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SUMARYANTO -
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Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences

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STRATEGI SUKSES BAGI USAHA PEMASARAN JASA PENDIDIKAN BERBASIS MANAJEMEN PROSES -, Sumaryanto
JURNAL EKONOMI DAN KEWIRAUSAHAAN Vol 11, No 1 (2011): Ekonomi dan Kewirausahaan
Publisher : Universitas Slamet Riyadi

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Abstract

Abstract Marketing Strategy Services Company one of them can be seen from the marketing mix are product, price, place or distribution and promotion are very helpful in marketing a product. However, in the marketing services that most directly related to the man that made a difference in the results of customer satisfaction. For the marketing of services need to consider other elements of people, physical evidence and process. Good service from service providers (people) will establish a physical evidence at the due process provision of customer services performed very well. From the physical evidence that has been formed it possible to increase the number of customers who want to use the same service. Managing Quality of Service There is a strategy that can be achieved in winning the competition with a rival business that is by delivering high quality services consistently than our competitors and higher than customer expectations. To avoid failure in service delivery, to note gaps that may occur, including the following gap between consumer expectation and management perception. Keywords: educational service marketing, management processes, customer information systems.
STRATEGI SUKSES BAGI USAHA PEMASARAN JASA -, Sumaryanto
JURNAL EKONOMI DAN KEWIRAUSAHAAN Vol 9, No 1 (2009): Ekonomi dan Kewirausahaan
Publisher : Universitas Slamet Riyadi

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Abstract

ABSTRACT One the marketing strategy of company service can be seen from marketing hotchpotch that is product, price, distribution or place and promotion, but in service marketing mostly in direct correlation to human being make difference to the result of customer satisfaction. For that marketing of service require to pay attention other element like people, physical evidence and process. Service which is either from provider service people will form an evidence physical at customer effect of process giving conducted by service very good. The increasing of service sector triggered by some impeller factor that is: the increasing of consumer demand to quality, reduction is expense of, service activities, internal consumer, product increase and expanding it is organizational nonprofit. Growth Sector service forwards will show growth of significant caused by technological growth of internet, communications and digitalizes so that apart not such a constraint because information and communications can be braided to through mouse click. Keywords: service marketing, service sector, marketing mix, physical evidence
PENGARUH MOTIVASI, LINGKUNGAN KERJA, KESEJAHTERAAN, DAN KEPEMIMPINAN KEPALA SEKOLAH TERHADAP KINERJA GURU SEKOLAH MENENGAH PERTAMA -, Sumaryanto
JURNAL EKONOMI DAN KEWIRAUSAHAAN Vol 12, No 2 (2012): Ekonomi dan Kewirausahaan
Publisher : Universitas Slamet Riyadi

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Abstract

ABSTRACT The purpose of this study to analysis the influence of motivation, work environment, welfare and principal leadership teacher performance against SMPN 1 Gondangrejo, Karanganyar. The research sample set by using the census, because the population is less than 100, the sample in this study of 40 people, equal to the number population. The data used are primary data using questionnaires completed by respondents. The analysis tools are Multiple Linear Regression analysis, t test, F test and R2 Test. The analysis showed that the Working Environment variables are the most dominant variable in the performance of teachers. The results of the t test motivation variable indicates no significance effect of motivation on performance, the hypothesis unsubstantiated. Work environment variables indicates a positive work environment variables and significant impact on performance improvement, research hypothesis proved to be true because if it is supported by the data. Welfare variable indicates no effect on the performance of the welfare significance, the hypothesis unsubstantiated. Leadership style variable indicates variable leadership style has positive and significant impact on performance improvement, the hypothesis proved to be true because if it is supported by the data. F-test of independent variables jointly affect the performance. Determinant coefficient explains that the set of variables motivation, work environment, welfare and leadership style in the regression model of this study, the effect contributes to the performance of 72.6%. Keywords: Motivation, Work Environment, Welfare, Performance  
ESTIMASI NILAI EKONOMI AIR IRIGASI DAN STRATEGI PEMANFAATANNYA DALAM PENENTUAN IURAN IRIGASI SUMARYANTO -; BONAR M. SINAGA
SOCA: Jurnal Sosial Ekonomi Pertanian Vol. 5, No. 2 Juli 2005
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana Jalan PB.Sudirman Denpasar, Bali, Indonesia. Telp: (0361) 223544 Email: soca@unud.ac.id

