Articles
<![CDATA[PELATIHAN PEMASARAN DARING PADA UMKM CV BINTANG FOOD BANTUL YOGYAKARTA ]]>
<![CDATA[Fikri Farhan Fikri Farhan]]>;
<![CDATA[Zidni Husnia Fachrunnisa]]>
<![CDATA[ Randang Tana - Jurnal Pengabdian Masyarakat Vol 5 No 1 (2022): Randang Tana - Jurnal Pengabdian Masyarakat ]]>
Publisher : <![CDATA[Unika Santu Paulus Ruteng ]]>
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DOI: 10.36928/jrt.v5i1.972
<![CDATA[The COVID-19 pandemic that has spread globally since early 2020 has had an impact on various aspects, including the business aspect. Business people are forced to face the various changes that occur due to the pandemic. The pandemic is changing consumer behavior adapting to online shopping. As such, it is regarded as something normal. Therefore, business people who want to survive in the midst of the crisis due to COVID-19 must adapt to changes in consumer behavior, which now tends to always shop online. CV Bintang Food is one of the MSMEs affected by covid 19. The pandemic has caused a decrease in consumer demand for products which also resulted in income decrease. Therefore, this community service activity aims to help CV Bintang Food adapt to the changes that occur due to the pandemic. The method used is by observing and providing training related to promotion and sales through online media (Whatsapp, Facebook, and Instagram). This community service activity is carried out in three stages, namely: preparation, implementation, and evaluation stages. It is hoped that after this service, CV Bintang Food is able to practice selling their products through online media which will then lead to an increase in their sales]]>
<![CDATA[PENGUNGKAPAN LINGKUNGAN PADA BANK SYARIAH DI INDONESIA ]]>
<![CDATA[Zidni Husnia Fachrunnisa]]>
<![CDATA[ Riset Akuntansi Keuangan Vol 5, No 1 (2020): April 2020 ]]>
Publisher : <![CDATA[Universitas Tidar ]]>
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DOI: 10.31002/rak.v5i1.2717
<![CDATA[Artikel ini bertujuan untuk menguji apakah faktor-faktor yang mungkin mempengaruhi pengungkapan informasi tanggung jawab sosial tema lingkungan pada bank syariah di Indonesia. Penelitian ini meneliti pengungkapan informasi lingkungan pada laporan tahunan periode 2016 sampai dengan 2018 dari 12 bank syariah di Indonesia yang dianalisis dengan analisis isi. Penelitian ini menggunakan item pengungkapan Islamic Social Reporting (ISR) pada tema lingkungan sebagai checklist pengungkapan informasi. Hasil regresi menunjukkan bahwa jumlah cabang berpengaruh positif terhadap pengungkapan lingkungan pada bank syariah di Indonesia. Hasil ini menunjukkan bahwa faktor legitimasi secara parsial mempengaruhi tinggi rendahnya pengungkapan lingkungan pada bank syariah di Indonesia. Implikasi dari hasil penelitian ini adalah bank syariah yang memiliki visibilitas yang tinggi yakni dengan jumlah cabang yang banyak, lebih banyak mengungkapkan informasi lingkungan sebagai bentuk mengatasi kesenjangan legitimasi yang diakibatkan dari aktivitas operasi mereka di berbagai lingkungan dan upaya untuk mempertahankan brand image mereka]]>
<![CDATA[REVITALISASI KEGIATAN USAHA GETUK GORENG HJ. TOHIRIN DI MASA PANDEMI COVID-19 ]]>
<![CDATA[Zidni Husnia Fachrunnisa]]>;
<![CDATA[Euys Ayu Nazarilah]]>;
<![CDATA[Windi Nasianti]]>;
<![CDATA[Afri Ovita]]>
<![CDATA[ Al-Khidmat Vol 4, No 1 (2021): Jurnal Al-Khidmat : Jurnal Ilmiah Pengabdian Kepada Masyarakat ]]>
Publisher : <![CDATA[Pusat Pengabdian kepada Masyarakat LP2M UIN Sunan Gunung Djati Bandung ]]>
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DOI: 10.15575/jak.v4i1.11757
