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All Journal Jurnal Bisnis dan Manajemen Transekonomika : Akuntansi, Bisnis dan Keuangan JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB) Jurnal Ekonomi Kreatif dan Manajemen Bisnis Digital (JEKOMBITAL) Simangunsong Journal of Business Administration, Management, Economic and Accounting Journal Business Administration (JBA): Entrepreneurship and Creative Indutry
Safrin, Feby Aulia
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Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Social Sciences

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Journal : Transekonomika : Akuntansi, Bisnis dan Keuangan

 1 
IMPLEMENTASI METODE JOB SAFETY ANALYSIS SEBAGAI UPAYA PENCEGAHAN KECELAKAAN KERJA PADA KARYAWAN: (Studi pada PKS Rantau Kasai PT. Tor Ganda Kandir Medan) Tinambunan, Rapima Sartika; Safrin, Feby Aulia
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 3 (2023): May 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i3.414

Abstract

This study aims to analyze the Job Safety Analysis method as an effort to prevent work accidents at Rantau Kasai PKS. The goal is to determine whether the application of this method has been carried out correctly and has created safe and comfortable conditions. The study utilizes a qualitative method to describe the phenomena that occur. Data collection techniques include interviews, observation, and documentation. The study collects information by interviewing key informants, main informants, and additional informants. The data analysis technique involves a data reduction process, data presentation, and discussion. The conclusion of the study indicates that the application of the Job Safety Analysis method at Rantau Kasai PKS has been implemented quite well. Each stage of the work is observed, potential hazards are identified through socialization and notifications, and control measures are implemented. These measures include placing boundary marks on areas deemed hazardous and displaying safety signs as warnings.
ANALISIS PELAKSANAAN PROGRAM PELATIHAN DAN PENGEMBANGAN KARYAWAN DALAM MENINGKATKAN KUALITAS KERJA KARYAWAN PADA PUDAM TIRTA BINA LABUHANBATU Ferdiyanti, Riska; Safrin, Feby Aulia
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 4 (2023): July 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i4.506

Abstract

The company has previously provided training, promoted development, and kept a pool of skilled people resources. The quality of the workforce also rises when employee performance does, which is essential for achieving corporate goals. The success of the organization is significantly influenced by employee positions. The goal of the study was to determine how well personnel development and training programs had improved work conditions at PUDAM Tirta Bina Labuhanbatu. In this study, secondary data were gathered from library sources such books, journals, and informant comments in addition to primary data collected through interviews, observations, and documentation. Data reduction, presentation, and conclusion-making were all part of data analysis. While the employee training and development programs have been implemented pretty successfully, the study found that there has been insufficient communication between leaders and employees, which has prevented them from reaching their full potential. As a result, the training provided by the company does not fully provide maximum benefits for employees, and their performance still does not reach the expected standard.
THE IMPACT OF BRAND REPUTATION AND BRAND IMAGE ON BRAND LOYALTY APPLE (Study on Apple Brand Consumers in Medan City) Wirayudha, Novrianda; Safrin, Feby Aulia
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 6 (2023): November 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v4i1.601

Abstract

This study aims to analyze how the influence of brand reputation and brand image on brand loyalty of apple. The influence between brand reputations and the brand image will be analyzed partially and simultaneously on brand loyalties. The form of research used is quantitative with an associative approach. The population in this study used the Lemeshow formula with a total of 96 respondents as samples. The primary data used in this study was obtained by distributing the questionnaire directly while the secondary data was acquired through a library study. Data analysis methods used are instrumental testing, classical assumption testing, double linear regression analysis and hypothetical testing using SPSS. The results of the research showed that brand reputation and brand image have a significant influence both partially and simultaneously on brand loyalty in Apple consumers in the City of Medan. The determination coefficient test showed that there was a close relationship between the variable with the R value of 0.614. Through the adjusted R square value it was also known that the brand reputation and brand image variables contributed 36.4% to brand loyalty variable while the remaining 63.6% was influenced by other variables outside this study model.
Co-Authors Ainun Mardhiyah, Ainun Amelia S., Risky Ferdiyanti, Riska Iqbal, Said Limbong, Gloria Virginta Marpaung, Nicholas Purba, Eko Arianto Purba, Natria R. A. Tinambunan, Rapima Sartika Wirayudha, Novrianda