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Basthoumi Muslih
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+6285648737266
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JL.KH AHMAD DAHLAN NO.76 KEDIRI
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Jawa timur
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KIC
Published by Universitas Nusantara PGRI Kediri
ISSN : -     EISSN : 29875838     DOI : -
Core Subject : Economy, Science, Education, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences
Kilisuci International Conference on Economic & Business is a international scientific proceeding are open to seeking innovation, creativity and novelty. Either letters, research notes, articles, supplemental articles, or review articles. Kilisuci International Conference on Economic & Business aims to achieve state-of-the-art in theory and application of this field.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 78 Documents
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Search results for , issue "Vol. 2 (2024): Proceeding Kilisuci International Conference on Economic and Business" : 78 Documents clear
Optimizing Employee Performance through an Effective Combination of Leadership, Work Ethic, and Work Discipline: A Study in the Contemporary Business Context Destia Risa Dwi Safitri; Basthoumi Muslih
Proceeding Kilisuci International Conference on Economic & Business Vol. 2 (2024): Proceeding Kilisuci International Conference on Economic and Business
Publisher : Fakultas Ekonomi & Bisnis Universitas Nusantara PGRI Kediri

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Abstract

Research aim: The current study tried to examine the effect of leadership, work ethic, and work discipline on employee performance at CV Putra Jaya - Nganjuk Regency. Design/Methode/Approach: This study employs a quantitative methodology incorporating causality techniques. The research is conducted at CV Putra Jaya, situated in Ketandan Village, Lengkong District, Nganjuk Regency. Total sampling is employed as the sampling technique, involving a comprehensive sample of 46 respondents. Data analysis is conducted using the multiple linear regression technique. Research Finding: Leadership, work ethic, and work discipline have a positive and significant influence on employee performance at CV Putra Jaya - Nganjuk Regency, partially and simultaneously. This indicates that if leadership at CV Putra Jaya going better, the employee performance will increase more. If the work ethic among CV Putra Jaya employees going better, higher employee performance will be achieved. Literally, increasing work discipline among CV Putra Jaya employees can improve their performance. Determination value of 43.7% indicates that employee performance can be influenced by these three independent variables. Theoretical contribution/Originality: - Practitioner/Policy implication: Leadership of the leader at CV Putra Jaya - Nganjuk Regency at a low effect level should be more flexible and authoritative. Research limitation: Current study variables only influenced employee performance by 43.7%, so other factors need to be studied further. Keywords: Leadership, Work Ethic, Work Discipline, Employee Performance.
The Effect Of Financial Literacy And Economic Literacy On The Financial Management Of Youth In Sumberejo Village Ari Saputri Novita Anggraini; Efa Wahyu Prastyaningtyas; Elis Irmayanti
Proceeding Kilisuci International Conference on Economic & Business Vol. 2 (2024): Proceeding Kilisuci International Conference on Economic and Business
Publisher : Fakultas Ekonomi & Bisnis Universitas Nusantara PGRI Kediri

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Abstract

Research aim: This study investigates the potential influence of financial and economic literacy on the financial management of adolescents in Sumberejo Village. Design/Methode/Approach: A quantitative approach is employed, utilizing purposive sampling techniques for the selection of adolescent participants. Data analysis is conducted using t-tests, F-tests, and coefficient of determination testing with the assistance of SPSS software version 23. Research Finding: After analyzing the data, the study reveals a Fcount of 92,251, suggesting that there is a simultaneous impact of both financial and economic literacy on the financial management of adolescents residing in Sumberejo Village. Moreover, financial literacy and economic literacy account for a contribution of 0.569 and 56.9%, respectively, towards financial management.  
The Influence of Halal Labeling, Packaging Design, and Product Variations on Consumer Purchasing Decisions of Kanzler Chicken Nuggets at Happy Frozen &; Fresh 2 Kediri Dheriska Ima Rossynanda; Dian Kusumaningtyas
Proceeding Kilisuci International Conference on Economic & Business Vol. 2 (2024): Proceeding Kilisuci International Conference on Economic and Business
Publisher : Fakultas Ekonomi & Bisnis Universitas Nusantara PGRI Kediri

