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IJEBD (International Journal Of Entrepreneurship And Business Development)

ijebd
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Published by Universitas Narotama Surabaya

ISSN : 25974750 EISSN : 25974785 DOI : https://doi.org/10.29138/ijebd

Core Subject : Economy,

Economics, Econometrics & Finance

Focus and Scope IJEBD International Journal of Entrepreneurship and Business Development is an international, peer-reviewed journal publishing articles on all aspects of Entrepreneurship and Business Development. All accepted articles will be published on payment of an article-processing charge, and will be freely available to all readers with worldwide visibility and coverage. Section Policies Articles Open Submissions Indexed Peer Reviewed Attachment Open Submissions Indexed Peer Reviewed

Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)

Articles 438 Documents

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Investment Performance For Riverside Property Development: The Shore Malacca Azlina Md. Yassin; Haryati Shafii; Sharifah Meryam Shareh Musa; Bayan Indera Rubaiah
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 2 No 1 (2018): September 2018
Publisher : LPPM of NAROTAMA UNIVERSITY

Purpose: This paper aims to determine the challenges in developing riverside property and to identify the investment performance of riverside property development in Malacca. The research was conducted within the case study area namely The Shore Malacca which built next to Malacca River. This riverside development (The Shore Malacca) not only included residential units but also commercial units. It is believed that this type of development is able to bring up the quality of that particular area which then causes the property price to increase. The results were based on the series of interviews conducted with selected respondent which are person directly involved with the development of The Shore Malacca, as well as reviewed several related documents. From the data, there were several challenges identified in developing riverside property in the case study area, and these challenges were then categorised under three category: minor, moderate and major challenges. Moreover, The Shore Malacca has the best investment performance in year 2015 with a highest occupancy rate and the worst investment performance in 2017 with the lowest number of occupied outlet units. This situation happened due to the shrink of economic and the low purchasing power of buyers in real estate market of Malacca. Therefore, this result will help the investor to make decision to investment in Malacca riverfront development and to enhance the economic value of riverfront areas. Design/methodology/approach: This research adopted qualitative research approach along the research process. The Shore Malacca was selected as a case study area. The results were based on the series of interviews conducted with selected respondent which are person directly involved with the development of The Shore Malacca, as well as reviewed several related documents. Findings: The results has identified several challenges while developing The Shore Malacca, and then categorised under three categories: minor, moderate and major challenges. The results also determined the Shore Malacca has the best investment performance in year 2015 with a highest occupancy rate and the worst investment performance in 2017 with the lowest number of occupied outlet units. This situation happened due to the shrink of economic and the low purchasing power of buyers in real estate market of Malacca. Therefore, this result will help the investor to make decision to investment in Malacca riverfront development and to enhance the economic value of riverfront areas. Research limitations/implications: in this research, investment performance is seen from the business performance (operational) in the Shore Malacca. Since some information is considered confidential especially in terms of profit, the results was not viewed holistically, but were based on respondent justifications. Practical implications: Hopefully, this result will help the investor to make decision to investment in Malacca riverfront development and to enhance the economic value of riverfront areas. Originality/value: This research combines the study of real estate and investment performance. Moreover, this research had employed series of interviews with respective stakeholders that directly involved in the riverfront projects. Paper type: Research paper

Project Topic Solving Problem Supply Chain In Micro Small And Medium Enterprises With Supply Chain Management Ala’ Odeh; Edo Habib Maulana
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 2 No 1 (2018): September 2018
Publisher : LPPM of NAROTAMA UNIVERSITY

Supply Chain Management (SCM) is the management of a supply chain activities to maximize customer value and achieve a sustainable competitive advantage. It acts as a strategic competitive tool for the micro small and medium enterprises that made the issue of logistics as a strategy to compete to be able to win the market competition. The purpose of this paper is to analyze the effectiveness of the Supply Chain Management implemented by a micro small and medium enterprises in Indonesia. The results then will be advised to the owner to improve the existing supply chain management.

