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Economic Reviews Journal
Published by Masyarakat Ekonomi Syariah Bogor
ISSN : -     EISSN : 28306449     DOI : https://doi.org/10.47467/mrj
Core Subject : Economy, Social, Engineering,
Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences
Economic Reviews Journal  is a scientific journal published by Masyarakat Ekonomi Syariah Bogor in collaboration with Ikatan Ahli Ekonomi Islam, Institut Agama Islam Nasional Laa Roiba Bogor, and Intellectual Association for Islamic Studies (IAFORIS) . This journal contains scientific papers from academics, researchers and practitioners in the fields of Islamic economics, management, finance, accounting, zakat, waqaf, shadaqah, industries, and business research. E-ISSN 2830-6449
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 6 Documents
 1 
Search results for , issue "Vol. 1 No. 2 (2022): Economic Reviews Journal" : 6 Documents clear
Penerapan Program Pengembangan Kewirausahaan pada Mahasiswa  di Universitas Islam Negeri Sumatera Utara Arpin Dalimunthe; Zuhrinal M.Nawawi
Economic Reviews Journal Vol. 1 No. 2 (2022): Economic Reviews Journal
Publisher : Masyarakat Ekonomi Syariah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (570.711 KB) | DOI: 10.56709/mrj.v1i2.14

Abstract

The implementation of the Entrepreneurship Development Program (PPK) at Kanjuruhan University in Islam Negeri Sumatera Utara is expected to achieve the objectives of: (1) creating start-ups and independent new entrepreneurs, (2) improving business management skills for industrial communities, (3) creating entrepreneurship training methods suitable for students , (4) creating business units that can generate profit as a source of generating revenue from Islam Negeri Sumatera Utara University, and (5) opening or providing employment. The stages in implementing the PPK include: (1) Dissemination of the PPK program, this socialization is carried out through announcements on campus boards, campus websites, and social media (Student groups and Alumni Groups). (2) Participants register before they enter as a PPK tenant. (3) Following a written test to see the scientific potential possessed about the world of entrepreneurship, followed by interviews to find out the motivation and seriousness of participants in the PPK program. (4) The results of the selection will determine 20 best value people as prospective tenants. (5) Participants must fill out the willingness sheet to complete the PPK program to completion. Whereas specifically to be achieved are: the growth of an entrepreneurial culture in campus, increased ability to prepare business plans, development of products that have been produced by tenants after participating in PPK activities, the creation of innovative and renewable products. The program will be implemented in a participatory manner with knowledge transfer methods from the proposing team, business experts, UMKM players to PPK tenants through education and training, business simulations, internships, intensive assistance, preparing business plans, and applying business to the tenants' potential and talents. Keywords: Technopreneurship, Entrepreneurship, Tenant
Analisis Strategi Marketing Mix Dalam Meningkatkan Pengiriman Barang dan Jasa: : Studi pada PT. JNE Express Cabang Patumbak Fauzi Ahmad Romadhon; Zuhrinal M. Nawawi
Economic Reviews Journal Vol. 1 No. 2 (2022): Economic Reviews Journal
Publisher : Masyarakat Ekonomi Syariah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (826.766 KB) | DOI: 10.56709/mrj.v1i2.20

Abstract

The purpose of this research is to study how the marketing strategy of PT.JNE Express Patumbak Branch was developed and how the marketing strategy of PT.JNE Express Patumbak Branch was implemented. This research is a descriptive field study with a deductive model, conducted through structured and unstructured interviews. In addition to collecting data through observation, data management is carried out through methods of organization, organization, and analysis. This research is a quantitative research. Based on the results of a survey conducted by PT.JNE Express Patumbak Branch on products, prices, locations, promotions, people, physical assets, and strategic processes. The product strategy is assisted by the availability of flexible products such as Yes, Normal, and Economic Status (OK) that are tailored to customer needs. JNE Express has 14 products and services, with prices based on quantity and quality. Packages of socialization, expansion of partnerships, franchising, promotion of law and order training, online advertising and internet marketing, strategies for community empowerment programs (HR for employees), and employee benefits in materials and information. Have a good communication, writing, and information strategy physically, as well as a good process strategy, good communication channels, and good technology-oriented services. Keywords: marketing strategy, internet marketing, JNE
Pentingnya Pemahaman E-Commerce Bagi Masyarakat di Era Digital Fiqkri Ardian; Zuhrinal M. Nawawi
Economic Reviews Journal Vol. 1 No. 2 (2022): Economic Reviews Journal
Publisher : Masyarakat Ekonomi Syariah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (851.436 KB) | DOI: 10.56709/mrj.v1i2.21