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Abstract

Research Objective: The purpose of this study is to determine the effect of halal labeling, packaging design, and product variations partially and simultaneously on consumer purchasing decisions of Kanzler chicken nuggets in Happy Frozen &; fresh 2 Kediri Design/method/approach: This study uses a quantitative approach with causal research techniques. The population in this study is consumers who have purchased Kanzler chicken nugget products and the sample used in this study was 40 respondents who had made purchases and data collection through observation, questionnaires, interviews, and literature studies. The analysis techniques used are classical assumptions, multiple linear regression, hypothesis tests (T-test and F-test), and determinant coefficients. Research findings: The results of this study are halal labeling, packaging design, and product variations have a partial and simultaneous effect on consumer purchasing decisions for Kanzler chicken nuggets at Happy Frozen & fresh 2 Kediri. Research Limitations: a limitation of this study is the difficulty of retrieving consumer data.
The Influence Of Electronic Marketplace Marketing, Online Customer Review, And Live Streaming On The Decision To Purchase Ventela Shoes Product In Nusantara PGRI Kediri University Students Tri Subekti Mei Kusumaning Putri; Ismayantika Dyah Puspasari
Proceeding Kilisuci International Conference on Economic & Business Vol. 2 (2024): Proceeding Kilisuci International Conference on Economic and Business
Publisher : Fakultas Ekonomi & Bisnis Universitas Nusantara PGRI Kediri

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Abstract

Research aim: This study aims to test and analyze the effects of Marketplace Marketing, Online Consumer Review, and Live Streaming on Consumer Purchasing Decisions through the Shopee Marketplace. Design/Methode/Approach: This research is a type of quantitative causality research with an associative causality approach. The sampling technique uses the accidental sampling method. The population of this research is all active students of Nusantara PGRI Kediri University, with a sample of 40 respondents. This research was conducted using a survey method on Active Students of Nusantara PGRI Kediri University who had purchased Ventela shoe products from the Shopee marketplace. The sampling technique uses data analysis techniques using multiple linear regression tests, coefficient of determination, and t (partial) and F (simultaneous) hypothesis tests. Research Finding: The results of this research prove that the variables Marketplace Marketing, Online Customer Review, and Live Streaming simultaneously and partially have a significant influence on the decision to purchase Ventela shoe products through the Shopee Marketplace among active students at Nusantara PGRI Kediri University. Of the three independent variables, the one that has the most influence on the dependent variable is the live streaming variable with a coefficient of determination value of 0.737.
The Use Of Quizizz And Youtube To Improve The Accounting Literacy Of Vocational Students During Industrial Work Practices Hafis Muaddab
Proceeding Kilisuci International Conference on Economic & Business Vol. 2 (2024): Proceeding Kilisuci International Conference on Economic and Business
Publisher : Fakultas Ekonomi & Bisnis Universitas Nusantara PGRI Kediri

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Abstract

Research aim: The purpose of this study is to identify resistance to change and recommend one or more methods to manage that resistance. Group and Google Classroom media, making financial accounting subjects easy for students to understand. Design/Methode/Approach: This research used quantitative methods through descriptive data analysis techniques and experimental approaches. Conducted experimental research in the form of Pre-Experimental Designs with One-Group Pretest-Posttest. The sample used in this research was 27 students from class XI AK 1, using a purposive sampling technique. Data analysis was carried out using the Wilcoxon test and N-Gain test. Conducted online learning during fieldwork practices of second-year vocational high school. Research Finding: Important research results found that the use of Quizizz media was quite effective in learning accounting material. Wilcoxon test data concluded that the Ho result was declared correct and Ha was rejected with Asymp. Sig. (2-tailed) 0.001 < 0.05. The N-gain test found that the N-gain analysis results were at 58.4921% which was concluded to be quite effective. Statically the findings showed that Quizizz and YouTube keep students motivated, and make them pay attention during online learning. Theoretical contribution/Originality : The study adds to the discourse on the usefulness of social platforms in vocational education learning. Practitioner / Policy implication : The study adds to the discourse on the usefulness of Quizizz and YouTube platforms in vocational education settings during fieldwork practices. Research limitation : As this paper focuses on one school, the findings may not be generalizable. In addition, the relatively small sample size could be another limitation.
The Influence of Social Media Marketing, Brand Awareness and Product Quality on Purchasing Decisions at Mie Djoetek Aprilisa Frincessa Syifa Ferdiana; Zulistiani Zulistiani
Proceeding Kilisuci International Conference on Economic & Business Vol. 2 (2024): Proceeding Kilisuci International Conference on Economic and Business
Publisher : Fakultas Ekonomi & Bisnis Universitas Nusantara PGRI Kediri

