Julina Julina
Universitas Islam Negeri Sultan Syarif Kasim Riau

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Journal : Kutubkhanah Jurnal Penelitian Sosial Keagamaan

Determinan Perilaku Pembelian Ekologis dan Konsekuensinya Terhadap Lingkungan: Perspektif Konsumen di Kota Pekanbaru Berdasarkan Kolektivisme, Perhatian Terhadap Lingkungan, Efektivitas Konsumen dan Kesediaan Membayar Julina Julina
Kutubkhanah Vol 16, No 2 (2013): Juli - Desember 2013
Publisher : Lembaga penelitian dan pengabdian kepada masyrakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2184.74 KB) | DOI: 10.24014/kutubkhanah.v16i2.226

Abstract

The purpose of this study is to examine the determinants of ecologically purchase behavior. Understanding of these factors is important to know the buying behavior of people who can contribute to the environmental rescue. Based on the scale developed from a variety of previous research, this study examines the effect of collectivism, environmental concern, perceived onsumer, and willingness to pay more towards ecological buying behavior in Pekanbaru. Data was collected using questionnaires, then analyzed using Structural Equation Modeling. The research proves that collectivism affect environmental concerns and perceived consumer effectiveness. Furthermore, environmental concerns affect the willingness to pay higher prices. behavior. However, in this study the effect of collectivism and willingness to pay more toward ecologically communications program precisely and in accordance with customer expectations, while for the government, the results of this study can be used as input to determine the policies that can save the environment.
Pengaruh Value Added Intellectual Capital (VAIC) Terhadap Kinerja Keuangan Bank Umum Syariah Yang Terdaftar Di Bank Indonesia Periode 2015 – 2019 Viras Alti Pidola; Julina Julina
Kutubkhanah Vol 21, No 1 (2021): Januari - Juni
Publisher : Lembaga penelitian dan pengabdian kepada masyrakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (999.806 KB) | DOI: 10.24014/kutubkhanah.v21i1.13354

Abstract

Intellectual Capital adalah komponen yang dimiliki oleh suatu perusahaan dalammengukur nilai sumber daya manusia didalamnya yang memberikan keunggulanbersaing. Intellectual Capital perusahaan tidak dapat diukur langsung tetapimengajukan suatu ukuran untuk menilai efisiensi dari nilai tambah sebagai hasildari kemampuan intelektual perusahaan. Penelitian ini adalah penelitian denganmenggunakan data sekunder dengan metode penelitian kuantitatif. Teknikpengumpulan data melalui dokumentasi berupa pencatatan laporan keuanganpada Bank Umum Syariah Periode 2015-2019 yang dipilih menggunakan metodepurposive sampling dengan pengolahan data menggunakan program SmartPLS3.0. Teknik analisis data yang digunakan adalah metode Partial Least Square(PLS). Hasil penelitian yang di dapat dari program PLS adalah Intellectual Capitalmempunyai pengaruh terhadap Return On Asset (ROA), Net Imbalan (NI), BebanOperasional terhadap Pendapatan Operasional (BOPO), dan Finance to DepositRatio (FDR) tetapi Intellectual Capital tidak memiliki pengaruh terhadap CapitalAdequancy Ratio (CAR) dan terhadap Zakat Performing Ratio (ZPR).
Consumer Ethnocentrism and Attitude Toward Domestic Product in Pekanbaru Julina Julina; Bambang Kariyawan
Kutubkhanah Vol 15, No 2 (2012): Juli - Desember 2012
Publisher : Lembaga penelitian dan pengabdian kepada masyrakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (213.302 KB) | DOI: 10.24014/kutubkhanah.v15i2.239

Abstract

The purpose of this research is to discover high school student ethnocentrism and their attitude toward domestic product. Identifying these factors are very important for marketers in design their marketing program. Based on consumer ethnocentrism questionnaire (CETSCALE) developed by Shimp and Sharma (1987), 17 questions were given to the student from one private high school in Pekanbaru City, Riau Province. Moreover, question about their attitude, preference, and the reason to choose domestic product also being questioned. About 118 students participated in this study. The data collected was analyzed through qualitative and quantitative method. The result showed that this study provides support for the CETSCALE’s reliability and validity. Mean score on the CETSCALE is 57.20, which is indicating a moderate level. From the question about country of origin, approximately 60.2% respondents pay attention to the product country of origin. In relation to the price, 55.1% would buy the domestic product if the price between the domestic and foreign product is the same. On the other situation 71.2% respondent would buy the domestic product if the price is cheaper, contrary to only 23.7 % respondent that keep buying domestic product even the price is higher. It is important to note that even they have high ethnocentrism score, not all of them willing to buy domestic product when the price is higher. We also gave them opened question asking about what kind of product and services they prefer domestic made. Nearly 50% mentioned clothes or dress and many respondents refer to specific kind of clothes or motive such as Batik. Food is chosen by at least 66% respondent as domestic product they prefer. The most reasons are the cheap prices, same quality, delicious taste for food, and proud to consume the domestic product. We may conclude that respondent were ethnocentrism at certain product but still considering the price to make a buying decision.