Abstract

In this digital era, the internet can be used as a medium for education, health, government and entrepreneurship which will make it easier for someone to do things electronically.The Internet now teaches how to do business, from small businesses to large businesses. By using the internet as a business platform for the community to benefitThe Internet now teaches how to do business, from small businesses to large businesses. By using the internet as a business platform for the community to benefit optimal. This can be seen from the increase in online shopping statistics for the world community. This study will explain how much opportunity the Indonesian people have in using the internet as a source of informationoptimal. This can be seen from the increase in online shopping statistics for the world community. This study will explain how much opportunity the Indonesian people have in using the internet as a source of information business media. Keywords: Internet, business, e-commerce, entrepreneurship.
Kewirausahaan dan Motivasi Kewirausahaan terhadap Minat Menjadi Pengusaha Muda Rahma Wulan Suci Nasution; Zuhrinal M. Nawawi
Economic Reviews Journal Vol. 1 No. 2 (2022): Economic Reviews Journal
Publisher : Masyarakat Ekonomi Syariah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1035.527 KB) | DOI: 10.56709/mrj.v1i2.22

Abstract

Entrepreneurship itself is a system or process of creating something that can be of monetary or additional value in the economy. In entrepreneurship, one thing that needs to be strengthened is that interest is encouraged by positive motivations from those closest to you. And interest is a movement of the heart and mind to make an object as a target because the object attracts sympathy and creates a feeling of pleasure towards the object. While motivation is a condition that can change or encourage and direct the desires and interests of individuals to carry out entrepreneurial activities. Likewise with young entrepreneurs, young entrepreneurs will be successful if they are surrounded by people who provide motivation and encouragement that are constructive. And the example I take here is how to build the spirit of young people in developing a business selling various takjil during the fasting month starting from kolding, coconut ice, fried foods and so on. Keywords : Entrepreneurship, Motivation, Interest, Young entrepreneurs
Implementasi E-Commerce sebagai Media Penjualan Online pada Toko Athena Shop Ainun Jakia Ritonga; Zuhrinal M. Nawawi
Economic Reviews Journal Vol. 1 No. 2 (2022): Economic Reviews Journal
Publisher : Masyarakat Ekonomi Syariah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1467.933 KB) | DOI: 10.56709/mrj.v1i2.23

Abstract

E-commerce is the act of buying and selling through electronic media related to the internet. Athena Shop is a specialty shop that specializes in baby goods such as feeding, sleeping and dressing items. The last few months have seen a decline in sales in Athens stores. This is because e-commerce is growing in popularity, making it difficult for offline businesses like Athena Shop to compete with them because it provides so many advantages for both buyers and sellers. The implementation of e-commerce with wordpress content management system (CMS) as an online sales platform at the Athena store is one option to overcome this problem. Thanks to e-commerce, Athena Shop can compete in the baby gear market and boost sales. E-commerce has removed the requirement for customers to physically visit stores to make purchases. E-commerce can also make it easier to find out the latest information about the latest products. In addition, it makes it easy for merchants to understand all things related to bestseller reports, price reductions, product shipping, refunds and returns. Keywords: Implementation, internet, E-commerce, online shop, baby shop.
Perkembangan dan Tantangan Pasar Modal Indonesia Fitri Rorizki; Sakinah Sakinah; Arpin Dalimunthe; Purnama Ramadhani Silalahi
Economic Reviews Journal Vol. 1 No. 2 (2022): Economic Reviews Journal
Publisher : Masyarakat Ekonomi Syariah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (591.688 KB) | DOI: 10.56709/mrj.v1i2.24

Abstract

The main indicator of economic health for any country is the capital market. Cities of Presence in Indonesia experience several ups and downs which can be seen from the fluctuating JCI indicator. As a result of globalization and economic integration, the work of currency exchange is very different from that of national, regional and international economics. Local investors are required to make a significant contribution to the Indonesian stock market to make it more resilient to various crises and dangers. With the rapid growth of Indonesia's youth population, there may be an opportunity that can be used to encourage people to refrain from active trading in the stock market. In addition, several other issues in capital development markets should be discussed, including the types of fixed price contracts transacted, policies to protect holder rights, the "game" involved in stock transactions, and a minimal level of understanding. Keywords: Capital Market, Development, Challenges

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