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Abstract

Research aim: The purpose of this research is to analyze whether there is a significant influence between social media variables, brand awareness, and product quality simultaneously and partially on purchasing decisions at the Djoetek noodle shop. Design/Method/Approach: This research uses a quantitative approach and nonprobability sampling techniques. The population for this research is all customers who have purchased products at Kedai Mie Djoetek and the sample used in this research is 40 respondents who have made purchases at Mie Djoetek and analyzed using the classic assumption test, multiple linear regression method, coefficient of determination and hypothesis testing with SPSSv23 tools Research Findings: The results of this research are that social media marketing and brand awareness partially influence purchasing decisions at Mie Djoetek. Meanwhile, product quality has no partial effect on purchasing decisions. Simultaneously, social media marketing, brand awareness, and product quality have a significant influence Theoretical contribution/Originality: Social media marketing can expand understanding of how social media as a digital marketing platform influences consumer behavior and purchasing decisions. Measuring the impact and consumer preferences on brand awareness, and digging deeper into the concept of product quality from a consumer perspective influences purchases. Practitioner/Policy implications: This research provides practical implications for Mie Djoetek in improving purchasing decisions Research limitations: This research only discusses social media marketing and brand awareness as independent variables, and product quality as the dependent variable. Other variables still influence the dependent variable that need to be researched further
The Influence of Trust, Customer Satisfaction, and Service Quality on Gen Z Loyalty to the Shopee Application Dias Ro'ul Afifa; Zulistiani Zulistiani
Proceeding Kilisuci International Conference on Economic & Business Vol. 2 (2024): Proceeding Kilisuci International Conference on Economic and Business
Publisher : Fakultas Ekonomi & Bisnis Universitas Nusantara PGRI Kediri

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Abstract

Research aim: This research aims to test and analyze the significant influence of the variables of trust, customer satisfaction and service quality on the Loyalty of the Generation Z Management Study Program, Universitas Nusantara PGRI Kediri on the Shopee Application partially or simultaneously. Design/Method/Approach: This research uses a quantitative approach and the technique used is associative causal. The population for this research is all customers who have made transactions on the Shopee application and the sample used in this research is 100 respondents who have made at least one transaction on the Shopee application and were analyzed using the multiple linear method. Research Findings: The results of this research are that the partial trust variable does not have a significant effect on loyalty. Customer satisfaction has a positive and significant effect on loyalty. Service quality has a positive and significant effect on loyalty. The variables of trust, customer satisfaction and service quality simultaneously have a significant effect on the loyalty of the Generation Z Management Study Program at Nusantara University PGRI Kediri on the Shopee Application. Theoretical contribution/Originality: research on the influence of trust, customer satisfaction and service quality on Gen Z loyalty in the Shopee application has several theoretical contributions that can provide a better understanding of the relationship between variables. Practitioner/Policy implications : This research provides practical implications for the Shopee Application in increasing customer satisfaction and loyalty Research limitations: limitations in this research were that it was conducted on a limited sample, so the results cannot be generalized to the entire generation z population.
Determinants of Profitability of Health Companies Listed on the Indonesia Stock Exchange Dinar Rika Septyaningtyas; IGG Heru Marwanto
Proceeding Kilisuci International Conference on Economic & Business Vol. 2 (2024): Proceeding Kilisuci International Conference on Economic and Business
Publisher : Fakultas Ekonomi & Bisnis Universitas Nusantara PGRI Kediri

