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All Journal Jurnal Paradigma Ekonomika E-Journal Home Economic and Tourism EKONOMIS : Journal of Economics and Business JURNAL PENDIDIKAN TAMBUSAI Transformasi : Jurnal Pendidikan Matematika dan Matematika Dharma Jnana Margin : Journal of Islamic Banking
Anggraini, Dessy
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Humanities Economics, Econometrics & Finance Education Environmental Science Mathematics Social Sciences

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Journal : Margin : Journal of Islamic Banking

 1 
PERANAN BANK SYARIAH INDONESIA DALAM MENINGKATKAN USAHA MIKRO KECIL (UMK) DI KOTA JAMBI (STUDI KASUS PADA BANK BSI KCP DR. SUTOMO JAMBI) Anggraini, Dessy; Suhartini, Yetti
MARGIN: Journal of Islamic Banking Vol 4 No 2 (2024): MARGIN JOURNAL OF ISLAMIC BANKING
Publisher : UIN Sulthan Thaha Saifuddin Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30631/margin.v4i2.2732

Abstract

The results of initial observations that the author found are that what is happening now is that the financing distributed by Sharia Banks is not on target by providing financing to customers not for business development. This is reinforced by financing data which increases every year, but the number of micro and small businesses (UMK) in Jambi City has decreased. This is the problem that researchers want to study. With this Sharia Bank, it really helps customers in starting their business or vice versa. This research aims to determine the role of micro and small enterprises (UMK) in the existence of Bank BSI KCP Dr. Sutomo Jambi. This type of research is field research. This research collects data through interviews and documentation. This research is descriptive qualitative in nature and functions as a source of information about the role of Sharia Banks in improving micro and small enterprises (UMK). Based on the findings of interviews conducted with customers and the Head of BSI KCP Bank Sub-Branch, Dr. Sutomo Jambi, researchers can analyze how the existence of banks provides results and impacts on micro and small enterprises (UMK) in Jambi City. This can be seen from the increase in customer business after obtaining financing at the bank. Apart from that, customers also felt an increase in income, an increase in sales volume, and the addition of new employees to their business after financing at Bank BSI KCP Dr. Sutomo Jambi.
STRATEGI PENINGKATAN KUALITAS LAYANAN SYARIAH TERHADAP NASABAH PADA BANK SYARIAH INDONESIA AREA JAMBI KCP HAYAM WURUK Sudharyati, Neneng; Anggraini, Dessy
MARGIN: Journal of Islamic Banking Vol 4 No 2 (2024): MARGIN JOURNAL OF ISLAMIC BANKING
Publisher : UIN Sulthan Thaha Saifuddin Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30631/margin.v4i2.2733

Abstract

This article explains the strategy for improving the quality of sharia services to customers at Bank Syariah Indonesia Jambi Area KCP Hayam Wuruk. This study is based on the fact that banks as service providers need to implement ways to improve the quality of their services in order to use available resources effectively. Real competitive advantage comes from providing quality services. This is due to the bank's ability to keep its customers happy and focused on their business. The purpose of this research is to determine the strategies and efforts of Bank Syariah Indonesia Jambi Area in improving the quality of sharia services to customers. The research method used in this research is field research with a qualitative approach. The results of this study, Bank Syariah Indonesia Jambi Area is AKHLAK (Trusted, Competent, Harmonious, Loyal, Adaptable, Physical, Human Resources, Business Services, Business realizes the value of collaboration through the ultimate business acceleration concept to increase contributions to and obstacles faced by BSI is to always achieve excellent service by providing excellent service to customers and convenient solutions for the work of its employees, so that the service is optimal and hassle-free.
ANALISIS PERSEPSI NASABAH TERHADAP STRATEGI PEMASARAN PADA LAYANAN BSI MOBILE (STUDI KASUS PADA NASABAH BANK SYARIAH INDONESIA KANTOR CABANG JAMBI) Anggraini, Dessy; Sartika, Dewi
MARGIN: Journal of Islamic Banking Vol 4 No 2 (2024): MARGIN JOURNAL OF ISLAMIC BANKING
Publisher : UIN Sulthan Thaha Saifuddin Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30631/margin.v4i2.2734

Abstract

The purpose of this research is to find out how customers perceive BSI Mobile Services at BSI KC Jambi and to find out their opinions regarding the marketing strategies implemented in providing BSI Mobile Services at BSI KC Jambi. This research uses a qualitative approach with interviews and documentation of 10 BSI KC Jambi customers. From the results of the research conducted, it is known that customer perceptions of the services provided by mobile banking are relatively good and the BSI mobile application is also very useful for customers. In this case, BSI Mobile emphasizes that the promotional strategy for the BSI Mobile application is setting prices for BSI Mobile Banking products based on customer perceptions, namely that the prices/costs offered by BSI Mobile remain according to standards.
Co-Authors Agustin Nengsih, Titin Anggraeni, Lidya DEWI SARTIKA Efrina, Leni Feby Indriana Yusuf Herman, Silvina Ismadharliani, Aztyara ISNAWATI Khusnul Istiqomah Kurniyati Ladini, Urwawuska M. Ismail Novi Prayekti Rahmi Holinesti Rusliani, Hansen Selviana Sinta Siregar, Fitri Ana Sudharyati, Neneng Suhartini, Yetti Syahril Ahmad Wirnelis Syarif