cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
-
Contact Email
-
Phone
-
Journal Mail Official
thewinners@binus.edu
Editorial Address
Jl. Kebon Jeruk Raya No.27 Kebon Jeruk, Jakarta Barat 11530
Location
Kota adm. jakarta barat,
Dki jakarta
INDONESIA
Journal The Winners
Published by Universitas Bina Nusantara
ISSN : 1412121     EISSN : 25412388     DOI : -
Core Subject : Social,
Social Sciences
Arjuna Subject : -
Articles 8 Documents
 1 
Search results for , issue "Vol 9, No 2 (2008): The Winners Vol. 9 No. 2 2008" : 8 Documents clear
Multifraktalitas dan Studi Komparatif Prediksi Indeks dengan Metode Arima dan Artificial Neural Network (ANN) Muharam, Harjum; Panji, Muhammad
Journal the Winners: Economics, Business, Management, and Information System Journal Vol 9, No 2 (2008): The Winners Vol. 9 No. 2 2008
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v9i2.720

Abstract

This paper discusses technical analysis widely used by investors. There are many methods that exist and used by investor to predict the future value of a stock. In this paper we start from finding the value of Hurst (H) exponent of LQ 45 Index to know the form of the Index. From H value, we could determinate that the time series data is purely random, or ergodic and ant persistent, or persistent to a certain trend. Two prediction tools were chosen, ARIMA (Auto Regressive Integrated Moving Average) which is the de facto standard for univariate prediction model in econometrics and Artificial Neural Network (ANN) Back Propagation. Data left from ARIMA is used as an input for both methods. We compared prediction error from each method to determine which method is better. The result shows that LQ45 Index is persistent to a certain trend therefore predictable and for outputted sample data ARIMA outperforms ANN.
Integrasi Ekonomi Asia: Solusi Asia Menghadapi Krisis Global 2008 Hidayat, Adrian
Journal the Winners: Economics, Business, Management, and Information System Journal Vol 9, No 2 (2008): The Winners Vol. 9 No. 2 2008
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v9i2.725

Abstract

No economies throughout the region managed to escape from the "global economic crisis in 2008" that was initiated in the United States. This is a logical consequence of the global economy that has been rolling along. The world economy is increasingly becoming more integrated and interdependent with one another. Exposure stems from the economic crisis in the prolonged United States subprime mortgage financial crisis, and eventually dragged the European economy, and also Asia. The Asian region was only affected, but even if only the impact of course, was enough to overwhelm the Asian region since the crisis has a major impact on a country's foreign exchange reserves. Therefore, after the G-20 summit held in Washington on November 15, 2008, the three major Asian countries, namely China, Japan and South Korea held a summit in Fukuoka Japanese initiative, which was attended by the three heads of government. This summit was to bring fresh air for the Asian region, because in addition to having a positive impact on Asian stocks, it also provides a new self confidence that Asia has formed an alliance that would at least fortify themselves (region) with the resulting stimulus policy. This initiative to find a solution is eventually expanded, and was welcomed by ASEAN countries, known as ASEAN Plus Three. Since in Asia there is already the East Asia Summit (East Asia Summit), the negotiations and the name of the group changed into the 6 partner countries of ASEAN. These six countries are Japan, China, South Korea, Australia, New Zealand, and India.
Peranan Lembaga Keuangan Mikro Berbasis Teknologi Informasi dalam Mengembangkan Usaha Mikro Nazwirman, Nazwirman
Journal the Winners: Economics, Business, Management, and Information System Journal Vol 9, No 2 (2008): The Winners Vol. 9 No. 2 2008
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v9i2.721

Abstract

The effort to develop globally competitive Micro Business needs an Information Technology to fulfill the needs of the said business. This is to ease the administration system of the Micro Business, fast in service, easy to develop product and easy to gain trust from financial institutions. Information Technology implementation in a micro financial institution is important to develop itself. Information technology of a Micro Financial Institution will enable to professionalize a company and is committed to give the best Information Technology products and services for Micro Financial Institution, not only in Indonesia but also in the world. Thus, competitive advantage such as experience, competence (specialization), after-sales, and product quality from micro financial institution is attained.
Strategi Experiential Marketing dan Loyalitas Merek Tauriana, Dian; Manlin, Rendy
Journal the Winners: Economics, Business, Management, and Information System Journal Vol 9, No 2 (2008): The Winners Vol. 9 No. 2 2008
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v9i2.726

Abstract

Consumer experience born from the consumption of a product or service gives a distinct impression in the minds of consumers. This impression creates brand loyalty, provided that the appropriate marketing program is designed to provide a unique experience. Article explores a study that uses primary and secondary data at Bengawan Solo Coffee to see the impact of marketing programs based on experience upon customer loyalty towards the Bengawan Solo Coffee brand. Data were collected by direct interviews of selected respondents through purposive sampling. Furthermore, those data were analyzed using several statistical methods, such as normality tests, the validity and reliability, the classic assumption test, Pearson product moment, and multiple regression. The results shows that there are significant correlation between  marketing based on experience (feel, act, and relate) towards brand loyalty. The relationship between experiential marketing (feel and relate) towards brand loyalty is low, while the experiential marketing relationship (act) is quite strong.
Implementasi Strategi E-Marketing pada Pietro’s Gelato So, Idris Gautama; Fransiska, Hellen; Tjoe, Tjia Fie
Journal the Winners: Economics, Business, Management, and Information System Journal Vol 9, No 2 (2008): The Winners Vol. 9 No. 2 2008
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v9i2.722

Abstract

Pietro’s Gelato is a firm producing food and beverages, in particular ice cream. This paper aims to study the marketing strategy utilized by Pietro’s Gelato and analyses its business process, information needs and problems faced by Pietro’s Gelato’s marketing department. Analysis is conducted using Porter’s analysis method, SWOT and e-marketing seven steps analysis. Literature study is conducted by collecting materials from books and internet access which will be used to fulfill additional data needs. Survey is also conducted towards Pietro’s Gelato to obtain complete data. Implementation of e-marketing strategy in the firm to enlarge marketing coverage and also to solve marketing problems in Pietro’s Gelato. It can be concluded that from the analysis conducted and also the implementation, e-marketing strategy profits the company in terms of easier product marketing and understanding market needs.
Role Stress sebagai Motivator Bagi Auditor: Analisis Teoritis Atas Dasar Teori-teori Motivasi Anggraini, Francisca Reni Retno
Journal the Winners: Economics, Business, Management, and Information System Journal Vol 9, No 2 (2008): The Winners Vol. 9 No. 2 2008
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v9i2.723

Abstract

The purpose of this paper explains the positive side of role stress which has long been regarded as the factor causing performance decrease and ultimately initiates job dissatisfaction. There are many cause factors (antecedent) of role stress such as boundary-spanning activities, ethical climate in organization, mentoring, and organization-professional conflict, which has been proven empirically affecting role stress. Role stress arising in the job relation between manager-subordinate or leader-his or her member is a dynamic process in organization. Role stress becomes potential resource for organization if manager or leader is able to manage it well, so he or she can change it from hygiene factor to motivator. This article tries to correlate role stress phenomenon in public accountant firms with motivation theories to give alternatives in resolving problems in the role stress. Role stress can become a motivator for partners or senior auditors to be able to suit job characteristics and reward/punishment award mechanism with personal characteristics of auditors, reduce boundary spanning activities and environment uncertainty perception, increase understanding among all individuals in the public accountant firm regarding demand, values, and norms of the said public accountant firm, and ultimately establish specific and attainable goals. This article aims to be a contribution for management (partners and senior auditors) in motivating auditors to increase their performance and for researchers to inspire empiric research related to role stress as a motivator to increase performance.
Kualitas Pelayanan Pajak Berdasarkan Persepsi Wajib Pajak Suprajadi, Lusy; M, Sylvia Fettry E.; Chrysantiami, Granita
Journal the Winners: Economics, Business, Management, and Information System Journal Vol 9, No 2 (2008): The Winners Vol. 9 No. 2 2008
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v9i2.719

Abstract

Nation independence is characterized by its ability to finance development from taxation. Every citizen fulfilling objective requirements has an obligation to pay tax and therefore categorized as Wajib Pajak (Tax Payer). But in real practices, many people hide their income in order to avoid tax payment, moreover the decline of tax revenue influences the nation’s ability to finance its sustainable development and managing the country. This condition causes Direktorat Jenderal Pajak (DJP) to enhance itself by modernizing administration and tax services. The implementation of this modernization concept in Bandung includes the development of Kantor Pelayanan Pajak (KPP) Madya Bandung. This research is done to know whether the modernization of taxation increases the service quality in KPP Madya compared to the previous service quality in the KPP. The data in this research are collected by closed questionnaire distributed to Wajib Pajak registered in KPP Madya Bandung as respondents. Sample is designated based on Simple Random Sampling technique. Hyphotheses are tested by parametric statistic paired samples t-test with an error level of 5%. The result of this research is that the service quality based on Wajib Pajak’s perception after the modernization in KPP Madya Bandung is better than before the modernization in the KPP previously.
Mediasi dan Pengaruh Switching Cost terhadap Loyalitas Pelanggan Astini, Rina
Journal the Winners: Economics, Business, Management, and Information System Journal Vol 9, No 2 (2008): The Winners Vol. 9 No. 2 2008
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v9i2.724

