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Decision Sciences, Operations Research & Management

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ANALISIS FAKTOR – FAKTOR YANG MEMPENGARUHI PERILAKU PELANGGAN BELANJA ONLINE Maria Josephine Tyra,; Lina .; Catharina Clara
Jurnal Manajemen. Volume 18, