Article Per Year (5 Year)
p-Index From 2019 - 2024
4.248
P-Index
This Author published in this journals
All Journal Studia Economica: Jurnal Ekonomi Islam JURNAL AKUNTANSI DAN BISNIS : Jurnal Program Studi Akuntansi JURNAL PENDIDIKAN TAMBUSAI Edumaspul: Jurnal Pendidikan Methosika: Jurnal Akuntansi dan Keuangan Methodist Accounting and Business Journal Insight Management Journal Jurnal Akuntansi dan Keuangan Kontemporer (JAKK) El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Bisnis Net : Jurnal Ekonomi dan Bisnis JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) Sustainable : Jurnal Akuntansi Inovatif: Jurnal Ekononi, Manajemen, Akuntansi, Bisnis Digital dan Kewirausahaan Journal of Trends Economics and Accounting Research Economic Reviews Journal Insight Power (Kekuatan Wawasan) - Jurnal Pengabdian Kepada Masyarakat Digital (JUPED) Jurnal Akuntansi, Manajemen dan Ekonomi Digital (JAMED)
Liza Novietta
Universitas Harapan Medan
Religion Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Library & Information Science Social Sciences Other

Published : 37 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 5 Documents
Search
Journal : Insight Power (Kekuatan Wawasan) - Jurnal Pengabdian Kepada Masyarakat Digital (JUPED)

 1 
Pengembangan UMKM Melalui Penggunaan Media Informasi Teknologi Andi Marwan Elhanafi; Imran Lubis; Tommy Tommy; Rosyidah Siregar; Liza Novietta; Ruswan Nurmadi
Jurnal Pengabdian Kepada Masyarakat Digital Vol 1, No 1: JUPED - Februari 2022
Publisher : Insight Power (Kekuatan Wawasan)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (221.531 KB)

Abstract

The benefits of Medium, Small and Micro Enterprises (MSMEs) carried out by the community are often only sufficient for the needs of daily life, have not yet reached the development stage. The community of MSME actors is faced with the problem of how-to-do-good promotion and marketing, thereby increasing consumers. Community Service Activities carried out by universities can provide a solution to this problem. Digital Promotion and Digital Marketing for MSME actors can be carried out through socialization and training. This of course is something that must be done so that MSME actors can adapt to the current digital era. This community service is carried out in Bukit Lawang Village. Business development is the target to be achieved for MSME actors.Keywords: Community Service, MSMEs, Digital Promotion, Digital Marketing, Business Development
Pendampingan Pelaku UMKM untuk Optimalisasi Harga Jual Produk Liza Novietta; Ruswan Nurmadi; Kersna Minan
Jurnal Pengabdian Kepada Masyarakat Digital Vol 1, No 3: JUPED - Agustus 2022
Publisher : Insight Power (Kekuatan Wawasan)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (659.829 KB)

Abstract

MSMEs are part of the national economy that is self-reliant and has great potential to improve people's welfare. MSMEs have a significant role in the country's economic growth. The biggest problem is how SMEs can survive, compete and develop because it is related to the achievement of profits and the need for business capital. In order to achieve business goals, MSME actors must pay attention to the optimal selling price of their products. The selling price of products that are too low or too high will make profit not maximized, or will even result in losses. Forum Akademisi dan Praktisi Desa (FAPDes), where Universitas Harapan Medan is one of Education Institutions/University that joins it, provides assistance for Village Superior Products to MSME actors. It is hoped that in the future MSME actors who receive assistance can develop their businesses and excel compete with similar businesses or industries.Keywords: MSMEs, Selling Price, Profit
Pencatatan Laporan Keuangan Berbasis Digital Untuk Usaha Mikro, Kecil dan Menengah Kersna Minan; Liza Novietta; Ruswan Nurmadi
Jurnal Pengabdian Kepada Masyarakat Digital Vol 1, No 1: JUPED - Februari 2022
Publisher : Insight Power (Kekuatan Wawasan)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (251.131 KB)