Abstract

Article presents a measurement of the effects of satisfaction and trust in connection with customer loyalty, and a direct and indirect effects of switching cost on customer loyalty. Data were collected from 42 respondents coming from GSM customers. Data was analyzed by using path analysis methods. The study found that satisfaction did not necessarily affect customers’ loyalty. Relationship of customer satisfaction and trust was greatly influenced by perception of customers towards the cost of switching. Level of satisfaction and respondent loyalty average was 69.7% and the average value of customer loyalty was 78.73%.  The research result indicates that  trust and switching cost jointly influence customer loyalty. Trust is more important than customer satisfaction in influencing customer loyalty, where the trust contains belief towards a brand, which will produce a positive outcome both in the present and in the future. Customer satisfaction does not contain this dimension. It is concluded that GSM operators shall have to focus on trust rather than satisfaction.

Page 1 of 1 | Total Record : 8

 1 

Filter by Year

2008 2008


Reset
Filter By Issues
All Issue Vol. 24 No. 1 (2023): The Winners (In Press) Vol. 23 No. 2 (2022): The Winners Vol. 23 No. 1 (2022): The Winners Vol. 22 No. 2 (2021): The Winners Vol. 22 No. 1 (2021): The Winners Vol. 21 No. 2 (2020): The Winners Vol 21, No 1 (2020): The Winners (In Press) Vol. 21 No. 1 (2020): The Winners Vol 20, No 2 (2019): The Winners Vol. 20 No. 2 (2019): The Winners Vol. 20 No. 1 (2019): The Winners Vol 20, No 1 (2019): The Winners Vol 19, No 2 (2018): The Winners Vol. 19 No. 2 2018 Vol. 19 No. 2 (2018): The Winners Vol. 19 No. 2 2018 Vol 19, No 2 (2018): The Winners Vol. 19 No. 2 2018 Vol. 19 No. 1 (2018): The Winners Vol. 19 No. 1 2018 Vol 19, No 1 (2018): The Winners Vol. 19 No. 1 2018 Vol 19, No 1 (2018): The Winners Vol. 19 No. 1 2018 Vol 18, No 2 (2017): The Winners Vol. 18 No. 2 2017 Vol. 18 No. 2 (2017): The Winners Vol. 18 No. 2 2017 Vol 18, No 1 (2017): The Winners Vol. 18 No. 1 2017 Vol. 18 No. 1 (2017): The Winners Vol. 18 No. 1 2017 Vol. 17 No. 2 (2016): The Winners Vol. 17 No. 2 2016 Vol 17, No 2 (2016): The Winners Vol. 17 No. 2 2016 Vol 17, No 1 (2016): The Winners Vol. 17 No. 1 2016 Vol. 17 No. 1 (2016): The Winners Vol. 17 No. 1 2016 Vol 16, No 2 (2015): The Winners Vol. 16 No. 2 2015 Vol. 16 No. 2 (2015): The Winners Vol. 16 No. 2 2015 Vol. 16 No. 1 (2015): The Winners Vol. 16 No. 1 2015 Vol 16, No 1 (2015): The Winners Vol. 16 No. 1 2015 Vol. 15 No. 2 (2014): The Winners Vol. 15 No. 2 2014 Vol 15, No 2 (2014): The Winners Vol. 15 No. 2 2014 Vol 15, No 1 (2014): The Winners Vol. 15 No. 1 2014 Vol. 15 No. 1 (2014): The Winners Vol. 15 No. 1 2014 Vol. 14 No. 2 (2013): The Winners Vol. 14 No. 2 2013 Vol 14, No 2 (2013): The Winners Vol. 14 No. 2 2013 Vol. 14 No. 1 (2013): The Winners Vol. 14 No. 1 2013 Vol 14, No 1 (2013): The Winners Vol. 14 No. 