Article Per Year (5 Year)
p-Index From 2019 - 2024
0.61
P-Index
This Author published in this journals
All Journal JDM (Jurnal Dinamika Manajemen) JISIP: Jurnal Ilmu Sosial dan Pendidikan
Junarta, Harbyanto
Unknown Affiliation
Arts Humanities Decision Sciences, Operations Research & Management Education Law, Crime, Criminology & Criminal Justice Social Sciences

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
The Influence of Heritage Image, Destination Image, and Experiential Quality on Behavioural Intentions of Foreign Tourists Junarta, Harbyanto; Nuryakin, Nuryakin; Fatmawati, Indah
JDM (Jurnal Dinamika Manajemen) Vol 12, No 1 (2021): March 2021 (DOAJ Indexed)
Publisher : Department of Management, Faculty of Economics, Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v12i1.25626

Abstract

The research was conducted to examine heritage image models, destination images, and experiential quality in influencing tourists’ behavioral intentions in Kuta Mandalika beach, Lombok. Kuta Mandalika Lombok beach was the object of this research, while this study subjects were foreign tourists. The sampling was carried out by a purposive sampling technique. The number of samples in this study was 133 respondents. The data analysis used Structural Equation Modeling with AMOS as an analysis tool. The research results indicated a positive effect of heritage image toward the experiential quality, positive effect of destination image toward the experiential quality, and positive effect of experiential quality on revisit intentions. 
The Influence of Heritage Image, Destination Image, and Experiential Quality on Behavioural Intentions of Foreign Tourists Junarta, Harbyanto; Nuryakin, Nuryakin; Fatmawati, Indah
JDM (Jurnal Dinamika Manajemen) Vol 12, No 1 (2021): March 2021 (DOAJ Indexed)
Publisher : Department of Management, Faculty of Economics, Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v12i1.25626

Abstract

This research examines heritage image model influence, destination image, experiential quality in influencing tourist behavioral intention in Mandalika Kuta beach Lombok. Mandalika Kuta beaches Lombok as the object, while the subject is foreign tourists.  This research used the Purposive sampling method and 133 respondents as the sample. The tool analysis is using Structural Equation modeling/AMOS. The heritage image and destination image give positive influences to the tourist’s experiential quality; the experiential quality gives positive impacts to the tourist’s revisit intentions. The limitation of this study is that the time to conduct this study is limited, only one month. In addition, the indicators used in this study are limited. This research has a significant practical contribution; Some objectives still focus on providing product-oriented marketing and management practices.
The Influence of Brand Ambassadors on Brand Image and Purchase Decisions for Nike Shoes in Mataram City Junarta, Harbyanto; Sulaeman, Sulaeman
JISIP: Jurnal Ilmu Sosial dan Pendidikan Vol 8, No 1 (2024): JISIP (Jurnal Ilmu Sosial dan Pendidikan) (Januari)
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jisip.v8i1.6013

Abstract

This study intends to determine the impact of the brand minister on brand image and the choice to purchase Nike brand shoes in the city of Mataram. This kind of exploration includes cooperative examination because this research means to determine the impact or relationship between two or more factors. The factors in this research are brand minister, brand image, and purchasing choices. The information sorting technique used is a review test strategy. The population in this exploration is Mataram city residents aged > 18 years who have purchased Nike brand sports shoes as before, and chose to buy their own Nike shoes. Get the purposive testing test method, with complete examples of 100. The right poll goes directly to where the exploration is carried out. The information checking tool used is Multivariate. Relapse Investigation uses the Incomplete Least Square (PLS) strategy and is assisted by the smartPLS 3.0 information handling instrument.The research results show that (1) brand ambassadors have a significant influence on brand image. (2) Brand ambassadors have a significant influence on purchasing decisions. (3) brand image has a significant effect on purchasing decisions
Co-Authors Fatmawati, Indah Nuryakin, Nuryakin Sulaeman Sulaeman