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Journal : Literasi: Jurnal Pengabdian Masyarakat dan Inovasi

Penerimaan Gula Stevia Sebagai Pengganti Gula Tebu dan Gula JawaPada Proses Pengolahan Tradisional Kunyit Asam Lucky Damayanti; Adinda Yudha Wardani; Chrystia Aji Putra
Literasi: Jurnal Pengabdian Masyarakat dan Inovasi Vol 2 No 2 (2022)
Publisher : Pengelola Jurnal Politeknik Negeri Ketapang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (384.453 KB) | DOI: 10.58466/literasi.v2i2.402

Abstract

Traditional herbal medicine is one of the health drinks that exist and come from many enthusiasts. Herbal drink is an ancestral heritage recipe for the people of Indonesia which is still preserved and developed to this day. The ingredients used in making herbal medicine are herbal plants that can be found in the surrounding environment. This research was conducted using a quasi-experimental design method. The results of the organoleptic test of traditional herbal medicine with the addition of 30 grams of palm sugar resulted in an average respondent's answer, namely having the aroma of turmeric, Javanese sugar, sweet taste, dark yellow color, and a liquid texture. Stevia Sugar The results of the organoleptic test of herbal medicine with the addition of traditional stevia sugar as much as 30gr have results with - the average respondent's answer is that it has a taste like tea leaves, sweet taste tends to be bitter, dark brown in color, and has a thick texture. From the results of this study, it can be seen that the addition of stevia sugar to the sour turmeric herbal medicine is considered ineffective. The addition of palm sugar to the traditional herbal medicine turmeric acid is considered more effective.
Strategi Digital Marketing Untuk Meningkatkan Pemasaran UMKM Di Kelurahan Turi Kota Blitar Amanda Dhea Restina; Chrystia Aji putra; Rista Dwi Evitasari; Desy Windi Prawita; Faza Nailinajiyah Darmayanti; Nadia Shafia Putri Alyzia; Alifiyasintadewi Nurqodri; Dimas Puji Utomo; Prima Luhur Pambudi
Literasi: Jurnal Pengabdian Masyarakat dan Inovasi Vol 2 No 2 (2022)
Publisher : Pengelola Jurnal Politeknik Negeri Ketapang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (429.107 KB) | DOI: 10.58466/literasi.v2i2.431

Abstract

The development of technology today has greatly improved, resulting in influential business efforts of both large and small. Activities in promoting products globally can increase sales volume and profit by using digital marketing. In the majesty of Turi, there are quite a few societies that do business. However, among the MSMEs that have developed, they are still hampered by a lack of knowledge about online marketing. The reason many business actors do not carry out E-commerce activities is because they are more comfortable selling offline (directly), not interested in selling online and lack of knowledge or skills in online marketing. Therefore, a digital marketing strategy activity was held to increase the marketing of MSMEs in Turi Village in Blitar City. The goal is a strategic effort to increase marketing potential through digital marketing for MSMEs in Turi Village, Sukorejo District, Blitar City. The methods used in this activity are socialization, discussion, training and mentoring. The digital marketing strategy to increase marketing for MSMEs in Turi Village, Sukorejo District, Blitar City is carried out in several stages, namely digital marketing socialization and digital marketing training and assistance. It is hoped that MSMEs can apply product photos to attract consumer interest, use a marketplace, create a website to promote MSME products in Turi Village to increase marketing through social media
Respon Penerimaan Gula Stevia Sebagai Pengganti Gula Tebu dan Gula JawaPada Proses Pengolahan Tradisional Kunyit Asam Lucky Damayanti; Triadinda Yudha Wardani; Chrystia Aji Putra
Literasi: Jurnal Pengabdian Masyarakat dan Inovasi Vol 2 No 2 (2022)
Publisher : Pengelola Jurnal Politeknik Negeri Ketapang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (380.656 KB) | DOI: 10.58466/literasi.v2i2.436

Abstract

Traditional herbal medicine is one of the health drinks that exist and come from many enthusiasts. Herbal drink is an ancestral heritage recipe for the people of Indonesia which is still preserved and developed to this day. The ingredients used in making herbal medicine are herbal plants that can be found in the surrounding environment. This research was conducted using a quasi-experimental design method. The results of the organoleptic test of traditional herbal medicine with the addition of 30 grams of palm sugar resulted in an average respondent's answer, namely having the aroma of turmeric, Javanese sugar, sweet taste, dark yellow color, and a liquid texture. Stevia Sugar The results of the organoleptic test of herbal medicine with the addition of traditional stevia sugar as much as 30gr have results with - the average respondent's answer is that it has a taste like tea leaves, sweet taste tends to be bitter, dark brown in color, and has a thick texture. From the results of this study, it can be seen that the addition of stevia sugar to the sour turmeric herbal medicine is considered ineffective. The addition of palm sugar to the traditional herbal medicine turmeric acid is considered more effective.