Claim Missing Document
Check
Articles

Found 4 Documents
Search
Journal : Cidea Journal

Pengaruh Harga Dan Kualitas Produk Terhadap Keputusan Pembelian Konsumen Pada Toko Cat De’lucent Paint Alimatuts Satdiah; Elmira Siska; Natal Indra
CiDEA Journal Vol. 2 No. 1 (2023): Juni : CiDEA Journal
Publisher : Universitas 17 Agustus 1945 Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/cideajournal.v2i2.775

Abstract

This study aims to analyze the effect of price, product quality on the decision to buy paint at the Paint De'lucent Paint shop. This research design uses a quantitative approach. Samples were taken by accidental sampling technique which was collected by distributing questionnaires when the buyer was shopping at a paint shop. The analytical method used is validity and reliability test, classical assumption test, multiple linear regression analysis and hypothesis testing by processing using the SPSS program. The results of this study show that price has a negative but not significant effect on, while purchasing decisions have a positive and significant effect on purchasing decisions. Simultaneously, both price and product quality affect the decision to buy paint
Pengaruh Kompensasi, Disiplin Kerja, dan Lingkungan Kerja Terhadap Produktivitas Kerja Karyawan Biro Umum Pengadaan Sekretariat Jenderal Kementerian Pertanian RI Nanda Amelia Agustina; Elmira Siska; Natal Indra
CiDEA Journal Vol. 2 No. 1 (2023): Juni : CiDEA Journal
Publisher : Universitas 17 Agustus 1945 Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/cideajournal.v2i1.790

Abstract

This study focuses on determining the effect of compensation, work discipline, work environment on the work productivity of employees of Biro Umum Pengadaan in Sekretariat Jenderal of the Republic of Indonesia using quantitative approaches. The sampling technique uses simple random sampling and the number of samples obtained by 53 respondents using questionnaires. In data processing using SPSS 26.0 software data instrument tests, multiple linear regression analysis, and hypothesis tests. Based on the results of simultaneous research, it was found that compensation, work discipline and work environment have a positife and significant effect on work productivity of employees of Biro Umum Pengadaan in Sekretariat Jenderal of the Republic of Indonesia.
Pengaruh Kualitas Produk dan Harga Terhadap Keputusan Pembelian Pada Produk UMKM Dekranasda Kota Depok Jihan Citradewi; Elmira Siska; Natal Indra
CiDEA Journal Vol. 2 No. 1 (2023): Juni : CiDEA Journal
Publisher : Universitas 17 Agustus 1945 Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/cideajournal.v2i1.797

Abstract

This study aims to determine the influence of product quality and price on purchasing decisions for MSME products in Dekranasda Depok City. The method used in this study is a quantitative approach with primary data collection through questionnaires. The sample in this study consisted of 50 consumers who shopped at Dekranasda Depok City and were selected using the side-by-side accidental method. Data analysis was performed using descriptive statistics, instrument data tests, multiple regression analysis, and hypothesis testing using IBM SPSS Statistics 25 software. The results showed that product quality partially impacts purchasing decisions, and prices partially impact MSME product purchasing decisions. When these two variables are observed simultaneously, both product quality and price have a significant influence on the purchase decision of MSME products Dekranasda Depok City
Pengaruh Fleksibilitas Jam Kerja dan Stres Kerja terhadap Integritas Karyawan di PT Bank Negara Indonesia Tbk Muchamad Iqbaal Dwi Fajarianto; Elmira Siska; Natal Indra
CiDEA Journal Vol. 2 No. 1 (2023): Juni : CiDEA Journal
Publisher : Universitas 17 Agustus 1945 Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/cideajournal.v2i1.800

Abstract

Employee integrity plays an important role in maintaining company trust and reputation. This study aims to analyze the effect of flexibility of working hours and work stress on employee integrity at PT Bank Negara Indonesia Inc. The purpose of this study was to analyze the effect of working hour flexibility and work stress on employee integrity at PT Bank Negara Indonesia Tbk, especially in the DGL (Digital Development) division in the mobile banking team. The research design adopted in this study is quantitative research with a descriptive approach. Data were collected from 33 respondents through questionnaires. The data were analyzed by carrying out instrument tests which include validity and reliability tests, classical assumption tests, then followed by multiple linear regression, partial tests, simultaneous tests and coefficient of determination tests. The results of this study show that partially, flexibility in working hours has a positive and statistically insignificant effect on employee integrity. Job stress has a negative and statistically significant effect on employee integrity. Simultaneously, both variables affect employee integrity at PT Bank Negara Indonesia Tbk. The results of this study have important implications for company management in developing strategies that improve employee integrity.