Jurnal PIKMA : Publikasi Ilmu komunikasi Media dan Cinema
Jurnal PIKMA : Publikasi Ilmu komunikasi Media dan Cinema adalah publikasi ilmiah yang pertama kali terbit pada tahun 2018. Jurnal PIKMA dipublikasikan oleh Program Studi Ilmu Komunikasi, Fakultas Ekonomi dan Sosial, Universitas AMIKOM Yogyakarta. Selain itu, Jurnal PIKMA diterbitkan dua kali dalam setahun, yakni bulan Maret dan September. Adapun fokus tulisan Jurnal PIKMA adalah mengenai Media Baru dan Teknologi Komunikasi (New Media and Communication Technologies), Media dan Jurnalistik (Media and Journalism), Komunikasi Pemasaran (Marketing Communication), Kajian Film (Film Studies), Komunikasi Antar Budaya (Cross-cultural communication), Komunikasi Politik (Political communication) dan Teknologi Informasi dan Komunikasi (Information and Communication Technology).
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<![CDATA[Strategi Komunikasi Garda Pangan dalam Menarik Minat Masyarakat Menjadi Relawan Pangan ]]>
<![CDATA[Hilza Yudistira]]>;
<![CDATA[Bagus Cahyo Shah Adhi Pradana Cahyo Shah Adhi Pradana]]>;
<![CDATA[Mohammad Insan Romadhan]]>
<![CDATA[ Jurnal PIKMA : Publikasi Ilmu Komunikasi Media Dan Cinema Vol. 5 No. 2 (2023): Maret 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Ilmu Sosial Program Studi Ilmu Komunikasi Universitas AMIKOM Yogyakarta ]]>
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DOI: 10.24076/pikma.v5i2.793
<![CDATA[Indonesia is ranked second in the world's food waste-producing countries. Garda Pangan is a pioneer NGO that raises the issue of food waste to the surface through volunteer movements. The development of communication technology is now making garda Pangan adapt in conveying information on their activities through Instagram. Through the diffusion of innovation how communicants can adopt new innovative ideas and how they make decisions about them. This makes many people interested in becoming mobilizers through volunteer activities. Based on the phenomenon, researchers are interested in knowing the Communication Strategy of the Food Guard in attracting people to become Food Volunteers. The research method uses a qualitative descriptive approach with observational data collection techniques and interviews. The results in this study show that the communication strategy carried out by the Garda Pangan by using content visualization in the form of images, designs, and videos and strengthened by captions to attract people's interest in becoming food volunteers is right on target.]]>
<![CDATA[Perilaku Komunikasi pada Masyarakat Cyberspace : (Netnografi Meme Rage Comic di Situs 1cak.com) ]]>
<![CDATA[Adriansyah Muftitama]]>
<![CDATA[ Jurnal PIKMA : Publikasi Ilmu Komunikasi Media Dan Cinema Vol. 5 No. 2 (2023): Maret 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Ilmu Sosial Program Studi Ilmu Komunikasi Universitas AMIKOM Yogyakarta ]]>
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<![CDATA[New media has significantly changed the order of the flow of human communication and information, especially to adolescent. As digital natives, they are directly part of the cyberspace culture, where most of their communication activities are carried out in the internet digitization space. This study aims to understand how the communication behavior of rage comic meme users on the 1cak.com website is viewed from two main aspects: the pattern of meme content and the categorization of meme humor. A qualitative method with a semiotic approach is used as an effort to comprehensively understand the meme communication behavior on the site. As a result, the pattern of meme content on the 1cak.com site is divided into two typical users: the up to date pattern (structured) and the random pattern (unstructured). Meanwhile, the meme humor theme category on the 1Cak website is divided into four categories: Pure-Humor; Experiences-Based Humor; Educative-Humor; and Segmented-Humor. ]]>
<![CDATA[Daur Ulang Konten Menyelamatkan Bisnis Televisi: (Studi Kasus Program ‘Like It’ NET.) ]]>
