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Sales Growth and Firm Size Impact on Firm Value with ROA as a Moderating Variable Thomas Sumarsan Goh; Henry Henry; Erika Erika; Albert Albert
MIX: JURNAL ILMIAH MANAJEMEN Vol 12, No 1 (2022): MIX: Jurnal Ilmiah Manajemen
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jurnal_mix.2022.v12i1.008

Abstract

Objectives: This study aims to determine the sales growth and firm size impact of the firm value, and the return on assets as the moderating variable. These independent variables are the sales growth and firm size, where the dependent variable is firm value. The objects of this study are the consumer goods companies which was listed on the Indonesia Stock Exchange market from 2015 to 2020.Methodology: The amount of sample is ten consumer goods companies based on the purposive sampling technique. The research method is using SPSS application to run the regression analysis and which covered the descriptive statistics, classical assumption tests, multiple linear regression analysis, moderation regression analysis, and the hypotheses tests. The data of the study are normally distributed, free from multicollinearity and heteroscedasticity.Finding: The hypothesis results show that sales growth results have negative impact and not significant to the firm value; the total assets have positive impact and not significant on the firm value; sales growth and total assets have impact on the firm value which is not significant simultaneously. Investors have to be careful on investing in the company because if they are taking sales growth and firm size into the account to invest, this may make mistakes. The variable of ROA also cannot moderate the model. Conclusion: A company with high sales growth and large firm size does not guarantee to operate efficiently to generate profit and increase the firm value. 
ANALISIS E-COMMERCE BERBASIS MARKETPLACE YANG BERPERAN MEMBANTU WIRAUSAHA PEMULA DALAM MENJALANKAN BISNIS Thomas Sumarsan Goh; Erika Erika; Henry Henry; Albert Albert; Edison Sagala
Indonesian Journal of Economics, Entrepreneurship, and Innovation Vol. 2 No. 1 (2021): Mei
Publisher : ILIN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (202.722 KB) | DOI: 10.31960/ijoeei.v2i1.993

Abstract

Entrepreneurship is needed to open job vacancies. This study focuses on entrepreneurs who start a business with e-commerce with the interview method. With marketplace-based e-commerce, all the products displayed in it will be easier for people to see. In using the marketplace, the responsibility of business actors must also be applied. The results of this study indicate that entrepreneurs who are new to running a business are mostly assisted by marketplace-based e-commerce to market their new products and consumers will easily find the products they need efficiently and without having to spend a lot of time. to buy it. Entrepreneurs who use the marketplace must be able to maintain the products and quality offered to consumers so that these products can be trusted by everyone who visits online. In developing a business, convenience is the main thing in doing business, which can also make buyers feel more satisfied so that buyers will make a repurchase.