CV. Tirta Buana Global Expansion in Construction Consultancy Indras Ghosh; Khusni Mubarrok; Liem Gai Sin; Alka Maurya
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 2 No 1 (2018): September 2018
Publisher : LPPM of NAROTAMA UNIVERSITY

This paper examines the different organisation aspect of a construction consultancy firm in Surabaya, Indonesia to find a suitable way for the firm to expand its operation across international borders. The purpose of this paper is to develop a sound research model to help understand the working of the different organisation and operation changes for a domestic firm to be able to expand globally. Qualitative data collected through physical observation and interviews. Additional secondary data was obtained through reports, articles, and journals

Application of Expansion and Retrenchment Strategies: A Case Study of Zain Group Pankhurri Semwal; Ahmad Ariq Rabbani
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 2 No 1 (2018): September 2018
Publisher : LPPM of NAROTAMA UNIVERSITY

This paper discussed the supply chain management solutions at PT Coca Cola Bottling Indonesia with an evaluation of supply chain management of Coca Cola, where supply chain management is a concept or mechanism to increase the total productivity of companies in the supply chain through optimization of the time, location and quantity of flow materials from raw materials into semi-finished products and finished products. Supply Chain Management is not only about the relationship with the supplier but also the link between the company and consumers. By knowing the value of the performance of supply chain the company can improve the effectiveness and productivity of the organization to achieve organizational goals is to win the competition, and increase corporate profits. In such measurements should be made an integrated framework and must comply with the conditions of the studied companies.

Factors That Determined University Selection (Case Study on High School/Vocational High School Students in Sidoarjo) Hadi Cahyono; Atikah Aghdhi Pratiwi
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 2 No 1 (2018): September 2018
Publisher : LPPM of NAROTAMA UNIVERSITY

Competition between universities in attracting prospective students is now getting tighter, the competition that occurs today is not only applicable among private universities, but it seems that state universities also enliven the arena of prospective student selection. This phenomenon is getting stronger since the status of several State Universities was changed to become a Legal Entity State University (PTN-BH), where one of the implications is that more programs and acceptance channels are opened for prospective students who want to enter State University. The focus of this study explores what factors will determine a high school / vocational high school student choosing a university, especially a private university. The results of this study are expected to be used as a reference for private universities, especially departments that have marketing functions at the University to increase the number of prospective students who register. Data was collected through the process of distributing questionnaires given to 12th grade high school / vocational high school students in the Sidoarjo region. Researchers hope that through this research can be obtained a picture that can be used by the university in determining the strategy for the Sidoarjo region. The result of this study indicate that the variables that influence the selection of Private Universities in Sidoarjo. Accidental sampling was used to collecting data because the population is unknown, where questionnaires is given to 412 high school and vocational high school students in Sidoarjo for three weeks period. The results of this study indicate that the variables that influence the selection of Private Universities in Sidoarjo are Product (X1), People (X5), Process (X6) and Physical Evidence (X7).

Media Social - Instagram Usage And Performance Benefit (Case Study On Housewives Online Seller In Indonesia) Marisya Mahdia Khoirina; Nova Ridho Sisprasodjo
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 2 No 1 (2018): September 2018
Publisher : LPPM of NAROTAMA UNIVERSITY

Purpose: The purposes of this study are to determine the effect of compatibility, cost effectiveness, trust, and interactivity on the use and the effect of media social (instagram) on the non-financial performance and financial performance. Design/methodology/approach: This is a quantitative study approach. Statistical analyses were based on the data collected, through online and offline survey questionnaire from 265 housewife online seller in Indonesia with the accidental sampling technique. Structural Equation Modelling (SEM) was used to test the hypotheses. Findings: The findings in this research are: (1) compatibility has no impact on the use of Instagram, (2) cost effectiveness has a strong positive impact on the use of Instagram,(3) trust has a npositive impact on the use of Instagram, (4) interactivity has a strong positive impact on the use of Instagram, (5) the use of Instagram has a strong positive impact on non-financial performance, and (6) the use of Instagram has no impact on financial performance Research limitations/implications: This study is limited in selection of samples. The samples only covered on online seller from housewife in Indonesia which limits generalizability of the findings. Practical implications: Instagram is expected to always be able to innovate and update features with better quality so that it can still be used by online sellers from housewife. And for online sellers from house wife in Surabaya are expected consider various factors in the selection of online sales media, especially Instagram. This is very important because it will affect only the non-financial performance. The selection of the right sales media will have a positive impact on developing the business world to become bigger. Paper type: Research paper

