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Consumer Perceptions and Preferences of Beverage Products in Malang City Mohammad Saifur Rohman; Mifetika Lukitasari; Dwi Adi Nugroho; Nashi Widodo; Inggita Kusumastuty; Nur Ida Panca Nugrahini
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 5, No 1 (2022): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i1.3872

Abstract

This research aims to investigate the consumer perceptions and preferences of beverage products in Malang City, East Java. This study uses a Mixing theory approach, which analyzes research data quantitatively by using descriptive analysis, and qualitatively. The population is all consumers of beverage products in Malang city, where 220 consumers were selected as research samples through purposive random sampling. Primary data were collected using a questionnaire. Types of drinks that are commonly consumed by the local community include soft drinks, tea, milk, coffee, health drinks, and beverages included in "other" category. Furthermore, the most consumed beverage is coffee. The results demonstrate that the choice of beverage products is greater based on the health and refreshing benefits. In terms of purchasing methods, most consumers prefer buying directly at the nearest store. This finding is a strong signal for beverage producers to market the products widely to reach small stores in residential areas. Producers of beverages other than coffee are suggested to emphasize the refreshing or health benefits of the beverage products to gain consumers' preference.
SENSITIVITAS DAN SPESIFISITAS RASIO LINGKAR PINGGANG DAN PANGGUL (RLPP) DALAM MENDETEKSI RISIKO KOMPLIKASI PADA PASIEN DIABETES MELLITUS TIPE 2 Amali Rica Pratiwi; Ali Rosidi; Inggita Kusumastuty; Kanthi Permaningtyas Tritisar; Dian Handayani
Jurnal Gizi Aisyah Vol. 1 No. 1 (2018): Jurnal Gizi Aisyah
Publisher : Journal Aisyah University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (204.407 KB)

Abstract

Diabetes Mellitus (DM) penyakit gangguan metabolik yang ditandai peningkatan kadar glukosa darah melebihi normal. Parameter pengendalian DM Tipe 2 dengan pengukuran RLPP berfungsi untuk mendeteksi risiko komplikasi mikrovaskuler jangka panjang. Tujuan penelitian ini untuk mengetahui sensitivitas dan spesifisitas rasio lingkar pinggang dan panggul (RLPP) dalam mendeteksi risiko komplikasi pada pasien DM Tipe 2 dibandingkan dengan IMT sebagai gold standar. Penelitian ini merupakan penelitian observasional dengan pendekatan cross sectional. Jumlah responden 35 orang, dipilih menggunakan metode purposive sampling. Hasil kekuatan diagnostik pengukuran rasio lingkar pinggang dan panggul (RLPP) dalam mendeteksi risiko komplikasi pada pasien DM Tipe 2 hasil sensitivitas sebesar 88,4% kategori baik, RLPP memiliki spesifisitas sebesar 44,4% kategori buruk (poor). Berdasarkan analisis nilai area under curve didapatkan bahwa pengukuran RLPP biasa / fair (nilai AUC 0,739) untuk mendeteksi risiko komplikasi penyakit lainnya pada pasien DM Tipe 2. RLPP memiliki kemampuan yang biasa/fair dalam mendeteksi risiko komplikasi penyakit lain pada pasien DM Tipe 2.