<![CDATA[Dian Sukmawati]]>;
<![CDATA[Tri Alida Apriliana]]>
<![CDATA[ Jurnal PIKMA : Publikasi Ilmu Komunikasi Media Dan Cinema Vol. 5 No. 2 (2023): Maret 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Ilmu Sosial Program Studi Ilmu Komunikasi Universitas AMIKOM Yogyakarta ]]>
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DOI: 10.24076/pikma.v5i2.874
<![CDATA[The technology has made the competition in television industry becomes much tighter. Nowadays, we can see some of television stations are starting to broadcast in digital platform. Even before, the portion of advertisements have already shared not only with existing television stations but also with radio and now increasingly with new media. The innovation of technologies and new capitalism culture make television industry and its owners are trapped in short-term thinking logical concept. According to Richard Sennet, short-term thinking logical concept can be defined as how new capitalism culture requires the employees to think and work fast in order to win the competition in industrial ecosystem. This situation also happened to NET. TV. As one of commercial television stations in Indonesia, NET. TV management has also been thinking hardly how to survive in this competitive situation with fast thinking and working and at the same time still make profit. To achieve the goal, unwittingly they have practiced the so called, "Co-creation concept from Cohen," in their program titled, "Like It." Even though, the program has successfully minimized the production costs, in the long term, Co-creation concept can possibly threaten the existence of NET TV's employees.]]>
<![CDATA[Gangguan Komunikasi pada Mahasiswa Pecandu Game Online Mobile Legend ]]>
<![CDATA[Ahmad Khairul Nuzuli Nuzuli]]>;
<![CDATA[Mike Surya Ningsih]]>;
<![CDATA[Piyoni Budia Astri]]>;
<![CDATA[M Fazli]]>;
<![CDATA[Nabila Rezki Palenza]]>;
<![CDATA[Ahmad Gazali]]>
<![CDATA[ Jurnal PIKMA : Publikasi Ilmu Komunikasi Media Dan Cinema Vol. 5 No. 2 (2023): Maret 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Ilmu Sosial Program Studi Ilmu Komunikasi Universitas AMIKOM Yogyakarta ]]>
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<![CDATA[Perkembangan teknologi informasi juga merambahke dunia hiburan. Salah satunya hadirnya game online. Tidak jarang hadirnya game online membuat para pemainnya menjadi kecanduan dan mengalami hambatan di dalam berkomunikasi. Penelitian ini ingin menelitin gangguang komunikasi yang dialami oleh para mahasiswa yang kecanduan game Mobile Lagend di IAIN Kerinci. Jenis penelitian, deskriptif kualitatif. Hasil penelitian menujukkan durasi dan frekuensi bermain game yang tinggi mayoritas responden sering menggunakan kata-kata yang tidak sewajarnya dilontarkan, selain itu responden banyak yang tertutup dan susah untuk fokus dalam berinteraksi, karena hanya fokus kepada game saja.]]>
<![CDATA[Family Communication As a Medium For Delivering Moral Messages In Just Mom Film ]]>
<![CDATA[Ryan Habil Utama]]>;
<![CDATA[Vani Dias Adiprabowo]]>;
<![CDATA[Wahyuni Lestari]]>;
<![CDATA[Fajar Dwi Putra Dwipa]]>
<![CDATA[ Jurnal PIKMA : Publikasi Ilmu Komunikasi Media Dan Cinema Vol. 5 No. 2 (2023): Maret 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Ilmu Sosial Program Studi Ilmu Komunikasi Universitas AMIKOM Yogyakarta ]]>
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DOI: 10.24076/pikma.v5i2.923
<![CDATA[This study aims to find out about the family communication pattern used in the just mom film in conveying a moral message to the audience and how family communication occurs in the just mom film to create effective communication and create family harmony. This type of research is basic research using qualitative descriptive methods and content analysis approaches and interpretive paradigms to see patterns of communication that occur using family communication as the object of research. This study uses two data collection techniques, namely observation, and documentation which will be processed to obtain appropriate