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Kristin Handayani
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Lembaga Penelitian dan Pengabdian kepada Masyarakat, Institut Bisnis dan Informatika Kwik Kian Gie, Jl. Yos Sudarso Kav 87, Sunter Jakarta 14350 Telp. +62 21 6530 7062 Fax +62 21 6530 6967
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INDONESIA
Jurnal Manajemen
Published by INSTITUT BISNIS DAN INFORMATIKA KWIK KIAN GIE
ISSN : 20893477     EISSN : 24774774     DOI : 10.46806
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Jurnal Manajemen mempunyai misi untuk mendorong pengembangan praktik dan teori manajemen di Indonesia melalui penyebarluasan temuan-temuan hasil riset dibidang sains dan kasus manajemen, terdiri dari bidang sumber daya manusia, pemasaran, strategik, keuangan, dan operasional.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 6 Documents
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Search results for , issue "Vol 6 No 1 (2016): November" : 6 Documents clear
TEORI PEMASARAN JASA : DARI TRANSAKSIONAL KE PENGALAMAN Husein Umar
Jurnal Manajemen Vol 6 No 1 (2016): November
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Bisnis dan Informatika Kwik Kian Gie

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Abstract

Global business is growing rapidly and increasingly complex. Starting from natural resource exploration industry, and then progressed to the manufacturing industry, services industry, and finally the information technology industry at this time. Study in marketing has shifted from the producer side, known as the Traditional Marketing, shifted to the study of the producer-consumer relationship (CRM) and shifted again to study the consumer experience (CEM) that is relatively new. The shift also occurs in the conceptual definition and dimensions. Students and practitioners of marketing needs to be affirmed by the shift is that the science and practice of marketing will be more advanced, so the presence of marketers are more needed by the company. As it has been known that the main purpose of the function of marketing is to increase shareholder value, but marketers have always been criticized by several parties regarding the inability to demonstrate conclusively marketing contribution to shareholder value. Meanwhile, shareholder value is important because it is directly related to the size of the economic benefits. 
ORGANIZATIONAL CULTURE AND DEMOGRAPHIC CHARACTERISTICS A LITERATURE REVIEW Jelena Octavia
Jurnal Manajemen Vol 6 No 1 (2016): November
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Bisnis dan Informatika Kwik Kian Gie

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Abstract

This paper explore the relationship between organizational culture and demographic characteristics. Organizational culture refers to a series of attitudes and behaviors adopted by employees of a certain organization, which affect its function and total well-being. Generally, demographic characteristics refers to age, gender, work level, and tenure. Some researchers add job rank, race/ethnicity, education level, and marital status for several industries. This paper use qualitative research and the research approach is literature review. The result of this review shows that demographic characteristics such as age and gender are most related to the organizational culture in the working environment and their relations with colleagues. Some research put job satisfaction and performance as a dependent variable, meanwhile organizational culture as an independent variable. Demographic characteristics mostly used as a moderator variable. Organization need to pay attention to individual demographic characteristics when choosing an organization member to fill the leadership level. Demographic characteristics in individuals will affect the success of the organization in achieving its mission vision. Organizations with certain characteristics and fit with the existing culture, then the individuals will feel comfortable and more productive in their work.   Keywords: Organizational Culture; Demographic Characteristics
ANALISIS PENGARUH KEPUASAN PELANGGAN TERHADAP BRAND RELATIONSHIP J.CO DONUTS & COFFEE DI MALL KELAPA GADING JAKARTA UTARA Lily Harjati
Jurnal Manajemen Vol 6 No 1 (2016): November
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Bisnis dan Informatika Kwik Kian Gie

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Abstract

The growth of competition in Food & Beverage business became rapid, especially in Indonesia dengan with the presence of various Food & Beverage business. One of the company that engaged in Food & Beverage business in Indonesia is J.CO Donuts & Coffee, that is owned by Jhonny Andrean. The first J.CO Donuts & Coffee’s goods opened on 26 June 2005 located at Lippo Karawaci, Indonesia. That’s why, researcher interested to do a research with title The Influence of Consumer Satisfaction To Brand  Relationship at J.CO Donuts & Coffee in Kelapa Gading mall. The theories used to support this research were the definition along with the indiators from Consumer Satisfaction, and Brand Relationship. The object this research was J.CO Donuts & Coffee at Kelapa Gading mall. This research used a questionnaire for data collection and non probability sampling with Judgement Sampling technique. The procedure used to test the model and data processing was Structural Equation Modelling using SPSS Statistic 20. Output generated by SPSS statistic 20 showed that Consumer Satisfaction had positive and significant influence on Brand Relationship. The conclusion of this research is all the hypotheses have proven to have positive and significant influence. Keywords: Customer Satisfaction, Brand Relationship
DIFUSI INOVASI “BELANJA DARING” DI MEDIA SOSIAL DAN DAMPAKNYA PADA MOTIF BERBISNIS DI KALANGAN ANAK MUDA Imam Nuraryo
Jurnal Manajemen Vol 6 No 1 (2016): November
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Bisnis dan Informatika Kwik Kian Gie

