data analysis in this study used Partial Least Square-Structural Equation Modeling (PLS-SEM) with SmartPLS software.Findings — The company's digital transformation process can mediate the influence of corporate culture and transformational leadership in building sustainable company performance in the context of managing airport support services companies.Originality/Novelty –The new finding from this research is that digital transformation can mediate the influence of corporate culture and transformational leadership in building sustainable company performance. Testing the role of digital transformation in airport service support companies is considered new and has never been done before.Implications – The results of this research provide theoretical and practical benefits in building sustainable company performance mediated by digital transformation processes in the strategic domain.
A Demand Strategy Framework For The Ophthalmology Market In The Philippines: A Model For The Pharmaceutical Industry Gerardo Merano Castro; Dimaculangan Esmeraldo M
International Journal of Business Economics (IJBE) Vol 5, No 2 (2024): MARCH - AUGUST 2024
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Muhammadiyah Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/ijbe.v5i2.16848

Abstract

Purpose – This study aims to analyze the factors that influence the prescribing habits of Filipino ophthalmologists.Methodology – A total of 20 Filipino ophthalmologists were interviewed to identify the attributes they look for in an ophthalmic drug. The gathered attributes were then subjected to conjoint analysis, resulting in 31 attribute combinations. To determine the importance of these attributes, a conjoint survey was conducted with 318 respondents who ranked the attributes based on their significance. Pearson correlation coefficient and Kendall t-tests were performed to evaluate the model's fit and determine whether the attributes affect physicians' prescribing habits. Additionally, path-worth analysis was conducted to assess the importance of attribute scores and level values.Findings – The results showed that Filipino ophthalmologists prioritize quality, free drug samples, and the patient's economic status. Conversely, price was found to be the least important attribute. Furthermore, the path-worth of variables indicated a higher preference for high efficacy/tolerability, one unit of sample per visit, and no sponsorship of continuing medical education (CME) but participation in conventions. Ophthalmologists also favored generics, purite/polyquad preservative, and a price range of ₱801 and up. Partial detailing of pharmaceutical representatives with 4 times or more per month visit and personal relationships were also prioritized. However, patients' economic status was not a significant consideration in their prescribing decisions. Originality/Novelty – This study is unique because it delves into the various factors that affect the prescribing practices of Filipino ophthalmologists, analyzing each attribute in detail. This is a novel approach that hasn't been thoroughly explored in previous research, and it could be the first of its kind both in the Philippines and abroad. Implications – This research study can be helpful for the healthcare industry to identify the key product attributes and their corresponding levels that affect the prescribing habits of physicians. By doing so, firms can develop targeted marketing strategies and better patient-centered programs for healthcare providers. Furthermore, this study can encourage future research on similar subject matters and incorporate key learnings in classroom discussions related to business courses.
Servant Leadership and Innovative Work Behavior: The Mediating Role of Job Crafting and Job Autonomy Soeltan Mahzar Zein; Jasman Saripuddin Hasibuan; Jufrizen Jufrizen
International Journal of Business Economics (IJBE) Vol 5, No 2 (2024): MARCH - AUGUST 2024
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Muhammadiyah Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/ijbe.v5i2.18067

Abstract

Purpose – This study examines how job crafting and job autonomy at the Sub Pelindo Multi Terminal Belawan Branch Office, directly and indirectly, affect workers’ creative work behavior under servant leadership.Methodology – The research methodology utilized in this study is a quantitative associative approach. The study included 98 Sub Pelindo Multi Terminal Belawan Branch personnel in its demographic and sample. Data gathering was performed by employing questionnaires and interviews. Data in the current study was gathered by administering a Likert scale questionnaire. The gathered data was subsequently analyzed using SmartPLS 4.0 software in combination with SEM-PLS (Structural Equation Modelling - Partial Least Squares).Findings – The impact of servant leadership on innovative work behavior, job crafting, and job autonomy was positive and statistically significant. Furthermore, the presence of autonomy and job crafting has a significant impact on innovative work behavior. Job autonomy and job crafting mediate the association between servant leadership and creative work behavior.Originality/Novelty – Combining two main concepts as mediating variables, namely job crafting and job autonomy, in one research model to provide a deeper understanding of the complexity of the relationship between the variables of servant leadership, job crafting, job autonomy, and innovative work behavior.Implications – This study suggests that the connection between servant leadership and innovative work behavior is influenced by the involvement of task crafting and autonomy as mediators. Future studies should include investigating or using the variables of job crafting and job autonomy as independent factors rather than as mediatory variables
The Development of Entrepreneurial Intention Model Using Theory of Planned Behavior and Entrepreneurial Event Johannes Widjaja Wahono; Stefanus Rumangkit
International Journal of Business Economics (IJBE) Vol 5, No 2 (2024): MARCH - AUGUST 2024
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Muhammadiyah Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/ijbe.v5i2.18428