<![CDATA[Abstrak Kegiatan pengabdian ini bertujuan untuk untuk mengatasi dampak Covid -19 terhadap UMKM Getuk Goreng Hj. Tohirin. Permasalahan utama yang dialami oleh UMKM Getuk Goreng Hj. Tohirin di masa pandemi Covid-19 yakni penurunan pendapatan akibat menurunnya jumlah wisatawan yang datang ke Sokaraja. Berdasarkan survei yang dilakukan, terdapat sub permasalahan yang terjadi pada UMKM Getuk Goreng Hj. Tohirin yakni Sumber Daya Manusia yang dimiliki UMKM yang kurang memahami teknologi. Solusi yang dilakukan untuk mengatasi permasalahan tersebut yakni pendampingan pemasaran dan penjualan daring dan pendampingan pemanfaatkan teknologi informasi untuk pencatatan transaksi keuangan. Hasil dari kegiatan pengabdian ini yakni munculnya akun media sosial, akun digital marketplace, dan laporan keuangan terkomputerisasi yang dapat dimanfaatkan UMKM Getuk Goreng Hj. Thohirin dalam melakukan aktivitas bisnisnya. Kegiatan ini juga berhasil meningkatkan keterampilan karyawan untuk mengelola akun media sosial dan akun digital marketplace milik UMKM Getuk Goreng Hj. Thohirin serta keterampilan membuat pembukuan dengan computer. AbstractThis community service activity aims to overcome the impact of Covid -19 on SMEs Getuk Goreng Hj. Tohirin. The main problem that occurs at SMEs Getuk Goreng Hj. Tohirin during the Covid-19 pandemic, namely a decrease in income due to the decline in the number of tourists who came to Sokaraja. Based on the survey conducted, there are sub-problems that occur in Getuk Goreng SMEs Hj. Tohirin, namely Human Resources owned by SMEs who do not understand technology. Solutions taken to overcome these problems are assistance in online marketing and sales and assistance in the use of information technology for recording financial transactions. The results of this service activity are the emergence of social media accounts, digital marketplace accounts, and computerized financial reports that can be utilized by SMEs Getuk Goreng Hj. Thohirin in carrying out his business activities. This activity also succeeded in improving employees' skills to manage social media accounts and digital marketplace accounts belonging to SMEs Getuk Goreng Hj. Thohirin and his computer bookkeeping skills.]]>
<![CDATA[Faktor – Faktor Yang Mempengaruhi Kinerja UMKM di Kabupaten Purworejo ]]>
<![CDATA[Zidni Husnia Fachrunnisa]]>;
<![CDATA[Mustaghfiroh]]>;
<![CDATA[Anandita Zulia Putri]]>
<![CDATA[ Jurnal Multidisiplin Madani Vol. 2 No. 1 (2022): January 2022 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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<![CDATA[This study aims to determine the effect of personality, human resource competence, use of accounting information, and venture capital on the performance of MSMEs. The population of this study is the owner of MSMEs in Purworejo Regency. The sampling method used is purposive sampling technique. The sample was taken as many as 176 MSMEs in Purworejo Regency. Collecting research data using a questionnaire method distributed online. Data processing using SPSS Statistic version 26 application. Data were analyzed using multiple linear regression analysis. The results showed that personality, human resource competence, use of accounting information, and business capital had a positive influence on the performance of MSMEs. The better the personality and competence of human resources, as well as the use of accounting information will improve the performance of SMEs. In addition, the greater the amount of business capital can also improve the performance of MSMEs.]]>
<![CDATA[Pendampingan Pelatihan Pemasaran dan Pembukuan Produk UMKM Tahu GO Yogyakarta ]]>
<![CDATA[Vidya Vitta Adhivinna]]>;
<![CDATA[Rani Eka Diansari]]>;
<![CDATA[Zidni Husnia Fachrunnisa]]>
<![CDATA[ DHARMA BAKTI Dharma Bakti-Vol 5 No 2-Oktober 2022 ]]>
Publisher : <![CDATA[LPPM IST AKPRIND Yogyakarta ]]>
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DOI: 10.34151/dharma.v5i2.3993
<![CDATA[ABSTRACT The service is held at UMKM Tahu Go Yogyakarta which is engaged in the culinary field. Based on the results of business location surveys and interviews, the problems faced by Tahu Go's business partners are decreased income caused by a lack of interest from consumers from consumers during the pandemic and bookkeeping is still done manually. The output that we have produced in this activity is that we help UMKM Tahu Go in promoting products on various social media platforms such as YouTube, WhatsApp, TikTok and MSME Tahu Go have used an online-based accounting application that we recommend, namely Journal ID. Keywords : Marketing, Bookkeeping, Micro Small and Medium Enterprises (MSME) ABSTRAK Pengabdian dilakukan UMKM Tahu Go Yogyakarta yang bergerak dibidang kuliner, Berdasarkan hasil survei lokasi usaha dan wawancara, permasalahan yang dihadapi oleh mitra usaha Tahu Go yaitu penurunan pendapatan yang disebabkan oleh kurangnya minat pembeli dari konsumen dimasa pandemi dan pembukuan yang masih dilakukan secara manual. Luaran yang telah kami hasilkan dalam kegiatan ini adalah kami turut membantu UMKM Tahu Go dalam melakukan promosi produk di berbagai platform media sosial seperti YouTube, Whatsapp, TikTok dan UMKM Tahu Go telah menggunakan aplikasi akuntansi berbasis online yang kami sarankan yaitu Jurnal ID. Kata kunci : Pamasaran, Pembukuan, Usaha Mikro Kecil dan Menengah (UMKM)]]>
