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All Journal Jurnal Ekonomi dan Bisnis GROWTH (JEBG) Jurnal Mahasiswa Entrepreneur AT TARIIZ : Jurnal Ekonomi dan Bisnis Islam
Widiarti, Dian
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering Environmental Science Social Sciences Other

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Journal : Jurnal Ekonomi dan Bisnis GROWTH (JEBG)

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ANALISA DAN DESAIN SISTEM INFORMASI PEMASARAN PADA KEGIATAN UMKM BERBASIS KLASTER Widiarti, Dian; Praja, Yudha
Growth Vol 21 No 2 (2023): November
Publisher : Relawan Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/growth-journal.v21i2.3751

Abstract

Small and medium enterprises (MSMEs) are businesses that aim to provide economic services to consumers in order to generate income for the community and promote economic growth. In order to compete in today's tight business world, MSMEs need to innovate and adapt to the digital age. However, many MSMEs in Dawuhan Village face challenges such as limited product branding and market reach. The goal is to help MSMEs market their products more effectively and reach a wider audience. To address this issue, a marketing information system was developed using data from MSME owners in one cluster. The research involved surveying the initial conditions of MSME activities, analyzing system requirements, designing the system, and implementing it iteratively. The result is a design for a marketing information system that includes system requirements analysis, use case diagrams, sequence diagrams, database design, and website interface design.
PERANCANGAN SISTEM INFORMASI DAN PERBAIKAN PROSES BISNIS DENGAN METODE BUSINESS PROCESS IMPROVEMENT (Studi Kasus: Koperasi Karya Mulya Situbondo) Widiarti, Dian
Growth Vol 20 No 1 (2022): Mei
Publisher : Relawan Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/growth-journal.v20i1.2096

Abstract

An understanding of business processes cannot be separated from understanding all production processes in an organizational unit. Harrington (1995) defines a business process as a service process that supports the production process, such as the order process (order), payment process (payrool) and manufacturing design process. So that in the business process activities are grouped using the resources owned by the organization as support in achieving organizational goals. This study aims to see an overview of the business process in the Koperasi Karya Mulya which is engaged in savings and loans activities. The absence of the use of information technology that supports business processes is the basis for this study, so that by looking at the problems that occur, recommendations can be given using the Business Process Improvement (BPI) approach. The design of the information system that is the result of this research is expected to increase the effectiveness and efficiency of existing business processes so as to improve the quality and satisfaction of the community with the services of the Koperasi Karya Mulya.
Co-Authors Fitria, Ulfi Nurul Jamilah, Latifatul Ningsih, Busri Wahyu Syaranamual, Irelda Sari Urriyah, Hilyatul Yudha Praja, Yudha