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All Journal FOKUS: Jurnal Kajian Keislaman dan Kemasyarakatan
Yurri Trinanda
Universitas Andalas, Padang
Religion Humanities Education Law, Crime, Criminology & Criminal Justice Social Sciences

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Persepsi Ibu-Ibu Nasabah Terhadap Program Pembiayaan Paket Masa Depan Bank BTPN Syariah (Mobile Marketing Syariah) X Koto Tanah Datar Yurri Trinanda; Damsar Damsar; Bob Alfiandi
FOKUS Jurnal Kajian Keislaman dan Kemasyarakatan Vol 6, No 2 (2021)
Publisher : Institut Agama Islam Negeri (IAIN) Curup

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29240/jf.v5i2.1892

Abstract

This study aims to determine the perceptions of women customer of the Bank BTPN Syariah MMS (Mobile Marketing Syariah) X Koto Tanah Datar Future Package financing program. The method used in this research is qualitative method. Data collection techniques: Observation, Interview and Documentation, Data Analysis: Miles Huberman. Bank BTPN Syariah unit MMS (Mobile Marketing Syariah) X Koto presents a future package financing program based on sharia principles which focuses its activities on providing business capital financing and aims to prosper underprivileged women in rural areas, especially (mothers) in X Koto Tanah Datar. The results showed that the implementation of the future package financing program for Bank BTPN Syariah MMS X Koto was not in accordance with sharia principles, the installment payment system was not affordable and the margin / profit received by the Bank was very high at 30% to 43%. This has resulted in poor perceptions from customer mothers of future package financing programs.
Co-Authors ., Damsar Bob Alfiandi