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PEMBERDAYAAN PRAKTEK MANDIRI BIDAN (PMB) DALAM MENINGKATKAN PROMOSI PELAYANAN KESEHATAN IBU DAN ANAK MELALUI DIGITAL MARKETING Indrayani; Rumengan, Angelina Eleonora; Anjani, Arum Dwi; Aulia, Devy Lestari Nurul
Jurnal Pengabdian Ibnu Sina Vol. 3 No. 2 (2024): Juli 2024
Publisher : LPPM Universitas Ibnu Sina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36352/j-pis.v3i2.790

Abstract

Konsep pemasaran digital dianggap penting untuk menjangkau lebih banyak pelanggan. Dilapangan masih terdapat 70% PMB belum memiliki platform digital dalam melakukan pemasaran jasa pelayanan kesehatan khususnya kesehatan ibu dan anak. Pemanfaatan sosial media diharapkan agar PMB tidak tergerus usahanya di era disrupsi 4.0 sehingga pendapatan pemilik PMB dapat meningkat. Tujuan kegiatan untuk pemberdayaan Praktek Mandiri Bidan (PMB) dalam meningkatkan promosi pelayanan kesehatan ibu dan anak melalui digital marketing. Manfaat dan potensi kegiatan ini agar PMB dapat menerapkan digital marketing pada akun media sosial sehingga mempermudah akses masyarakat untuk mendapatkan informasi pelayanan kesehatan, perlunya adanya sinergi dengan Perguruan Tinggi dalam rangka menjembatani para pemilik PMB untuk dapat melirik teknologi digital. Populasi pada kegiatan ini adalah PMB di Kota Batam berjumlah 180 orang. Dengan sasaran PMB di Kecamatan Batam Kota. Kegiatan dilaksanakan pada Agustus 2023. Metode pelaksanaan berupa pemberian edukasi dan pendampingan tentang Penggunaan media sosial untuk pemasaran jasa pelayanan kesehatan Ibu dan anak. Serta Pembuatan platform digital pada akun media sosial (instagram) dengan desain yang menarik untuk membangun branding dan membuat promosi yang dapat dengan mudah di ingat oleh pengguna pelayanan kesehatan. Hasil Kegiatan menunjukkan adanya peningkatan pengetahuan responden tentang digital marketing dan peningkatan pemanfaatan sosial media sebagai sarana promosi kesehatan.
PENGUATAN PERAN KELUARGA DALAM KEBERHASILAN ASI EKSKLUSIF MELALUI EDUKASI PIJAT OKSITOSIN Aulia, Devy Lestari Nurul; Arum Dwi Anjani; Wahida Wahyuni Siahaan; Sharifah Diana
Jurnal Pendekar Nusantara Vol. 1 No. 2 (2024): FEBRUARI 2024
Publisher : LPPM-Universitas Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37776/pend.v1i2.1302

Abstract

Exclusive breastfeeding coverage according to WHO (2020) is 44%, still less than the 2030 target of 50%. Indonesia’s exclusive breastfeeding in 2021 is 71.58%. Exclusive breastfeeding in the Riau Islands in 2020 reached 44.9%, and in Batam it was 58.1%. This coverage figure is still far from the national target of 80%. Low coverage of exclusive breastfeeding can affect a child's future growth and development. Insufficient milk production and slow release is one of the reasons why mothers do not give exclusive breast milk to their babies. Other factors that influence breast milk production include the mother's nutritional status, Early Breastfeeding Initiation (IMD), family support and the mother's own knowledge. One effort to increase breast milk production is with oxytocin massage. The aims of this activity are 1) Providing education about Exclusive Breastfeeding and how to stimulate breast milk production by doing Oxytocin Massage, 2) Demonstration of Oxytocin Massage for mothers and families to support the success of Exclusive Breastfeeding. This Community Service Activity (PKM) was carried out at PMB "A", in January 2023. The population of breastfeeding mothers was 6 people. PKM activities are carried out by providing education about exclusive breastfeeding and how to increase breast milk production using leaflets as well as an Oxytocin Massage demonstration. The results of the activity show an increase in the knowledge of breastfeeding mothers with the majority having good knowledge of 83.3%. This PKM activity is expected to be able to motivate breastfeeding mothers to implement breastfeeding until 2 years old.
Menguak Penyakit Turunan pada Manusia Anjani, Arum Dwi; Aulia, Devy Lestari Nurul; Rani, Aulia
VISA: Journal of Vision and Ideas Vol. 4 No. 3 (2024): VISA: Journal of Vision and Ideas
Publisher : IAI Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/visa.v4i3.4436

Abstract

Genetic disorders, also known as genetic diseases, are conditions caused by abnormalities in one or more genes that cause a clinical phenotype. Inheritance patterns of certain traits are passed down to human offspring, with some traits being detrimental and not being detrimental (normal). Hereditary diseases are conditions caused by abnormalities in one or more genes that result in a specific clinical phenotype.