The Product Packaging Design And Advertisement Attraction On Brand Awareness And Its Impact On Repurchasing Teh Botol Sosro Among Young Children At Tangerang City Siti Asriah Immawati; Rosyid Rosyid
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 2 No 1 (2018): September 2018
Publisher : LPPM of NAROTAMA UNIVERSITY

Purpose: The purpose of this research was to determine the effect of product packaging design and attractiveness of advertisements on brand awareness on consumers both partially and simultaneously as well as the impact of brand awareness on consumers' interest in re-purchasing Teh Botol Sosro among young people in Tangerang City.. Design/methodology/approach: This is a sampling technique is a sample area. Instrument testing is done by testing the validity and reliability, data analysis techniques using classical assumption test, multiple regression analysis, and hypothesis testing at ? = 0.05. Findings: The results of the research show that: (1) product packaging design influences brand awareness with sig 0,000 (2) ad attractiveness has a positive and significant effect on brand awareness with a sig value of 0,000 (3) product packaging design has a positive and significant effect on repurchase intention consumers with a sig value of 0,000 (4). ad attractiveness does not have a positive and significant effect on consumers' repurchase intention with a value of 0.141 sig (5) product packaging design and ad attractiveness has a positive and significant effect on brand awareness with a sig value of 0.000 (6) product packaging design and ad attractiveness has a positive effect and significant to consumers 'repurchase interest with a sig value of 0,000 (7) brand awareness has a positive and significant effect on consumers' repurchase interest with a sig value of 0,000 Research limitations/implications: The population in this research were all young people in the city of Tangerang, while the sample in this research was 100 (one hundred) Respondents who were in Tangerang District, Cibodas District and Ciledug District who had made a purchase of Teh Botol Sosro beverage. Practical implications: Packaging design is one of the important factors in product sales. If the form and packaging material are standard, then the graphic elements on the packaging can be a determining factor of whether or not a package is attractive. A good packaging design is not only attractive when displayed on a sales shelf but also can convince consumers to buy. Not many of us know that Teh Botol Sosro packaging designs have packaging designs, especially graphic elements that vary in each market. This is interesting to study and analyze because not many tea beverage products have different graphics elements between products marketed in the local market and export.. Paper type: Research paper

The Utilization Of Information Technology On Performance Improvement At Bank Perkreditan Rakyat Banten Province Lena Erdawati; Dian Esha; Siti Asriah Immawati
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 2 No 1 (2018): September 2018
Publisher : LPPM of NAROTAMA UNIVERSITY

Purpose: This study aims to determine the effect of social factors, task suitability, long-term consequences, conditions that facilitate the use of information technology, and the complexity of the use of information technology in rural banks in Banten Province. Design/methodology/approach: The sampling technique uses a stratified random sampling technique, which is proportionally random sampling from each group in each BPR in Banten Province. Findings: The results of the research show that partially and simultaneously social factors, Affect, suitability of tasks, long-term consequences, conditions that facilitate the use of information technology, and complexity affect the utilization of information technology. And the utilization of information technology has a significant effect and has a very strong relationship to the performance of BPR in Banten Province Research limitations/implications: The target population in this study is BPR in Banten Province, while the affordable population is 15 BPRs in Banten Province, each of which is taken as many as 10 respondents. Practical implications: User perception in viewing information technology is getting better, this is marked by a system that is then deemed to provide benefits in helping companies internally and externally. Internal includes activities in business processes such as making invoices, travel documents and others. While external factors include the company's business strategy which is assisted by information technology to win from its competitors, including to bind customers. Paper type: Research paper

Benefits from Social Capital and Entrepreneurship Enhancement Mbu Daniel Tambi; Mofow Neville Zoatsa
IJEBD International Journal Of Entrepreneurship And Business Development eISSN 2597-4785 pISSN 2597-4750 Vol 2 No 2 (2019): March 2019
Publisher : LPPM of NAROTAMA UNIVERSITY