and accurate data. The analysis technique used is a qualitative content analysis technique that is useful for finding, identifying, processing, and analyzing several dialogues that contain moral messages in several scenes of the Just Mom film, to then see the pattern of communication. The findings from this study indicate that the family communication pattern that was formed in this just-mom film is the Permissive communication pattern. The permissive communication pattern itself is the communication pattern of parents who tend to free their children more to do whatever they want. Meanwhile, the moral message to be conveyed in the film Just Mom has been successfully conveyed to the audience through interpersonal communication and family communication patterns shown by the role of parents to their children. The findings from this study indicate that the family communication pattern that was formed in this just-mom film is the Permissive communication pattern. The permissive communication pattern itself is the communication pattern of parents who tend to free their children more to do whatever they want. Meanwhile, the moral message to be conveyed in the film Just Mom has been successfully conveyed to the audience through interpersonal communication and family communication patterns shown by the role of parents to their children. The findings from this study indicate that the family communication pattern that was formed in this just-mom film is the Permissive communication pattern. The permissive communication pattern itself is the communication pattern of parents who tend to free their children more to do whatever they want. Meanwhile, the moral message to be conveyed in the film Just Mom has been successfully conveyed to the audience through interpersonal communication and family communication patterns shown by the role of parents to their children.]]>
<![CDATA[Inferioritas Perempuan dalam Film Perempuan Tanah Jahanam : (Analisis Wacana Kritis Sara Mills) ]]>
<![CDATA[Aulia Fitri Ramadhani]]>;
<![CDATA[Vani Dias Adiprabowo]]>
<![CDATA[ Jurnal PIKMA : Publikasi Ilmu Komunikasi Media Dan Cinema Vol. 5 No. 2 (2023): Maret 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Ilmu Sosial Program Studi Ilmu Komunikasi Universitas AMIKOM Yogyakarta ]]>
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DOI: 10.24076/pikma.v5i2.929
<![CDATA[Injustice or discrimination against women continues to be seen in the media, one of which is in the film media in telling their stories. This problem is related to the depiction of women in films who are shown as helpless, deserving of being underestimated, and harassed. Issues related to gender injustice and discrimination manifest in the placement of women's roles which are limited to the domestic sphere as housewives, helpers, and commodities to satisfy men's desires. This problem is a perspective that places women as inferior beings. In films, especially horror films, this problem is still portrayed in a vulgar and caricatured way. Unlike most other Indonesian horror films, Perempuan Tanah Jahanam, directed by Joko Anwar, wants to present women as the main characters who have a central role in the story in the movie. The film portrays women as strong, brave, and unyielding figures. However, Joko Anwar has not automatically eliminated patriarchal values ??in the film Perempuan Tanah Jahanam. This is because filmmaking cannot be separated from the culture that develops in the local community and is value-free. Several scenes in the film still depict the existence of inferiority that applies to women. The author's goal in conducting this research is to find the forms of female inferiority in the film Perempuan Tanah Jahanam. The method used in this research is the critical discourse analysis method from Sara Mills. The results obtained from this study are that forms of female inferiority are still found, as depicted in the film Perempuan Tanah Jahanam. This is due to the social construction that distinguishes men and women.]]>
