cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Fifi Ratnasari
Contact Email
lppm@stikosa-aws.ac.id
Phone
-
Journal Mail Official
spektrum@stikosa-aws.ac.id
Editorial Address
Jl. Nginden Intan Timur I/18 Surabaya
Location
Kota surabaya,
Jawa timur
INDONESIA
Jurnal Spektrum Komunikasi
Published by Lembaga Penelitian dan Pengabdian Masyarakat Stikosa-AWS
ISSN : 2398086     EISSN : 26218712     DOI : https://doi.org/10.37826/spektrum.v6i1
Core Subject : Humanities, Education, Art, Social,
Arts Humanities Languange, Linguistic, Communication & Media Social Sciences
Spektrum Communication Journal is an academic journal published quarterly every year every March, June, September, and December by Stikosa-AWS in collaboration with ISKI-Jatim, APJIKI, and ASPIKOM. This journal publishes original researches in multi concepts, theories, perspectives, paradigms and methodologies in the communications studies perspective. The focus of this journal is in the communication studies perspective and the scope of the journal are: Journalistics; Public Relations; Broadcasting (TV and Film); Marketing & Tourism Communication; Media and Studies; Gender Studies; Advertising; Every received article should follow the Author guidelines. Any submitted paper will be reviewed by reviewers. The review process employs Double-blind Review that the reviewer does not know the identity of the author, and the author does not know the identity of the reviewers.
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 12 Documents
 1   2 
Search results for , issue "Vol 11 No 1 (2023): Jurnal Spektrum Komunikasi : March 2023" : 12 Documents clear
The Effect of Green Marketing on Brand Purchase Intention & Green Consumerism Ratih Pandu Mustikasari; Dian Hutami Rahmawati
Jurnal Spektrum Komunikasi Vol 11 No 1 (2023): Jurnal Spektrum Komunikasi : March 2023
Publisher : LPPM Stikosa - AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/spektrum.v11i1.456

Abstract

Every citizen has the right to the opportunity to improve lifelong education. There are 3 forms of education namely formal education, non-formal education, and informal education. One form of non-formal education is the Center for Community Learning Activities (PKBM). Currently, it is estimated that there are as many as 14,500 registered PKBM. There is a need for a strong brand identity so that PKBM can continue to exist and become an option in society. This research focuses on building brand identity of PKBM as a non-formal educational institution that focuses on approaches in aspects of brand personality and aspects of internal and external relations of the institution. This study used qualitative research methods. The result of this study is that the brand personality built by PKBM Mentari is highlighted from non-formal learning methods with the addition of soft skills outside the classroom. PKBM Mentari is also trying to break the stereotype that PKBM is not a school of choice, by implementing study hours and the national curriculum. Brand personality is also shown from the contribution of learning citizens in community service. In the relationship aspect, PKBM development is based on a personal approach by being present as a solution to the problems of learning residents. The aspect of the relationship in building brand identity is formed from internal or institutional factors between the director and the tutor and external factors between the director, tutor, learning residents and the surrounding community.
Digilantism Practice: The Online Shaming for the Cheaters Augustin Chairil; Dian Hutami Rahmawati; Latif Ahmad Fauzan
Jurnal Spektrum Komunikasi Vol 11 No 1 (2023): Jurnal Spektrum Komunikasi : March 2023
Publisher : LPPM Stikosa - AWS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37826/spektrum.v11i1.457

Abstract

Pelakor, or perebut lelaki orang (someone who cheats with their husband) is a term that is very common on the internet, especially on social media such as Facebook. The trend of shaming and viral-ing ‘pelakor’ on social media is an interesting and recurring consumption. The practice of online shaming, and going viral is a practice that is normalized by some social media users. This article wants to explore how online shaming practices are carried out by Anti Pelakor Indonesian facebook groups and discussed with digilantism concept. Netnography is used in this research to see virtual activities occurring in groups. As well as virtual observations during January – June 2019 and interviews with shaming actors to enrich the data. The results of the API Group's observations describe data granulation, ranging from uploads of disclosures of household problems and mistress, viral practices, online shaming, and doxing, to wiretapping the Whatsapp instant messaging application which leads to the practice of spreading privacy. The practice of shaming has some benefits also risks and raises ethical problems.

Page 2 of 2 | Total Record : 12

 1   2 

Filter by Year

2023 2023


Reset
Filter By Issues
All Issue Vol 11 No 3 (2023): Jurnal Spektrum Komunikasi : September 2023 Vol 11 No 2 (2023): Jurnal Spektrum Komunikasi : June 2023 Vol 11 No 1 (2023): Jurnal Spektrum Komunikasi : March 2023 Vol 10 No 4 (2022): Jurnal Spektrum Komunikasi Vol 10 No 3 (2022): Jurnal Spektrum Komunikasi Vol 10 No 2 (2022): Jurnal Spektrum Komunikasi Vol 10 No 1 (2022): Jurnal Spektrum Komunikasi Vol 9 No 2 (2021): Jurnal Spektrum Komunikasi Vol 9 No 1 (2021): Jurnal Spektrum Komunikasi Vol 8 No 2 (2020): Jurnal Spektrum Komunikasi Vol 8 No 1 (2020): Jurnal Spektrum Komunikasi Vol 7 No 2 (2019): Jurnal Spektrum Komunikasi Vol 7 No 1 (2019): Jurnal Spektrum Komunikasi Vol 6 No 2 (2018): Jurnal Spektrum Komunikasi Vol 6 No 1 (2018): Jurnal Spektrum Komunikasi More Issue