Abstract

Purpose – The aim of this research is to analyze the entrepreneurial intention model based on the theory of planned behavior and entrepreneurial events.Methodology – This research uses a quantitative research design with a positivism direction. The data source used is primary data, with data collection techniques namely questionnaires. the respondents of this study are 100 respondents of active students on the faculty of economics and business in Indonesia. The data analysis method used to test the hypothesis in this study is SEM (Structural Equation Modeling) with the help of SmartPLS software Findings – Based on the results of the research conducted, it can be concluded that Attitude has a positive effect on entrepreneurial intention, Subjective norm has a positive effect on entrepreneurial intention, Perceived Behavioral Control has a positive effect on entrepreneurial intention, propensity to act has a positive effect on entrepreneurial intention, and Entreprenurial intention has a positive effect on entrepreneurial goals.Originality/Novelty – The novelty of this research lies in combining the factors that form entrepreneurial intention from two theories, namely the theory of planned behavior and entrepreneurial events.Implications – To increase students' entrepreneurial desire or entreprenurial Intention, it is recommended to 1) Lecturers as course supervisors must be able to motivate students to create a new business that has sustainability. In addition, lecturers must also do business, in order to be able to tell how the business processes carried out can run continuously, 2) When lectures are running, peer groups of lecturers can invite one of the speakers both on a local and national scale to motivate, share knowledge, and foster entrepreneurial desires in students, and 3) Business incubators owned by institutions must monitor after students create businesses, so that the business contiguity can run.
Work-Life Balance, Work Engagement and Employee Performance: An Examining the Mediating Role of Job Satisfaction Iswanda Imawan; Muhammad Taufik Lesmana; Muslih Muslih
International Journal of Business Economics (IJBE) Vol 5, No 2 (2024): MARCH - AUGUST 2024
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Muhammadiyah Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/ijbe.v5i2.18210

Abstract

Purpose -This research examines the effect of work-life balance and work engagement on employee performance through job satisfaction at the Belawan Branch of the Multi Terminal Sub Pelindo.Method -The approach used in this research is an associative quantitative approach. This study's population was all Pelindo Multi Terminal Sub Belawan Branch employees. The sample in this study used a saturated sample method totaling 98 employees at the Belawan Branch of the Pelindo Multi Terminal Sub Branch. Data collection techniques in this research used interviews and questionnaires. The data analysis technique uses a quantitative approach using SEM-PLS.Findings -The results of this research show that work-life balance, work engagement, and job satisfaction have a positive and significant effect on employee performance, work-life balance, and work engagement have a positive and significant effect on job satisfaction, work-life balance, and work engagement have a positive and significant effect on employee performance through Job satisfaction at Sub Pelindo Multi Terminal Belawan Branch.Originality/Novelty - Combining two main concepts, namely work-life balance and work engagement, in one research model can provide a deeper understanding of the complexity of the relationship between the variables of work-life balance, work engagement, job satisfaction, and employee performance.Implications -This research has shown that job satisfaction mediates the influence of work-life balance and work engagement on employee performance. Recommendations for further research include analyzing or using the job satisfaction variable as an independent variable, not a mediating variable.

Page 1 of 1 | Total Record : 6

 1 

Filter by Year

2024 2024


Reset
Filter By Issues
All Issue Vol 5, No 2 (2024): MARCH - AUGUST 2024 Vol 5, No 1 (2023): SEPT 2023 - FEB 2024 Vol 4, No 2 (2023): MARCH - AUGUST 2023 Vol 4, No 1 (2022): SEPT 2022 - FEB 2023 Vol 3, No 2 (2022): March - August Vol 3, No 1 (2021): SEPTEMBER - FEBRUARY Vol 2, No 2 (2021): March - August Vol 2, No 1 (2020): September - February Vol 1, No 2 (2020): March - August Vol 1, No 1 (2019): September - February