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All Journal Jurnal Ilmiah Ekonomi Islam Budimas : Jurnal Pengabdian Masyarakat
Tino Feri Efendi
ITB AAS Indonesia
Religion Humanities Economics, Econometrics & Finance Social Sciences Other

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Pengaruh Pelayanan Dengan Prinsip-Prinsip Syariah Terhadap Kepuasan Konsumen Umum Rawat Jalan (Studi Kasus Di Rumah Sakit Universitas Sebelas Maret Surakarta) Sumadi Sumadi; Tino Feri Efendi; Tutik Agustini; Salsabila Aslama
Jurnal Ilmiah Ekonomi Islam Vol 7, No 3 (2021): JIEI : Vol. 7, No. 3, 2021
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (270.442 KB) | DOI: 10.29040/jiei.v7i3.3663

Abstract

This study aims to determine if the quality of services, prices, and facilities affect the satisfaction of general outpatient patients at Sebelas Maret University Hospital. The population in this study was general outpatients of Sebelas Maret University Hospital. This research uses quantitative methods. The population in this study was general outpatients of Sebelas Maret University Hospital. Sampling techniques of this study using simple random sampling techniques and obtained the number of 100. Data Collection Techniques used through questionnaires, interviews, and documentation. Independent variables that will be studied in this study are Service quality (X1), price (X2), and facilities (X3). The dependent variable that will be examined in this study is patient satisfaction (Y). Data Analysis Techniques used through Validity Test, Reliability Test, and Classic Assumption Test. The hypothesis test in this study used Multiple Linear Regression Analysis, t-Test (partial), F Test (simultaneous), and Determination Coefficient (R2). The results showed that 1) the quality of service significantly affected the satisfaction of general outpatient patients at Sebelas Maret University Hospital, 2) the price significantly affected the satisfaction of general outpatient patients at Sebelas Maret University Hospital, 3) the facility significantly affected the satisfaction of general outpatient patients at Sebelas Maret University Hospital, and 4) the quality of services, prices, and facilities jointly significantly affected the satisfaction of general outpatient patients at Sebelas Maret University Hospital.
Pengaruh Strategi Pemasaran Syariah, Kepuasan Konsumen, dan Kepercayaan Konsumen Terhadap Loyalitas Konsumen (Studi Kasus Pada Naughti Hijab Store) Sumadi Sumadi; Muhammad Tho’in; Tino Feri Efendi; Diyah Permatasari
Jurnal Ilmiah Ekonomi Islam Vol 7, No 2 (2021): JIEI : Vol. 7, No. 2, 2021
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (332.207 KB) | DOI: 10.29040/jiei.v7i2.2562

Abstract

This study aims to find evidence of the influence of Sharia Marketing Strategy, Consumer Satisfaction, and Consumer Confidence. This type of research is quantitative research. The population in this study are consumers at Naughti Hijab Store. The sampling technique used is using the Slovin formula. The sample in this study in this amounted to 100 respondents Naughti Hijab Store cunsumers. In this study using four variables, namely sharia marketing strategy, consumer satisfaction, and consumer confidence as independent variables and consumer loyalty as the dependent variable. This study uses multiple linear regression analysis method with the help of SPSS. The results showed that the sharia marketing strategy had a positive and significant effect on consumer loyalty, consumer satisfaction did not have a positive and significant effect on consumer loyalty, and consumer confidence had a positive and significant effect on consumer loyalty. From the results of multiple linear regression analysis, the coefficient of each variable is obtained, namely sharia marketing strategy 0,000, consumer satisfaction at 0.081, and consumer confidence at 0,016.
PENGABDIAN MASYARAKAT SOSIALISASI PENTINGNYA PEMASARAN DIGITAL DAN PROTOKOL KESEHATAN PADA PELAKU UMKM DI DESA TRUCUK KLATEN Sumadi Sumadi; Budiyono Budiyono; Hadi Samanto; Tino Feri Efendi; Tutik Agustini
BUDIMAS : JURNAL PENGABDIAN MASYARAKAT Vol 5, No 2 (2023): BUDIMAS : Jurnal Pengabdian Masyarakat
Publisher : LPPM ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/budimas.v5i2.10219

Abstract

Abstrak : Tujuan diadakan pengabdian ini adalah dengan latar belakang ingin memberikan sumbangsih dalam meningkatkan tingkat pemahaman kepada UMKM desa Trucuk terhadap pentingnya pemasaran digital dan protokol kesehatan. Tujuan pengabdian kepada masyarakat ini adalah untuk meningkatkan kesadaran agar paham akan pentingnya pemasaran digital dan tetap menjaga protokol kesehatan dalam setiap aktivitas. Bentuk kegiatan yang dilaksanakan dalam pengabdian kepada masyarakat adalah Memberikan pelayanan sosialisasi dan pemahaman tentang materi pemasaran digital dan protokol kesehatan yang akan diberikan kepada UMKM di Trucuk. Metode pelaksanaan yang digunakan adalah dengan metode ceramah dan menggunakan teknik pendampingan Kegiatan ini dilaksanakan dengan menggunakan metode ceramah, diskusi, praktik simulasi dan observasi. Metode ceramah digunakan dalam proses penyampaian materi pelatihan. Target luaran yang diharapkan dari kegiatan ini adalah 1) UMKM mampu mengetahui dan memahami pemasaran digital; 2) UMKM mendapatkan pemahaman baru cara berjualan; 3) Selanjutnya masyarakat juga senantiasa tetap menjaga protokol kesehatan. Kata Kunci: Pemasaran digital, UMKM Trucuk, Protokol Kesehatan, Pengabdian masyarakat. Abstract : The purpose of holding this service is with a background of wanting to contribute in increasing the level of understanding of UMKM in Trucuk village about the importance of digital marketing and health protocols. The purpose of this community service is to increase awareness so that they understand the importance of digital marketing and maintain health protocols in every activity. The form of activities carried out in community service is to provide socialization services and understanding of digital marketing materials and health protocols that will be provided to MSMEs in Trucuk. The implementation method used is the lecture method and using mentoring techniques. This activity is carried out using the lecture, discussion, practice simulation and observation methods. The lecture method is used in the process of delivering training material. The expected outputs from this activity are 1) MSMEs are able to know and understand digital marketing; 2) MSMEs get a new understanding of how to sell; 3) Furthermore, the community also always maintains health protocols. Keywords: Digital marketing, Trucuk MSMEs, Health Protocols, Community service.
Co-Authors Budiyono Budiyono Diyah Permatasari Hadi Samanto Muhammad Tho’in Salsabila Aslama Sumadi Sumadi Tutik Agustini Tutik Agustini