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All Journal Jurnal Kajian Komunikasi dan Pembangunan Daerah Jurnal Ilmiah Wahana Pendidikan Social Science Academic
khairani, Aulian
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Religion Humanities Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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KONSTRUSI HOAX MELALUI FITUR MEDIA SOSIAL DALAM PERSFEKTIF CYBERCULTURE khairani, Aulian
DIALEKTIKA KOMUNIKA: Jurnal Kajian Komunikasi dan Pembangunan Daerah Vol. 7 No. 2 (2019): DIALEKTIKA KOMUNIKA: Jurnal Kajian Komunikasi dan Pembangunan Daerah
Publisher : Universitas Islam Syekh Yusuf

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (630.489 KB) | DOI: 10.33592/dk.v7i2.360

Abstract

Fenomena kemunculan hoax di media sosial memang bukanlah hal baru, tetapi penyebarannya yang semakin meluas menjadi persoalan serius bukan hanya pada kasus hukumnya tetapi melihat bagaimana hoax menjadi masalah sosial karena perilaku pengguna media sosial yang telah melegitimasi perilaku manipulatif melalui akun media sosial. Penyebaran informasi bohong bahkan sengaja dilakukan menggunakan fitur-fitur di media sosial untuk tujuan dan kepentingan tertentu sehingga aktifitas menipu dalam ruang public digital kini telah menjadi tren atau budaya baru dikalangan pengguna sosial media. Fokus tulisan ini adalah untuk melihat “bagaimana konstruksi hoax melalui fitur media sosial dalam perspektif cyberculture” yang kemudia dijelaskan secara lebih dalam melalui sub bab bahasan antara lain: konsturksi hoax melalu fitur unggahan foto, konstruksi hoax menggunakan fitur tautan lokasi, konstruksi hoax pada fitur laman bio dan konstruksi hoax melalui fitur status,caption, dan tweet.
Analisis Komunikasi Pemasaran Kopi Chuseyo Dalam Menarik Minat Pembeli (Studi Kasus Di Kopi Chuseyo Cabang Sukasari Kota Tangerang Rezkyanti, Sarah; Saputra, Faisal Tomi; Khairani, Aulian
Jurnal Ilmiah Wahana Pendidikan Vol 10 No 8 (2024): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.11124633

Abstract

Marketing communications assist business people or businesses in providing knowledge to potential customers what kind of product to choose, how to get it, what benefits will get, and all information related to the product or service offered. This research uses descriptive qualitative research. With data collection techniques carried out by means of observation or observation, interviews, and documentation. Data analysis techniques using data reduction, data presentation, data triangulation and conclusions. The results of this study indicate that the marketing communications used are still not optimal in an effort to attract buyers in terms of promotions and participants (buyers). This study uses Kotler's theory, namely the marketing mix with the seven Ps (7P), namely product, price, place, promotion, people, process, and physical evidence. physique). This study concludes that the management of marketing communications for Chuseyo Coffee at the Sukasari branch, Tangerang City in Attracting Buyer Interests, namely by utilizing Instagram social media and through online ordering applications, namely Gofood and Grabfood and the marketing communication barriers for Chuseyo Coffee at Sukasari branch, Tangerang City in Attracting Visitor Interests namely lies in promotions and participants, which is why there is a lack of buyers at Kopi Chuseyo, the Sukasari branch, Tangerang City.
Komunikasi Interpersonal PT. Grab dalam Peralihan Kendaraan Konvensional ke Kendaraan Listrik Alisabana, Fernando; Sukanda, Ukon Furkon; Khairani, Aulian
Social Science Academic Vol 1 No 2 (2023)
Publisher : Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/ssa.v1i2.4024

Abstract

Transportation services have a very important role in human life, where transportation services are used to facilitate their daily activities. With the presence of the latest innovations in the field of transportation, one example of the latest advances in the transportation industry is the presence of a company that provides application-based online transportation services, namely Grab. Now Grab is formalizing the new look of its electric vehicle called Grab Electric. The transition of conventional vehicles to electric vehicles carried out by Grab can have a positive impact on the use of electric vehicles, namely helping to reduce carbon gas emissions. So in this case the author wants to know the interpersonal communication process at Grab to its partners. This research uses descriptive qualitative research methods based on case studies at PT Grab with data collection techniques of observation, interviews, and documentation. The theory used by researchers is the theory of Social Exchange or social exchange developed by Thibaut and Kelly. The results of this study indicate that the use of electric vehicles by driver partners has a positive impact due to lower operating costs.
Co-Authors Alisabana, Fernando Rezkyanti, Sarah Saputra, Faisal Tomi Sukanda, Ukon Furkon