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Abstract

Research aim: The study aimed to identify the effect of leverage, liquidity, and company size on the profitability of health companies listed on the Indonesia Stock Exchange. Design/Methode/Approach: This research is a type of explanatory research using a quantitative approach. The study population is all health companies listed on the Indonesia Stock Exchange in 2017 – 2021. Purposive sampling techniques were used in this study so 12 companies were used as research samples. The data analysis method used the multiple linear regression test using SPSS Research Finding: The results showed that Leverage negatively affects the Profitability of Health companies on the Indonesia Stock Exchange 2017-2021. Liquidity has a significant positive effect on profitability. The size of the company has a significant positive impact on the Profitability of the Company. Research limitation: The variables of this study are only limited to Leverage, Liquidity, and Company Size.
The Influence of Financial Literacy, Financial Accounting Learning and Lifestyle on Student Financial Behavior Siti Khotimah Purwoningsih; Mar'atus Solikah; Linawati Linawati
Proceeding Kilisuci International Conference on Economic & Business Vol. 2 (2024): Proceeding Kilisuci International Conference on Economic and Business
Publisher : Fakultas Ekonomi & Bisnis Universitas Nusantara PGRI Kediri

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Abstract

Research objectives: The purpose of this study is to examine the influence of financial literacy, financial accounting learning, and lifestyle on financial behavior in students, especially students of the Faculty of Economics and Business at the Accounting Study Program of Universitas Nusantara PGRI Kediri Design/Method/Approach: The method in this study is quantitative-based. The sample was taken using a nonprobability sampling technique of purposive sampling type and a sample of 124 respondents from accounting students of Universitas Nusantara PGRI Kediri batch 2020-2021. Data analysis and processing using the software SPSS Research Findings: Findings from the study show that there is a partial and simultaneous influence of financial literacy, financial accounting learning, and lifestyle on financial behavior Theoretical Contribution: This research is expected to develop knowledge and reference sources as well as scientific development regarding financial behavior in students. Practitioner Implications: This research is expected to be used as evaluation material for financial assessment as well as consideration and input to provide socialization about finance, especially among students. Research Limitations: The limitations of this research are the data source used was only a questionnaire and the sample limit only included accounting study program students
E-commerce Knowledge, Accounting Information Systems, Entrepreneurship science towards Entrepreneurial Interests ( Study of UNP Kediri Accounting Students ) Siti Aminah; Mar'atus Solikah; Sigit Puji Winarko
Proceeding Kilisuci International Conference on Economic & Business Vol. 2 (2024): Proceeding Kilisuci International Conference on Economic and Business
Publisher : Fakultas Ekonomi & Bisnis Universitas Nusantara PGRI Kediri

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Abstract

Research Objectives: The purpose of this research is to determine the influence of e-commerce knowledge accounting information systems entrepreneurship science on interest in entrepreneurship Research Method: This research uses quantitative research. The sampling technique uses a purposive sampling technique with sample calculation using the Slovin formula. The population in this study were students from the 2020 and 2021 Nusantara University PGRI Kediri Accounting Study Program. The sample obtained was 124 respondents. This research data uses SPSS version 27 analysis techniques Research Findings: The results of this research show that the influence of e-commerce knowledge, accounting information systems, and entrepreneurship science has a positive effect on interest in entrepreneurship Theoretical Contribution: It is hoped that this research can illustrate e-commerce knowledge and scientific development regarding accounting information systems, and entrepreneurship science and also serve as reference material for future researchers Practitioner Implications: It is hoped that this research can be used as evaluation material for e-commerce knowledge as well as material for consideration and input to provide outreach regarding entrepreneurship knowledge in the environment students Researcher Limitations: The limitations of this researcher are that the data source was obtained only from questionnaires from accounting study program students

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