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Contact Name
Arisman
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researchhorizon@lifescifi.com
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+6281280878415
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Daerah istimewa yogyakarta
INDONESIA
Research Horizon
Published by Lifescifi
ISSN : 28080696     EISSN : 28079531     DOI : https://doi.org/10.54518/
The journal aims to make significant contributions to applied research and knowledge across the globe through the publication of original and high-quality research articles. It publishes original research articles, reviews, mini-reviews, case reports, letters to the editor, and commentaries, thereby providing a forum for reports and discussions on cutting-edge perspectives in social science, art, and humanities. It publishes works from a wide range of fields, including business, economics, education, history, law, criminology, linguistics, political science, public health, psychology, sociology, agriculture, and so on. Kindly learn more in the Author Guidelines on how to organize and prepare manuscripts.
Arjuna Subject : Umum - Umum
Articles 115 Documents
Product Awareness of International Muslim Students in South Korea about the Importance of Halal Food Narariya Handani
Research Horizon Vol. 1 No. 1 (2021)
Publisher : Publindo Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (453.595 KB) | DOI: 10.54518/rh.1.1.2021.1-6

Abstract

The objective of this study was to obtain the views of muslim international student about importance of halal food. This study was conducted in South Korean cities having muslim international students. The research design used was qualitative conducted with interview and field study with participant sample of international students in South Korea. The results showed the key themes explanation of halal food, importance of halal food, halal food price. More specifically, the results presented that among all students answer that they must eat halal food. They have to eat halal food as in rules in their religious tenet. Besides that, this was is considered not just because of the rule, but also purposing their healthy, where they highly perceive that halal food also mean hygienic food. From the discussion, it can be concluded that even the halal price is expensive, and it is not a big deal for muslim. They will buy it even it’s expensive. The results practically useful for local and international marketers to assess their marketing to muslim consumer in non-muslim countries as it will be good opportunity for marketers to gain some profit by sell halal food and increasing the product price.
Competitive Intensity, Innovation Capability and Dynamic Marketing Capabilities Ari Riswanto
Research Horizon Vol. 1 No. 1 (2021)
Publisher : Publindo Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (817.066 KB) | DOI: 10.54518/rh.1.1.2021.7-15

Abstract

Competition intensity (CI), innovation capability (IC) and dynamic marketing capabilities (DMCs) are still an interesting problem for studies in scientific research. This study aims to determine the extent of the ability of innovation in mediating the effect of the intensity of competition on dynamic marketing skills. Quantitative descriptive becomes the method used in this study, with simple linear regression analysis and SPSS v 23 and Amos v. 23 software as a calculation tool, beginning with the measurement of the model using Confirmatory Factor Analysis (CFA) and Product of Coefficient Strategy analysis: Single Mediation Model, with a sample of 189 MSMEs engaged in the processing industry in Sukabumi. This study shows that the innovation capability variable (IC) can mediate the influence of competition intensity (CI) on dynamic marketing capabilities (DMCs) on MSMEs in Sukabumi, West Java, Indonesia in 2018.
The Role of Young Entrepreneurs in Labor Absorptions and its Implications to Family Economic Resilience Azhar Ulwan
Research Horizon Vol. 1 No. 1 (2021)
Publisher : Publindo Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (535.029 KB) | DOI: 10.54518/rh.1.1.2021.16-27

Abstract

The purpose of this study is to determine the role of young online convection entrepreneurs in labor absorption and the obstacles faced by young online convection entrepreneurs as well as to analyze the implications of young online convection entrepreneurs in Bantul Regency on their family economic resilience. This research used a qualitative approach. Primary data is obtained from observations and in-depth interviews with 5 young entrepreneurs from 5 different online convection, namely Arto Convection, Apparelsae Convection, Convection San Project, ID Convection, and Indeepco Clothing. The data analysis technique used is interactive model data analysis. This study used data validity checking techniques, namely triangulation, and detailed description techniques. The results of the research showed that young entrepreneurs have a role in labor absorption and provide income to the owner convection. Some of the obstacles often encountered by young entrepreneurs of convection online are a constraint on the production, financial management, management of marketing, customer service online base, less qualified human resources constraints, and constraints background education entrepreneurs who are not majoring in business. Young online convection entrepreneurs have made several efforts to overcome these obstacles. Based on the analysis with the income contribution approach and the basic need approach, the impact of online convection makes the economic resilience of young entrepreneur families strong and resilient.
The Influence of Brand Equity and Service Quality on Purchase Decisions on Garuda Indonesia Airline Services Sri Wahyuni; Aurika Praninta
Research Horizon Vol. 1 No. 1 (2021)
Publisher : Publindo Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (633.945 KB) | DOI: 10.54518/rh.1.1.2021.28-38