<![CDATA[Strategi Konten TikTok @jpradarsemarang dalam Meningkatkan Engagement ]]>
<![CDATA[Desya Altifah Salma]]>;
<![CDATA[Choirul Ulil Albab]]>
<![CDATA[ Jurnal PIKMA : Publikasi Ilmu Komunikasi Media Dan Cinema Vol. 5 No. 2 (2023): Maret 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Ilmu Sosial Program Studi Ilmu Komunikasi Universitas AMIKOM Yogyakarta ]]>
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DOI: 10.24076/pikma.v5i2.1002
<![CDATA[Perkembangan teknologi merubah pola konsumsi informasi masyarakat, yang cenderung menggunakan media sosial sebagai sumber informasi, termasuk aplikasi TikTok. Oleh karena itu, Radar Semarang, sebagai salah satu media berita, mengoptimalkan penggunaan TikTok sebagai media publikasi berita dengan membuat akun @jpradarsemarang dan mengunggah beragam konten. Penelitian ini bertujuan untuk mengetahui strategi konten TikTok yang digunakan oleh Radar Semarang dalam meningkatkan engagement pada akun TikTok @jpradarsemarang. Teori yang digunakan adalah teori gatekeeping (ulasan tentang teori gatekeeping), dengan metode penelitian deskriptif kualitatif. Hasil penelitian menunjukkan bahwa Radar Semarang menerapkan strategi konten TikTok, tetapi masih belum optimal. Tingkat engagement yang rendah disebabkan oleh kurangnya kreatifitas, inovasi, interaksi dengan audiens, dan strategi yang belum efektif. Radar Semarang harus memperbaiki pola pengelolaan konten di akun TikTok @jpradarsemarang dengan lebih sistematis, kreatif, dan interaktif agar tujuan perusahaan dapat tercapai.]]>
<![CDATA[Dinamika Ekspresi Religius Subkultur: Sebuah Perlawan Terhadap Normativitas Beragama di Media Sosial ]]>
<![CDATA[Hilda Rahmah]]>;
<![CDATA[Hanry Harlen Tapotubun]]>
<![CDATA[ Jurnal PIKMA : Publikasi Ilmu Komunikasi Media Dan Cinema Vol. 5 No. 2 (2023): Maret 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Ilmu Sosial Program Studi Ilmu Komunikasi Universitas AMIKOM Yogyakarta ]]>
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DOI: 10.24076/pikma.v5i2.1007
<![CDATA[This article aims to analyze at the dynamics of millennial's religious expressions in real life and on social media. Using a qualitative approach with netnographic methods and literature studies, this study compares the virtual data through interviews and participant observation on the Instagram and WhatsApp. Based on the findings, millennial's religious expressions on social media tend to be dynamic, different from their daily reality which tends to follow the dominant style of religious expression in society. Woodward calls it fluid, that identity can continue to change following the social setting in which the individual is located. This dualism cannot be separated from the existence of a dominant culture that requires millennials to express their religiosity in activities such as diligently worshiping, being members of religious organizations, and participating in spiritual activities. These activities are considered as an established religious expression in society, and even becomes a standard in determining a person's level of religiosity as well as the way to exclude someone from the community in which he or she lives. The phenomenon of millennial religious expression as opposed to the dominant religious culture can be identified as part of a subculture. Subcultural groups often voice their aspirations in various forms, including ways to go against the dominant and popular social norms in a society. However, their fluid character and identity shows that the form of resistance is not always shown by a fierce resistance in one space, in this case in a virtual space. The culture of religious expression on social media that contrasts with expressions in real life places millennials in a post-subculture position, where this indicates that there are negotiations to convey an aspiration.]]>
<![CDATA[Strategi Komunikasi Politik Komisi Pemilihan Umum Kabupaten Banyumas Meningkatkan Peran Partisipasi Masyarakat dalam Pemilihan Umum Tahun 2024 ]]>
<![CDATA[Alfian Muhazir]]>;
