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Pola Komunikasi Kepemimpinan Kepala Desa dalam Upaya Pembinaan Generasi Muda Karang Taruna di Desa Serambi Kecamatan Jarai Kabupaten Lahat Isnawijayani; M. Daffa Hazazi Hidayatullah; Rahma Santhi Zinaida; Desy Misnawati
Da'watuna: Journal of Communication and Islamic Broadcasting Vol. 4 No. 3 (2024): Da'watuna: Journal of Communication and Islamic Broadcasting (In Press)
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v4i3.744

Abstract

This study aims to determine the communication pattern of village head leadership in efforts to foster the younger generation of coral cadets in Serambi Village, Jarai District, Lahat Regency. The theories used in this research are Behavioral Theory and ERG Motivation Theory. The research method used a descriptive qualitative approach, then the object of research was in Serambi Village, Jarai District, Lahat Regency. While the subjects of the study were village heads, community leaders, cadet reefs and the community. The result of this study is that there are three kinds of communication patterns of village heads in fostering the younger generation of coral cadets in Serambi Village, namely, personal communication, group communication, and mass communication. There are several ways that the village head has done to improve the moral development of the younger generation of coral cadets, namely: (1) Join the Karang Taruna Organization. (2) Weekly payroll. (3) Learning and being with the children of Serambi Village. (4) August 17 activities. (5) Mutual aid. (6) Eat together after the activity. (7) Sharing with others.
Analysis of the Implementation of Marketing Communication Management MyValue Application Building Customer Relations Hotel Santika Radial Palembang Darmawan, Wawan; Caropeboka, Ratu Mutialela; Isnawijayani; Misnawati, Desy
ARRUS Journal of Social Sciences and Humanities Vol. 3 No. 3 (2023)
Publisher : PT ARRUS Intelektual Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/soshum1753

Abstract

The purpose of this study was to determine the application of marketing communication management for the MyValue application to build customer relations for Hotel Santika Radial Palembang. Done to maintain a more advanced competitiveness and the company tries to pay attention to relationships with customers. Efforts to build relationships with prospective customers and customers and companies are analyzed using marketing communication studies. The research method uses qualitative research methods. Sources of data using observation data and in-depth interviews with research informants related to research. The results of research on marketing communication management for the MyValue application to build hotel customer relations are carried out by optimizing marketing communications by implementing a promotional mix including advertising, personal selling, sales promotion, public relations and direct marketing to achieve marketing success. And the implementation of the implementation of marketing communications indirectly forms a brand image that is attached to society.
Optimization of Human Resources in the Construction Industry at PT. Superior Pusadega Yusana, Yeva; Helmi, Sulaiman; Isnawijayani; Trisninawati
Sinergi International Journal of Management and Business Vol. 2 No. 4 (2024): November 2024
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijmb.v2i4.198

Abstract

This research discusses efforts to optimize human resources (HR) in the construction industry at PT. Pusadega Superior. Effective HR management is crucial for increasing productivity and reducing risks in construction projects. The main problem identified is how HR optimization strategies influence project performance and job satisfaction. This study offers a new perspective by analyzing a comprehensive approach to HR management in the construction sector, an area that has not been widely explored in previous research. The research employs a qualitative case study method, utilizing qualitative analysis through interviews with project managers and staff, as well as document review related to HR management at PT. Pusadega Superior. The findings reveal that despite having good HR policies, their implementation is often inconsistent, which negatively impacts project performance. The main influencing factors are the quality of training and internal communication. The conclusion of this research is that increasing consistency in the implementation of HR policies and improving training and communication can enhance project performance and job satisfaction. The implication is that PT. Pusadega Superior must invest in better training programs and more effective communication strategies. The key message is that effective HR optimization is critical to the success of construction projects and worker satisfaction.
Analisis Komunikasi Beban Kerja Air Traffic Controller (ATC) dalam Menjaga Keselamatan Lalu Lintas Penerbangan di Airnav Indonesia Cabang Palembang Hendiyanto; Isnawijayani
Jurnal Indonesia : Manajemen Informatika dan Komunikasi Vol. 5 No. 1 (2024): Januari
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jimik.v5i1.458

Abstract

As a fast, economical and efficient transportation alternative, air transportation is the only alternative for inter-island and inter-regional transportation. Air transportation itself has Air Traffic or flight traffic which must be obeyed by all vehicles on the ground and in the air such as commercial airplanes, helicopters and the like. This research aims to investigate the role of communication in managing the Air Traffic Controller (ATC) workload in maintaining flight traffic safety at AirNav Indonesia Palembang Branch. Increasingly dense and complex air traffic requires effective coordination and communication between ATC and aircraft pilots to prevent incidents and accidents. The research method uses a qualitative approach involving in-depth interviews with ATC, observations at the air traffic control center, and analysis of related documents. The results of this research reveal that good communication between ATC and pilots is very important in maintaining flight safety. ATCs must manage their workload carefully, including managing communications as diverse as voice communications, text messages, and radar data. Additionally, factors such as time pressure, fatigue, and stress also influence ATC communications. Workload management and good training to improve ATC communication capabilities are necessary. This study also provides recommendations for developing policies and best practices in optimizing ATC communications in maintaining flight safety at AirNav Indonesia Palembang Branch.