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Abstract

This research used communication and marketing concept, marketing communication concept and Diffusion of Innovation Theory, which explain the process of how an innovation was encoded (communicated) through certain channels along a period of time to a community of a social system. The method in this research is quantitative. Researcher would be able to know whether there are any impacts of the diffusion of innovation for online shop on Facebook as the marketing communication in business. There were 100 respondents of college students. This research shows that as the communication media, Facebook impacts the business motivation of students with 35.5% simulators while the other 64.5% are the impacts of any other influencers that are not in the term of this research. The conclusion of this research is that only the variable of communication media/ channels significantly impacts the students’ business motivation. Simultaneously proven, the Online Shop’s diffusion of innovation through Facebook as the communication media has impacted the business motivation of students.   Keywords : Online Shopping, Marketing Communication, Diffusion Innovation
PENGARUH DER , EPS, PER, ROA TERHADAP HARGA SAHAM BANK UMUM SWASTA NASIONAL (BUSN) DI BURSA EFEK INDONESIA PERIODE 2010-2014 Akromul Ibad
Jurnal Manajemen Vol 6 No 1 (2016): November
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Bisnis dan Informatika Kwik Kian Gie

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Abstract

This research will discuss about Debt Ratio, Earning Per Share, Price Earning Ratio, and Return On Asset to Share Price of National Private Bank (BUSN) at BEI Period 2010-2014. The data used are secondary data in the form of annual report of National Private Bank (BUSN) in Indonesia Stock Exchange (BEI) Period 2010-2014. Purposive sampling sampling technique, namely by using certain criteria. The sample used were 6 samples from 34 population. Technical analysis used with multiple regression analysis. The results of the research are jointly Debt Ratio, Earning Per Share, Price Earning Ratio, and Return On Asset affect the share price of National Private Bank. Partially Earning Price Ratio and Price Earning Ratio have an effect on stock price, while Debt Ratio and Return On Asset do not influence to share price of National Private Bank. Keyword : Debt Ratio, Earning Per Share, Price Earning, Return on Asset
PERBEDAAN RETURN DAN VOLUME PERDAGANGAN SAHAM SEBELUM DAN SESUDAH PENGUMUMAN DIVIDEN DAN PENGUMUMAN EARNING PADA PERUSAHAAN YANG TERDAFTAR DI BEI TAHUN 2016 Martha Ayerza Esra
Jurnal Manajemen Vol 6 No 1 (2016): November
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Bisnis dan Informatika Kwik Kian Gie

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Abstract

By announcing information about the issuer in the capital markets, is expected to get a response or reaction of investors to the issuer, because information from issuers usually a sign of quality and trustworthy. The information contained in financial statements can be regarded as a positive sign and also a negative sign. If the company announced the dividend to be increased then it is considered as a positive sign that investors will be interested in buying these shares will increased too and so their trading volume activity and also works in reverse. According Aharony and Swary (1980) who observed about whether the dividend announcement to provide more information beyond that contained of earnings announcements. From these observations it is known that it is declared remain, resulting in a relatively fixed return. While the increase in the dividend announcement provides positive returns and a decrease in dividend announcement provides negatives returns and significant. These results also support the hypothesis of capital market efficiency semi-strong form that in general the market conform to the latest information about the dividend reflected by its share price. In essence Aharony and Swary (1980) want to say that the information provided at the time of the dividend announcement is more significant than the earnings announcement.This study using Paired t - test. Conducted testing of the 206 companies listed on the Indonesia Stock Exchange in 2006 and has been meeting the criteria specified that used for determine whether there are differences in returns and trading volumes before and after the announcement of dividend and earnings announcements.The results of the analysis showed that there was significant to return and trading volume before and after the announcement of dividend and earnings announcements.Based on the results of the study it can be concluded that the dividend and earnings announcements made no distinction of returns and trading volumes. Keyword : Announcement Of Dividend, Announcement Of Earnings, Return, Volume Activity

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