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All Journal Dinamika : Jurnal Ilmiah Ilmu Administrasi Negara TRANSFORMASI: Jurnal Manajemen Pemerintahan Nusantara Hasana Journal JURNAL PERSPEKTIF ADMINISTRASI DAN BISNIS
Hasymi Rinaldi
Politeknik Negeri Pontianak
Agriculture, Biological Sciences & Forestry Humanities Economics, Econometrics & Finance Education Nursing Social Sciences

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Journal : JURNAL PERSPEKTIF ADMINISTRASI DAN BISNIS

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PERAN MEDIA MASSA DI KALIMANTAN BARAT DALAM MEMPENGARUHI OPINI PUBLIK Hasymi Rinaldi; Mahendra Jaya; Debbie Yuari Siallagan
JURNAL PERSPEKTIF ADMINISTRASI DAN BISNIS Vol. 2 No. 2 (2021)
Publisher : JURUSAN ADMINISTRASI BISNIS POLITEKNIK NEGERI PONTIANAK

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (292.544 KB) | DOI: 10.38062/jpab.v2i2.22

Abstract

Many theories support the ability of the mass media in constructing public opinion. Moreover, those theories are also supported by many researches showing the strategic position of mass media in influencing public opinion. The problem is that mass media is no longer the main source of information for many people. The number of disinformation news spreads very quickly through social media networks. The rapid spread of hoax news indicates that many people believe the truth of fake news. According to the phenomenon, this research seeks to identify the ability of the mass media, in this case print media, in influencing public opinion. The approach used in this research is qualitative with phenomenological method. Based on the data obtained and processed, shows that the mass media able to influence public opinion, although the mass media can also be influenced by the virality of information.
Co-Authors Ade M. Yuardani Debbie Yuari Siallagan HERIYANTO Januardi M. Diah Mahendra Jaya Samuel Dendy Krisandi