This study employed Multiple Correspondence Analyses to construct a social capital index and verified its relationship with entrepreneurship enhancement through Probit model correcting for endogeneity using the Cameroon household consumption survey in Stata. The results indicate that benefits from social capital is strongly correlated with entrepreneurship enhancement, while result by gender of household head, shows that entrepreneurship promotion is stronger among the female as compare to the male counterparts. The same applies for the rural than urban businessmen. We suggest that support policies by donors should be granted to useful associations, and that the government should invest in social capital either directly or indirectly by creating an environment friendly to the emergence of local associations.

Understanding and Overcoming Barriers to Small Business Growth: Nigerian Evidence Umaru Mustapha Zubairu; Friday Ogbole; Afisat Ayorinde; Mohammad Dokochi
IJEBD International Journal Of Entrepreneurship And Business Development eISSN 2597-4785 pISSN 2597-4750 Vol 2 No 2 (2019): March 2019
Publisher : LPPM of NAROTAMA UNIVERSITY

Purpose: This study sought to understand the barriers hindering the growth of small businesses in Nigeria, and to investigate the various strategies small business owners and managers develop to overcome these barriers. Design/methodology/approach: A qualitative research design using in-depth, semi-structured, face-face interviews was utilized to obtain the barriers to growth as well as strategies developed to overcome them by 15 sachet water company managers in Minna, the capital city of Niger State in North Central Nigeria. Findings: The major internal barriers to growth identified included unmotivated employees, lack of modern machinery, lack of storage capacity and poor marketing and distribution strategies, while the major external barriers included weather conditions, poor electricity, bad roads and competition. Strategies to overcome these barriers included creating a family atmosphere, hiring more workers, using alternative power and forming a union to control prices. Research limitations/implications: This study was limited to 15 sachet water companies in Minna, Niger State, so it is difficult to generalize the findings to other states and to other industries. Practical implications: The results of this study will be beneficial to several stakeholders: sachet water companies in Minna and beyond, other SMEs as well as policy makers. For sachet water companies in Minna and beyond, by understanding the various strategies which the interviewed managers use to overcome their internal and external challenges, a diffusion of learning will occur, whereby other sachet water company managers can inculcate some of these effective strategies into their own operations. As for other SMEs, some of the identified barriers will also be the same ones they face. The strategies the interviewed managers use to overcome these challenges can also provide guidance for these SMEs. Finally, by clearly identifying the barriers hindering the growth of these sachet water companies, this study provides policy makers with clear guidance on what policies need to be instituted to help these SMEs overcome their challenges and contribute their quota to the growth of the Nigerian economy. Originality/value: By utilizing semi-structured interviews in surveying the 15 sachet water managers in Minna, Niger State, this study overcomes the weakness of the vast majority of prior studies which utilized questionnaires. The major disadvantage of adopting questionnaire to measure attitudes and perception is that, respondents will be denied the opportunity to air out their views about the subject matter.

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Achmad Muchayan

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achmad.muchayan@narotama.ac.id

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+6285710882720

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ijebd@narotama.ac.id

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NAROTAMA UNIVERSITY AR HAKIM 51 SURABAYA INDONESIA www.narotama.ac.id

Location
Kota surabaya,

Jawa timur

INDONESIA

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Achmad Muchayan

Contact Email achmad.muchayan@narotama.ac.id

Phone +6285710882720

Journal Mail Official ijebd@narotama.ac.id

Editorial Address NAROTAMA UNIVERSITY AR HAKIM 51 SURABAYA INDONESIA www.narotama.ac.id

Location Kota surabaya, Jawa timur INDONESIA

Abstract

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Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Achmad Muchayan

Contact Email
achmad.muchayan@narotama.ac.id

Phone
+6285710882720

Journal Mail Official
ijebd@narotama.ac.id

Editorial Address
NAROTAMA UNIVERSITY AR HAKIM 51 SURABAYA INDONESIA www.narotama.ac.id

Location
Kota surabaya,

Jawa timur

INDONESIA