<![CDATA[Adita Miranti]]>;
<![CDATA[Kania Sayidatina]]>
<![CDATA[ Jurnal PIKMA : Publikasi Ilmu Komunikasi Media Dan Cinema Vol. 5 No. 2 (2023): Maret 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Ilmu Sosial Program Studi Ilmu Komunikasi Universitas AMIKOM Yogyakarta ]]>
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DOI: 10.24076/pikma.v5i2.1029
<![CDATA[Komisi Pemilihan Umum atau KPU merupakan lembaga negara yang mengatur pelaksanaan proses demokrasi berupa Pemilihan Umum/Pemilu. Terdiri dari KPU Pusat, Provinsi dan Kabupaten/Kota. Fungsi paling utama lembaga ini adalah menjalankan komunikasi politik berupa mensosialisasikan tahapan Pemilihan Umum/Pemilu. Hal ini juga yang dilakukan oleh Komisi Pemilihan Umum Kabupaten Banyumas dalam mensosialisasikan tahapan Pemilu. Pendidikan komunikasi politik menjadi strategi yang dilakukan untuk menjalankan proses sosialisasi tahapan Pemilu kepada masyarakat agar masyarakat menggunakan hak pilihnya dengan baik dan benar. Tahapan yang dijalankan KPU Kabupaten Banyumas antara lain (1) Proses komunikasi politik, (2) Perencanaan komunikasi politik, (3) Pesan komunikasi politik, (4) Media komunikasi politik, dan (5) Partisipasi Masyarakat. Penelitian ini menggunakan konsep studi kasus, data penelitian dikumpulkan dari berbagai sumber. Proses komunikasi politik dijalan dengan pendekatan komunikatif persuasif dan perencanaan komunikasi politik dijalankan dengan distribusi pesan yang baik dan mendidik berdasarkan perencanaan yang telah dibuat sesuai dengan mekanisme kerja yang baku. Sementara media yang digunakan dalam melakukan komunikasi politik seperti media sosial website dan Instagram. Tingkat partisipasi masyarakat yang meningkat dapat diharapkan untuk pendidikan politik dasar secara baik dan benar. ]]>
<![CDATA[Islamofobia dan Konstruksi Media Massa : (Analisis Semiotika Sosial M.A.K Halliday pada Pemberitaan Media Massa Barat Mengeni Qatar sebagai Tuan Rumah Piala Dunia 2022) ]]>
<![CDATA[Hafizh Faikar Agung Ramadhan]]>
<![CDATA[ Jurnal PIKMA : Publikasi Ilmu Komunikasi Media Dan Cinema Vol. 5 No. 2 (2023): Maret 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Ilmu Sosial Program Studi Ilmu Komunikasi Universitas AMIKOM Yogyakarta ]]>
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DOI: 10.24076/pikma.v5i2.1058
<![CDATA[Tujuan dari penelitian ini adalah untuk menganalisis dan mengetahui pemberitaan media massa barat yang mendiskreditkan Qatar sebagai tuan rumah Piala Dunia 2022. Penelitian ini menggunakan pendekatan kualitatif dengan analisis semiotik sosial oleh M.A.K Halliday. Media massa online barat yang diteliti adalah Independent.com, Nbcnews.com, dan Ibtimes.com. Hasil penelitian menunjukkan bahwa media massa online mengkonstruksi pemberitaan yang mendiskreditkan pemerintah Qatar sebagai penyelenggara Piala Dunia 2022. Ketiga media online yang menjadi objek penelitian ini menampilkan artikel yang disertai dengan gambar atau ilustrasi yang tidak sesuai dengan fakta yang diberitakan. Ketiga media tersebut telah dikonstruksi secara subyektif, tidak profesional dan provokatif. Independent.com membuat narasi konstruktif yang memojokkan Qatar. Ilustrasi atau gambar penonton dan tempat duduk yang kosong pada artikel tersebut mengarah pada opini pembaca bahwa penyelenggaraan Piala Dunia 2022 di Qatar memalukan karena hanya sedikit orang yang menontonnya. Nbcnews.com menggiring opini publik terkait pelarangan minuman beralkohol dan hubungan sesama jenis (LGBTQ). Larangan minuman beralkohol dan LGBTQ dihembuskan sebagai tindakan yang bertentangan dengan hak asasi manusia. Ibtimes.com membangun opini publik dengan fokus pada pemberitaan kursi kosong dan larangan minuman beralkohol selama Piala Dunia. Pemberitaan ketiga media tersebut dibuat untuk memberikan opini kepada publik bahwa Piala Dunia 2022 tidak memberikan kesan yang baik kepada penonton alias gagal. Kemudian, kegagalan Qatar sebagai tuan rumah cenderung dikaitkan dengan ketegasan Qatar dalam menerapkan syariat dan nilai-nilai Islam selama Piala Dunia 2022.]]>