Abstract

Airlines business growth rapidly in Indonesia and makes all of the airlines service company try to compete to be the best. Quality of service has been a key on marketing topic. Branding is one of the interesting topics for study also because branding is a competitive strategy. The purpose of this study is to examine influence of brand equity and service quality of purchase decision of Garuda Indonesia airlines. The samples for the study were 110 people who already using Garuda Indonesia airlines service at least once. Method of data collection using online questionnaire by Google Forms with Likert Scale 1-10. The techniques of data analysis using Structural Equation Modeling (SEM) AMOS program version 21.0 to verify the causality of two research hypothesis. The result of this research indicates that there was no influence between brand equity and purchase decision. Moreover, the research also indicates there was no influence between service quality and purchase decision.
Empirical Analysis of Farmers Household Food Security Levels in Salatiga, Indonesia Wahyu Ariyadi
Research Horizon Vol. 1 No. 1 (2021)
Publisher : Publindo Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (593.141 KB) | DOI: 10.54518/rh.1.1.2021.39-46

Abstract

This study aims to analyze the conditions of farm household food security levels and analyze the magnitude of the influence of factors such as farmer income, farmer education, farmer age, and number of family members on the level of food security of farm households in Sidorejo District, Salatiga City. This study uses data taken by survey methods and interviews with farmers as respondents. The number of samples used was 90 respondents, taken using the simple random sampling method in Pulutan Village, Kauman Kidul Village, and Blangkas Village as the areas where surveys and interviews were conducted with the largest number of farmer households registered in the Farmer Members Group in Sidorejo District. Data were analyzed using qualitative descriptive analysis, multiple linear regression analysis with the Ordinary Least Square (OLS) method, and the use of a proportion of food expenditure as an indicator for the level of food security of farm households. The analysis showed that statistically the factors of farmer income, farmer education, and the number of family members of the farmer had a significant effect on the level of food security of the household of the farmer, while the age factor of the farmer had no significant effect. Many as 55.56% of households have a proportion of food expenditure ≥ 60% or food insecurity. The rest, as much as 44.44% of households have food expenditure <60% or food security. Based on these results, the advice given is to increase farmers’ incomes by providing skills and training, as well as dissemination of policies on Sustainable Food Home Areas (KRPL).
Challenges and Opportunities of Artificial Insemination on Dairy Cattle in Ethiopia Mohammed Yousuf
Research Horizon Vol. 1 No. 2 (2021)
Publisher : Publindo Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (570.615 KB) | DOI: 10.54518/rh.1.2.2021.47-54

Abstract

Artificial insemination is very important for genetic improvement, especially in dairy cattle breeds. It has problems in meeting the needs of some producers, not its opportunities. The objective of this study was the challenge and opportunity of artificial insemination on dairy cattle in the case of Sayo district, west Wollega Zone, Ethiopia. The problem of not using Artificial insemination is not limited to the region, and there are also dairy farmers in our district who have not practiced the service due to various challenges. In addition, most of the Artificial insemination services reported by the dairy industry have failed, rather than bull services. However, although there are few attempts to quantify opportunities, constraints, and why producers do not use artificial insemination services in other regions, researchers have not disclosed well-documented data on the challenges and opportunities of artificial insemination services in the Sayo region. The Result is Artificial insemination has played an important role in increasing milk production in the study area because the crossbreed that got good traits from exotic breeds gave high milk than local breed.
Decentralization, Public Services and Neglected Children in Mataram City, West Nusa Tenggara Chairun Nasirin; Andries Lionardo
Research Horizon Vol. 1 No. 2 (2021)
Publisher : Publindo Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (457.757 KB) | DOI: 10.54518/rh.1.2.2021.55-61

