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All Journal Teknobuga : Jurnal Teknologi Busana dan Boga Home Economics Journal Jurnal Rupa International Journal of Multidisciplinary Research and Literature (IJOMRAL) East Asian Journal of Multidisciplinary Research (EAJMR)
puspitasari, feny
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Journal : Teknobuga : Jurnal Teknologi Busana dan Boga

 1 
Exploring the Business Model Canvas in the Development of Fashion Products: A Case Study of Rahayu Akar Wangi in Garut Nurindah, Mandhe Sekar; Puspitasari, Feny
TEKNOBUGA: Jurnal Teknologi Busana dan Boga Vol 11, No 2 (2023)
Publisher : Jurusan Pendidikan Kesejahteraan Keluarga, Fakultas Teknik, Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/teknobuga.v11i2.49250

Abstract

Vetiver fashion is a souvenir product from Garut that uses weaving techniques to process the Vetiver. This product is in great demand by tourists when visiting Garut. It gives Vetiver weaving great potential in Indonesia's competition for fashion product innovation. In this study, marketing and product sales were carried out only verbally or through a preorder system, which made this product less well-known in the digital era. The business model canvas is a way to package marketing and product development to fit the target market. A descriptive qualitative method will describe what must be considered to be able to compete in sales according to the needs of the target market.
Visualization of the Goddess Hera Character as a Fantasy Dress with the Saviors Theme Wahyuni, Siti; Puspitasari, Feny
TEKNOBUGA: Jurnal Teknologi Busana dan Boga Vol 12, No 1 (2024)
Publisher : Jurusan Pendidikan Kesejahteraan Keluarga, Fakultas Teknik, Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/teknobuga.v12i1.50231

Abstract

Fantasy dress refers to clothing created through imagination or inspiration, often resembling original objects or ideas. These ideas typically stem from mythical figures such as the Goddess Hera, renowned in Greek mythology as the queen of the goddesses. Hera's regal character inspires fantasy dress designs, aligned with themes like "The Saviors," highlighted in the 2023-2024 Indonesian Fashion Trend Forecast by the Indonesian Fashion Chamber. This research explores how Hera's character can be visualized through fashion design, employing a practice-led research approach. Findings reveal two interpretations: a feminine depiction using soft materials, ruching techniques, and gold accessories, and a masculine portrayal featuring structured capes, sturdy fabrics, and cobalt blue accents. These interpretations illustrate Hera's dual feminine and masculine aspects within the context of "The Saviors" theme in the Indonesian fashion forecast for 2023-2024.
Co-Authors Annisa Amalia Dana Waskita Darmiwati, Darmiwati Kahfiati Kahdar Nurindah, Mandhe Sekar Pratama, Mulki Rezka Budi Rahmah, Yumeida Siregar, Vivi Arfiani Siti Wahyuni Yasraf Amir Piliang