1 2013 Vol 13, No 2 (2012): The Winners Vol. 13 No. 2 2012 Vol. 13 No. 2 (2012): The Winners Vol. 13 No. 2 2012 Vol. 13 No. 1 (2012): The Winners Vol. 13 No. 1 2012 Vol 13, No 1 (2012): The Winners Vol. 13 No. 1 2012 Vol. 12 No. 2 (2011): The Winners Vol. 12 No. 2 2011 Vol 12, No 2 (2011): The Winners Vol. 12 No. 2 2011 Vol. 12 No. 1 (2011): The Winners Vol. 12 No. 1 2011 Vol 12, No 1 (2011): The Winners Vol. 12 No. 1 2011 Vol 11, No 2 (2010): The Winners Vol. 11 No. 2 2010 Vol. 11 No. 2 (2010): The Winners Vol. 11 No. 2 2010 Vol 11, No 1 (2010): The Winners Vol. 11 No. 1 2010 Vol. 11 No. 1 (2010): The Winners Vol. 11 No. 1 2010 Vol 10, No 2 (2009): The Winners Vol. 10 No. 2 2009 Vol. 10 No. 2 (2009): The Winners Vol. 10 No. 2 2009 Vol. 10 No. 1 (2009): The Winners Vol. 10 No. 1 2009 Vol 10, No 1 (2009): The Winners Vol. 10 No. 1 2009 Vol. 9 No. 2 (2008): The Winners Vol. 9 No. 2 2008 Vol 9, No 2 (2008): The Winners Vol. 9 No. 2 2008 Vol 9, No 1 (2008): The Winners Vol. 9 No. 1 2008 Vol. 9 No. 1 (2008): The Winners Vol. 9 No. 1 2008 Vol. 8 No. 2 (2007): The Winners Vol. 8 No. 2 2007 Vol 8, No 2 (2007): The Winners Vol. 8 No. 2 2007 Vol 8, No 1 (2007): The Winners Vol. 8 No. 1 2007 Vol. 8 No. 1 (2007): The Winners Vol. 8 No. 1 2007 Vol 7, No 2 (2006): The Winners Vol. 7 No. 2 2006 Vol. 7 No. 2 (2006): The Winners Vol. 7 No. 2 2006 Vol. 7 No. 1 (2006): The Winners Vol. 7 No. 1 2006 Vol 7, No 1 (2006): The Winners Vol. 7 No. 1 2006 Vol. 6 No. 2 (2005): The Winners Vol. 6 No. 2 2005 Vol 6, No 2 (2005): The Winners Vol. 6 No. 2 2005 Vol 6, No 2 (2005): The Winners Vol. 6 No. 2 2005 Vol 6, No 1 (2005): The Winners Vol. 6 No. 1 2005 Vol 6, No 1 (2005): The Winners Vol. 6 No. 1 2005 Vol. 6 No. 1 (2005): The Winners Vol. 6 No. 1 2005 Vol 5, No 2 (2004): The Winners Vol. 5 No. 2 2004 Vol. 5 No. 2 (2004): The Winners Vol. 5 No. 2 2004 Vol 5, No 2 (2004): The Winners Vol. 5 No. 2 2004 Vol 5, No 1 (2004): The Winners Vol. 5 No. 1 2004 Vol 5, No 1 (2004): The Winners Vol. 5 No. 1 2004 Vol. 5 No. 1 (2004): The Winners Vol. 5 No. 1 2004 Vol 4, No 2 (2003): The Winners Vol. 4 No. 2 2003 Vol. 4 No. 2 (2003): The Winners Vol. 4 No. 2 2003 Vol 4, No 2 (2003): The Winners Vol. 4 No. 2 2003 Vol. 4 No. 1 (2003): The Winners Vol. 4 No. 1 2003 Vol 4, No 1 (2003): The Winners Vol. 4 No. 1 2003 Vol 4, No 1 (2003): The Winners Vol. 4 No. 1 2003 Vol 3, No 2 (2002): The Winners Vol. 3 No. 2 2002 Vol. 3 No. 2 (2002): The Winners Vol. 3 No. 2 2002 Vol 3, No 2 (2002): The Winners Vol. 3 No. 2 2002 Vol 3, No 1 (2002): The Winners Vol. 3 No. 1 2002 Vol. 3 No. 1 (2002): The Winners Vol. 3 No. 1 2002 Vol 3, No 1 (2002): The Winners Vol. 3 No. 1 2002 Vol 2, No 2 (2001): The Winners Vol. 2 No. 2 2001 Vol 2, No 2 (2001): The Winners Vol. 2 No. 2 2001 Vol. 2 No. 2 (2001): The Winners Vol. 2 No. 2 2001 Vol 2, No 1 (2001): The Winners Vol. 2 No. 1 2001 Vol. 2 No. 1 (2001): The Winners Vol. 2 No. 1 2001 Vol 2, No 1 (2001): The Winners Vol. 2 No. 1 2001 More Issue