Abstract

One of the problems that are now the concern of the local government in Mataram is the phenomenon of neglected children, where the child is the hope of the nation that has a strategic role in enhancing the continuity of the nation's existence in the future. The main issues of neglected children in Mataram are rooted in the problem of poverty, so the handling should touch on the root of the problems. Regarding the matter, the government is arranging a program for the administration and empowerment of abandoned children. The Program is a neglected children's social welfare protection with other additional activities. In this context, the government uses decentralization. Decentralization will encourage people towards a self-propelled way by enabling social capital to solve the problems they are facing. With a proper procedure in addressing social issues that have been internalized, a neglected children's completion mechanism will be more productive and more efficient. While economically, decentralization in the belief can prevent exploitation in the central government of the region and can generate the innovation of society and encourage the motivation of the community to be more productive.
The Role of Youth in Managing Educational Startup: Case Study of PrivatQ Startup Adkha Bukhori
Research Horizon Vol. 1 No. 2 (2021)
Publisher : Publindo Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (475.169 KB) | DOI: 10.54518/rh.1.2.2021.62-70

Abstract

Technological advances in the 4.0 era have had an impact on competitive job opportunities and declining productive jobs. In addition, starting a business requires more effort. This reality encourages young PrivatQ entrepreneurial managers to accept the test of personal advantage. The research objective is to determine the role of youth in managing educational startups and assessing their implications for the manager's personal endurance. The research using qualitative research methods. Data collection is done through interviews, focus group discussions, observations, documentation, literature, and online studies. Data analysis techniques using descriptive analysis by coding and reducing data through Nvivo 12 software, data presentation, and conclusion drawing. The results showed that youth managers played a role in managing educational startups at PrivatQ based on non-formal education services. The form of the role is in the form of governance management, program innovation, increasing access to the education service system, improving the quality and welfare of teachers, acting out of the box, and increasing soft skills and experience. The management of the educational startup has implications for the manager's personal endurance. Therefore, the role of youth managers must be increased to develop the manager's personality so that the struggle and courage so that management continues well.
Marketing Opportunities for Bank Syariah Mandiri e-Banking Services as a Payment Method Muhammad Mansyur
Research Horizon Vol. 1 No. 2 (2021)
Publisher : Publindo Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (491.409 KB) | DOI: 10.54518/rh.1.2.2021.71-80

Abstract

In the development of technology in this era of globalization, various industrial fields have begun to crawl to utilize and develop services based on technology and the internet. Likewise, the financial industry such as banking also competes with each other to provide internet-based services or it is known that the term e-Banking. At this stage of service in Indonesia in particular very rapidly. Moreover, now people must also be able to accept various other services such as internet-based buying and selling (e-commerce), electronic money (e-Money), and internet-based banking services (e-Banking). From various forms of activity that have turned to technology and the internet, there are also market opportunities for the Islamic finance industry. By taking advantage of payment opportunities, Islamic banks must be able to take advantage of market opportunities that exist in the community, and overall improve the ability of the Islamic financial system in the face of rapid technological developments so that they can provide Islamic-based services but can also provide services needed by the community such as e-Banking.
The Accounting for Inventory from a Commercial Point of View Dewi Purnamasari; Ayu Almira; Nadia Della Savira
Research Horizon Vol. 1 No. 2 (2021)
Publisher : Publindo Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (449.281 KB) | DOI: 10.54518/rh.1.2.2021.81-85

Abstract

Inventory control is a very important managerial function because the physical inventory of many companies involves the largest investment in current assets. The main purpose of inventory accounting is to determine periodic profit and loss through the process of bringing together the cost of goods sold with the sales proceeds in one accounting period and determining the amount of inventory to be presented in the balance sheet. This paper aims to describe the accounting for inventory from a commercial point of view. The method used in this study is qualitative in nature with a descriptive approach. The results showed that the main functions of inventory are to avoid delays in goods, loss of goods and with the presence of inventory, the company's operations can continue to run so that services to consumers can be carried out as well as possible. More specifically, the main functions of inventory are the decoupling function, economic lot-sizing function, and anticipation function.  As the inventories become subject to regulations in Indonesia, the study also highlights the purposes of calculating the income tax of inventories. Article 10 paragraph (6) of the Income Tax Law states that inventories must be valued at cost. Therefore, if the taxpayer makes an assessment based on a method other than cost, an adjustment is required.

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