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MINAT BELI KONSUMEN TOKO SEPATU BATA DIPASAR RAYA PADANG DILIHAT DARI SIKAP DAN IKLAN Yuli Priyanti; Febsri Susanti; Nazaruddin Aziz
JURNAL PUNDI Vol 1, No 2 (2017)
Publisher : AKBP-STIE "KBP" PADANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (249.025 KB) | DOI: 10.31575/jp.v1i2.17

Abstract

The company is engaged in the manufacture, import, export and distribution of leather shoes, built-up canvas, casual and sports shoes, injection slippers, and special shoes for industry. This study aimed to analyze the influence of each variable, the attitude (X1), advertising (X2) toward purchase intention. Data were collected through questionnaires. to 100 respondents Bata store consumer markets desert highway by using accidental sampling method to determine the respondents to each variable. By using the validity test, reliability test, descriptive analysis, multiple linear regression analysis, the coefficient of determination (R2), t-test, f. Data analysis technique used is multiple linear analysis. The result of this study shows that attitude and advertising have a significant effect on consumer buying interest in the purchase of shoes brick desert highway market.
PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS NASABAH PADA PT. BANK NAGARI SUMATERA BARAT CABANG SIMPANG EMPAT PASAMAN BARAT Nazaruddin Aziz; Rino Dwi Putra
JURNAL PUNDI Vol 4, No 3 (2020)
Publisher : AKBP-STIE "KBP" PADANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31575/jp.v4i3.304

Abstract

This study aims to determine and analyze how much influence the Quality of Service (X) which consists of 5 research variables namely Tangible, Reliability, Responsiveness, Assurance and Emphaty and Customer Loyalty (Y) at PT. Bank Nagari, West Sumatra Branch Simpang Empat Pasaman Barat, using data collection methods in the form of a questionnaire of 100 respondents. In data analysis using validity, reliability, and classic assumption tests namely normality, multicollinearity and heteroscedasticity. The analytical method used is multiple linear regression analysis. As for testing the hypothesis that is the F test, the T test, the determinant coefficient R2 using SPSS tools. The results showed that the Tangible variable did not affect customer loyalty at PT. Bank Nagari Simpang Empat Pasaman Barat Branch, Reliability variable does not affect customer loyalty at PT. Bank Nagari Simpang Empat Pasaman Barat Branch, responsiveness variable does not affect customer loyalty at PT. Bank Nagari Simpang Empat Pasaman Barat Branch, Assurance variable does not affect customer loyalty at PT. Bank Nagari Simpang Empat Pasaman Barat Branch, Empathy variable does not affect customer loyalty at PT. Bank Nagari Simpang Empat West Pasaman Branch. Based on the results of linear regression testing found that the variable Service Quality consisting of Tangible, Reliability, Responsiveness, Assurance and Empathy does not have a significant effect on Customer Loyalty.
PENGARUH PRODUK DAN PROMOSI TABUNGAN TAMARAH TERHADAP KEPUTUSAN NASABAH MENABUNG PADA KSPPS BAITUL MAAL WAT-TAMWIL (BMT) EL-USWAH DHARMASRAYA Nazaruddin Aziz; Biisnillah Biisnillah
JURNAL MANAJEMEN UNIVERSITAS BUNG HATTA Vol 16 No 2 (2021): Jurnal Manajemen Universitas Bung Hatta
Publisher : Management Department, Faculty of Economics and Business, Universitas Bung Hatta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37301/jmubh.v16i2.19026

Abstract

This study aims to examine the effect of Tamara savings productsmand promotions on customer decisions to save at KSPPS BAITUL MAAL WAT-TAMWIL (BMT) EL-USWAH DHARMASRAYA.The variables used in this study are the dependent variable namely customer decisions (Y) and the independent variable consisting of the product (X1), promotions(X2). The type of data used in this study is quantitative  data. The accumulated data used in this study are  primary data from quenstionnaires and use purposive sampling techinique, data analysis techniques use classical assumption test, multiple linear regression analysis, F test, t test, R test using the SPSS 16 program, The population in this study are customers at KSPPS BAITUL MAAL WAT-TAMWIL (BMT) EL-USWAH DHARMASRAYA, the sample in this study amounted to 96 respondents, the results showed that the product had a significant positive effect on customer decisions to save, the promotion of Tamara savings had a significant positive effect on kep the customer delegate saves, products and promotion of Tamara savings collectively have a significant positive effect on customer decisions to save.
PENGARUH BUDAYA ORGANISASI DAN BEBAN KERJA TERHADAP KINERJA PEGAWAI PADA BPKAD KOTA PADANG Ayuazzahra Yandri; Nazaruddin Aziz
JURNAL MANAJEMEN UNIVERSITAS BUNG HATTA Vol 16 No 2 (2021): Jurnal Manajemen Universitas Bung Hatta
Publisher : Management Department, Faculty of Economics and Business, Universitas Bung Hatta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37301/jmubh.v16i2.19036

Abstract

Kinerja adalah hasil kerja secara kualitas ataupun kuantitas yang dicapai oleh seseorang ketika mengerjakan pekerjaan yang dibebankan untuknya sesuai terhadap standar atau kriteria yang sudah ditentukan. Kinerja menyatakan tingkat keberhasilan pegawai dalam melakukan tugas serta  tanggung jawabnya. Penelitian ini dimaksudkan guna menguji pengaruh budaya organisasi serta beban kerja terhadap kinerja pegawai pada BPKAD Kota Padang. Merujuk pada teknik total sampling, jumlah responden yang dipakai untuk sampel penelitian yakni sebanyak 63 orang. Pengujian hipotesis memakai metode kuantitatif dengan memakai program SPSS 21. Hasil penelitian membuktikan jika budaya organisasi berpengaruh positif signifikan terhadap kinerja pegawai, beban kerja berpengaruh positif signifikan terhadap kinerja pegawai.  
PENGARUH LINGKUNGAN KERJA, DISIPLIN KERJA DAN MOTIVASI KERJA TERHADAP KINERJA PEGAWAI PADA DINAS KOPERASI DAN UKM PROVINSI SUMATERA BARAT Nazaruddinaziz Nazaruddinaziz; Dina Mulia
Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Vol. 2 No. 2 (2022): Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/vls.v2i2.155

Abstract

This study aims to examine the effect of work environment, work discipline and work motivation at the office of cooperatives and SMES in west Sumatra Province. The technique used in sampling using total sampling technique with the number of respondents as many as 67 people. By testing the hypothesis using quantitative methods, the data obtained in this study will be analyzed using statistics or SPSS (statical program of social science). The result show that the work environment has a positive and significant effect on employee performance, work discipline has a positive and significant effect on employee and performance anf work motivation has a positive effect on employee performance