<![CDATA[Pendampingan Peran Digital Marketing dan Pemasaran dalam Upaya Keberlangsungan Hidup pada UMKM yang tergabung dalam SiBakul ]]>
<![CDATA[Anandita Zulia Putri]]>;
<![CDATA[Lulu Amalia Nusron]]>;
<![CDATA[Zidni Husnia Fachrunnisa]]>;
<![CDATA[Ningrum Pramudiati]]>;
<![CDATA[Rahandhika Ivan Adyaksana]]>
<![CDATA[ DHARMA BAKTI Dharma Bakti-Vol 5 No 2-Oktober 2022 ]]>
Publisher : <![CDATA[LPPM IST AKPRIND Yogyakarta ]]>
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DOI: 10.34151/dharma.v5i2.4057
<![CDATA[MSMEs in Yogyakarta is growing rapidly because Yogyakarta is one of the city's tourist destinations and is known as a student city and a city of culture. One of the obstacles for MSMEs is related to financing to obtain expansion and marketing capital that has not been maximized. SiBakul is an MSME collection data system so that registered MSME development can be more focused. The Service Team provides guidance and direction related to the digital marketing system and MSME financing. This marketing system aims to expand the MSME market and fostering the submission of a financing system aims to encourage MSMEs to be able to expand. This coaching activity is carried out for 1 month, which consists of activities for developing a digital marketing system, financing education, directing MSMEs to apply for financing, and the last stage is the evaluation stage.]]>
<![CDATA[REAKSI PASAR SAHAM TERHADAP PENGUMUMAN PEMBERLAKUAN PEMBATASAN KEGIATAN MASYARAKAT (PPKM) DARURAT DI WILAYAH JAWA BALI PADA INDUSTRI MAKANAN DAN MINUMAN ]]>
<![CDATA[zidni husnia fachrunnisa]]>;
<![CDATA[Lulu Amalia Nusron]]>;
<![CDATA[baniady gennody pronosokodewo]]>
<![CDATA[ JOURNAL OF APPLIED MANAGERIAL ACCOUNTING Vol 6 No 2 (2022): JOURNAL OF APPLIED MANAGERIAL ACCOUNTING ]]>
Publisher : <![CDATA[Pusat P2M Politeknik Negeri Batam ]]>
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DOI: 10.30871/jama.v6i2.4133
<![CDATA[Penelitian ini bertujuan untuk mengetahui reaksi pasar saham terhadap pengumuman PPKM Darurat Covid-19 di wilayah Jawa Bali pada industri makanan dan minuman. Reaksi pasar diketahui dengan menguji apakah harga saham dan volume perdagangan saham sebelum dan sesudah adanya pengumuman PPKM Darurat Covid-19 di wilayah Jawa Bali terdapat perbedaan secara signifikan. Penelitian ini menggunakan data yang dipublikasikan BEI melalui website www.idx.co.id selama periode pengamatan. Periode pengamatan yakni H-7 sebelum event hingga H+7 setelah event. Setelah itu, dilakukan analisa data menggunakan uji beda Wilcoxon. Hasil penelitian menunjukkan bahwa terdapat perbedaan volume perdagangan saham sebelum dan sesudah adanya pengumuman PPKM Darurat Covid-19 di Jawa Bali. Sedangkan, harga saham sebelum dan sesudah adanya pengumuman PPKM Darurat Covid-19 di Jawa Bali terbukti tidak terdapat perbedaan signifikan. Hasil penelitian ini memberikan implikasi bahwa adanya peraturan pembatasan sosial yang diakibatkan pandemi Covid-19 memberikan dampak terhadap aktivitas perdagangan saham khususnya pada sub sector makanan dan minuman]]>
<![CDATA[Factors Affecting Career Selection as a Public Accountant ]]>
<![CDATA[Zidni Husnia Fachrunnisa]]>;
<![CDATA[Vivi Artiningtyas]]>;
<![CDATA[Anandita Zulia Putri]]>
<![CDATA[ Jurnal Internasional Bisnis, Humaniora, Pendidikan dan Ilmu Sosial Vol 4 No 2 (2022): International Journal of Business, Humanities, Education and Social Sciences ]]>
Publisher : <![CDATA[Universitas Teknologi Yogyakarta ]]>
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DOI: 10.46923/ijbhes.v4i2.181
<![CDATA[This study aims to determine whether financial rewards, labor market considerations, family environment, professional recognition, and work environment have a positive effect on student interest in choosing a career as a public accountant. The population in this study is students at the University in the Special Region of Yogyakarta. The sampling method used is purposive sampling. This research is study quantitative data with primary data obtained by distributing questionnaires through google forms. The total number of samples is 100 students. A multiple linear regression analysis was used to analyze the influence of financial rewards, labor market considerations, family environment, professional recognition, and work environment on student interest in choosing a career as a public accountant. The results showed that financial rewards and family environment did not affect the students' interest in choosing a career as a public accountant. Meanwhile, labor market considerations, professional recognition, and work environment have a positive and significant impact on students' interest in choosing a career as a public accountant. The implication of the results of this study that is the Indonesia Public Accountants Associate (IAPI) can give more many information related to the profession of a public accountant to the student. In addition, IAPI as a regulator is expected could guard auditor professionalism so that increase the perception of students in accounting majors about profession public accountants. That thing expected could increase the interest of accounting students in choosing a career as a public accountant.]]>
<![CDATA[Determinan Pemilihan Karir Menjadi Akuntan Publik ]]>
<![CDATA[Anandita Zulia Putri]]>;
<![CDATA[Dwi Wastuti]]>;
<![CDATA[Zidni Husnia Fachrunnisa]]>
<![CDATA[ PRIVE: Jurnal Riset Akuntansi dan Keuangan Vol. 6 No. 1 (2023): Maret ]]>
Publisher : <![CDATA[Program Studi Akuntansi, Fakultas Ekonomi, Universitas Islam Majapahit ]]>
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DOI: 10.36815/prive.v6i1.2492
<![CDATA[The purpose of this study is to see how financial rewards/salaries, professional training, social values, work environment, and labor market considerations affect the choice of a career as a public accountant. Purposive sampling was used as a sample in this study. 52 auditors from the Yogyakarta Special Region Public Accounting Firm were used in this study. The analysis of this research uses the linear regression analysis technique. The findings of this study show how social values, work environment, professional training, financial rewards/salaries, and labor market factors influence the decision to pursue a career as a public accountant.]]>
<![CDATA[Pentingnya Integritas Untuk Mengurangi Kecurangan Akuntansi Pada Perusahaan ]]>
<![CDATA[Dekeng Setyo Budiarto]]>;
<![CDATA[Zidni Husnia Fachrunnisa]]>;
<![CDATA[Ningrum Pramudiati]]>;
<![CDATA[Anandita Zulia Putri]]>;
<![CDATA[Muhammad Arif Nur Hidayat]]>
<![CDATA[ UPY Business and Management Journal (UMBJ) Vol. 2 No. 2 (2023): UBMJ (UPY Business and Management Journal) ]]>
Publisher : <![CDATA[Department of Management, Universitas PGRI Yogyakarta. ]]>
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DOI: 10.31316/ubmj.v2i2.4622
<![CDATA[Tujuan: Saat ini, kecurangan masih menjadi masalah yang serius karena mengganggu kinerja jangka panjang organisasi. Penelitian ini bertujuan untuk menguji hubungan antara pengendalian internal, keadilan organisasi, integritas, dan kepatuhan terhadap aturan akuntansi dengan kecenderungan kecurangan akuntansi Metode: Obyek penelitian ini adalah Bank Rakyat Indonesia Cabang Wonosari, Kabupaten Gunungkidul. Penelitian ini menggunakan data primer yang diperoleh dengan menyebarkan 53 kuesioner kepada karyawan Bank. Penelitian ini menggunakan analisis kualitas data dengan uji validitas dan reliabilitas serta uji hipotesis menggunakan analysis regresi linier berganda Hasil: Hasil penelitian menunjukkan bahwa inegritas dan pengendalian internal berpengaruh terhadap kedenderungan adanya fraud, namun ketaatan aturan dan keadilan organisasi tidak berpengaruh terhadap kecenderungan fraud Implikasi: Implikasi untuk organisasi adalah perlu adanya jaminan bahwa pegawai memiliki integritas yang baik dan system pengendalian internal yang memadai agar kemungkinan adanya fraud dapat dikurangi]]>