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Abstract

The study is aimed to valuate irrigation water and to assess its prospect forwater pricing strategy, and implication of optimal cropping pattern on farm's incomeand rice production. Mathematical programming is applied for the valuation. Strategyof water pricing based on the reconciling efficiency and equity concern. Results of thestudy show that shadow price of irrigation water were equal to zero on December–Mayand positive on June–November. Within the positive period, the lowest and highestprices were taken place on June and September respectively. Monthly average of theshadow price was Rp. 40 700/(l/sec), which is equivalent with Rp. 15.75/m3. It isfeasible to apply the shadow price for determining ceiling rate of irrigation watercharges. Potential method of water pricing is combination of per unit area in wet seasonand per crop pricing in dry season. Implementation of optimal cropping pattern as wellas water pricing was potential to improve both farm's income and irrigation efficiency,but disincentive to increase rice production.
ANALISIS KEUNGGULAN KOMPARATIF DAN KOMPETITIF KOMODITAS KENTANG DAN KUBIS DI WONOSOBO JAWA TENGAH SAPTANA -; SUMARYANTO -; SUPENA FRIYATNO
SOCA: Jurnal Sosial Ekonomi Pertanian Vol. 2, No. 1 Februari 2002
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana Jalan PB.Sudirman Denpasar, Bali, Indonesia. Telp: (0361) 223544 Email: soca@unud.ac.id

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Abstract

The Agricultural Development in Indonesia is focused to enhance thestructure of production that more diversified through sustainable agribusinessapproach. With this context, based on the demand side horticulture commoditiesespecially potato and cabbage are feasible to developed by increasing of productionarea, cropping intensity, and productivity. This paper is proposed to: (a) conductingfinancial and economic analysis of both commodities, (b) comparative andcompetitive analysis, (c) measuring the divergences and government policy impact,(d) formulating the incentive policy interim of both commodities development. ByPolicy Analysis Matrix (PAM) method, the result showed that both commoditieshave comparative and competitive advantage, which is indicated by DRC and PCRless then 1 .The calculation showed the DRC for potato is arranging 0.239 – 0.306and for cabbage is 0.622-0.660. PCR for potato is arranging 0.413-0.468 and forcabbage is 0.854-0.875. That mean for producing the one unit value added of bothcommodities can be achieved by using less then one unit of the domestic resourcefactors. In other word, in Wonosobo Central Java both commodities are moreprofitable to produce than import.
ANALISIS KEUNGGULAN KOMPARATIF DAN KOMPETITIF KOMODITAS KENTANG DAN KUBIS DI WONOSOBO JAWA TENGAH SAPTANA -; SUMARYANTO -; SUPENA FRIYATNO
SOCA: Jurnal Sosial Ekonomi Pertanian Vol. 3, No. 1 Februari 2003
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana Jalan PB.Sudirman Denpasar, Bali, Indonesia. Telp: (0361) 223544 Email: soca@unud.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (130.299 KB)

Abstract

The Agricultural Development in Indonesia is focused to enhance thestructure of production that more diversified through sustainable agribusinessapproach. With this context, based on the demand side horticulture commoditiesespecially potato and cabbage are feasible to developed by increasing of productionarea, cropping intensity, and productivity. This paper is proposed to: (a) conductingfinancial and economic analysis of both commodities, (b) comparative andcompetitive analysis, (c) measuring the divergences and government policy impact,(d) formulating the incentive policy interim of both commodities development. ByPolicy Analysis Matrix (PAM) method, the result showed that both commoditieshave comparative and competitive advantage, which is indicated by DRC and PCRless then 1 .The calculation showed the DRC for potato is arranging 0.239 – 0.306and for cabbage is 0.622-0.660. PCR for potato is arranging 0.413-0.468 and forcabbage is 0.854-0.875. That mean for producing the one unit value added of bothcommodities can be achieved by using less then one unit of the domestic resourcefactors. In other word, in Wonosobo Central Java both commodities are moreprofitable to produce than import.
PENGARUH MOTIVASI, LINGKUNGAN KERJA, KESEJAHTERAAN, DAN KEPEMIMPINAN KEPALA SEKOLAH TERHADAP KINERJA GURU SEKOLAH MENENGAH PERTAMA Sumaryanto -
JURNAL EKONOMI DAN KEWIRAUSAHAAN Vol. 12 No. 2 (2012): Jurnal Ekonomi dan Kewirausahaan : Juny
Publisher : Universitas Slamet Riyadi

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Abstract

ABSTRACT The purpose of this study to analysis the influence of motivation, work environment, welfare and principal leadership teacher performance against SMPN 1 Gondangrejo, Karanganyar. The research sample set by using the census, because the population is less than 100, the sample in this study of 40 people, equal to the number population. The data used are primary data using questionnaires completed by respondents. The analysis tools are Multiple Linear Regression analysis, t test, F test and R2 Test. The analysis showed that the Working Environment variables are the most dominant variable in the performance of teachers. The results of the t test motivation variable indicates no significance effect of motivation on performance, the hypothesis unsubstantiated. Work environment variables indicates a positive work environment variables and significant impact on performance improvement, research hypothesis proved to be true because if it is supported by the data. Welfare variable indicates no effect on the performance of the welfare significance, the hypothesis unsubstantiated. Leadership style variable indicates variable leadership style has positive and significant impact on performance improvement, the hypothesis proved to be true because if it is supported by the data. F-test of independent variables jointly affect the performance. Determinant coefficient explains that the set of variables motivation, work environment, welfare and leadership style in the regression model of this study, the effect contributes to the performance of 72.6%. Keywords: Motivation, Work Environment, Welfare, Performance  
Co-Authors Bonar M. Sinaga SAPTANA - Supena Friyatno