Abstract

The problem that is often faced by Medium, Small and Micro Enterprises (MSMEs) is the lack of understanding of the preparation of financial statements, so they do not know for sure whether the capital they have has been effectively used and the efficiency of operating expenses, so that they can generate maximum profit. Lack of working capital and difficulties in obtaining additional profits from banking institutions that have special requirements for the provision of small business capital, such as the existence of financial reporting according to the standards that have been set for MSMEs are also problems faced. Higher Education Institutions, through community service activities, must assist the government in providing socialization and training to MSME actors on how to prepare financial reports, especially through digital-based applications, in order to make it easier for MSME actors and adjustments to the times. This community service is carried out for MSME actors in Medan Labuhan District. By carrying out this activity, it is hoped that it will increase the prosperity of the MSME community.Keywords: Community Service, MSMEs, Financial Reporting, Digital Application, Community Prosperity
Optimalisasi Laba Berdasarkan Optimalisasi Harga Jual Produk Pelaku UMKM Ruswan Nurmadi; Liza Novietta; Kersna Minan
Jurnal Pengabdian Kepada Masyarakat Digital Vol 2, No 1: JUPED - Februari 2023
Publisher : Insight Power (Kekuatan Wawasan)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

After the initial assistance regarding the importance of calculating the cost of production and cost of sales to optimize the selling price of MSME products, the next step is assistance regarding the process of calculating and determining product selling prices so that profit optimization can be achieved. MSMEs are also given socialization regarding the importance of obtaining optimal profits. If the profit earned increases, then the optimization of the selling price is declared successful. Of course, this is what SMEs want. The savings made when optimizing product selling prices can be used by MSME actors for other things needed in their business operations. By determining the optimal product selling price, MSME players will also get optimal profit. Forum Akademisi dan Praktisi Desa (FAPDes), in which Universitas Harapan Medan is one of the Higher Education Institutions that has joined, has carried out activities in the Village Excellence Product Assistance Program conducted by MSME actors. Through the observations that have been made, in fact, MSME actors have obtained increased profits based on optimal product selling prices. However, MSME actors feel that the increase in profit is not optimal and requires further periodic assistance so that their business can survive, develop, or compete with similar businesses.Keywords: MSMEs, Selling Price, Profit
Pengamatan Pengelolaan Keuangan UMKM dan Entrepreneur sebagai Pendukung Bluepreneur Tourism untuk Pencapaian Sustainable Tourism Ruswan Nurmadi; Liza Novietta; Yani Suryani; Desi Ika; Rizki Fillhayati Rambe
Jurnal Pengabdian Kepada Masyarakat Digital Vol 2, No 3: JUPED - Agustus 2023
Publisher : Insight Power (Kekuatan Wawasan)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Often medium, small and micro entrepreneurs (MSMEs), including entrepreneurs whose business value is included in the MSME category, are quite satisfied only if their business can survive, and have not thought about how to develop their business or so they can excel in competing with similar industries. Good financial management according to applicable accounting standards should be able to help MSME entrepreneurs to be able to see the actual situation of their business, both expenses and income, to decide on further actions for business development. On the other hand, the Government of the Republic of Indonesia has made quite a lot of development programs for MSMEs, although due to the large number of MSMEs and the many types of MSME industries, not all of the Government's programs have been able to run well. Bluepreneur Tourism for the Achievement of Sustainable Tourism is one of the Government's programs that takes advantage of Indonesia's position as an archipelagic country and the possibility of Indonesia's tourism potential recovering after the end of the covid-19 pandemic, which is expected to boost the economy, including the trade sector at the MSME level. This community service was carried out in the Baru Ladang Bambu Village, Medan Tuntungan District.Keywords: Community Service, MSMEs, Financial Management, Bluepreneur Tourism, Sustainable Tourism
Co-Authors Al-azhary, Intania Putri Andi Marwan Elhanafi Annisa Fadhillah Arief, Muhammad Aulia Zulfa Azwansyah Habibie, Azwansyah Cut Alya Djafar Desi Ika Desi Ika Desi Ika Desi Qonita Ika, Desi Ilham Ramadhan Nasution Iman Indrafana KH Kersna Minan Listiorini M Karya Satya Azhar M Rangga Arofhy Mawarda, Nanda Putri Melva Saidah Tanjung Muhammad Karya Satya Azhar Muhammad Ridwan Fatahillah Nanda Putri Mawarda Naufal Hirmawan Tarihoran Nurasiyah, Nurasiyah Nurhasanah Nurhasanah Pitri Afriani Rizki Fillhayati Rambe Rizki Fillhayati Rambe Ruswan Nurmadi Saputra, Muhammad Zein Siregar, Rosyidah Tommy Tommy Yani Suryani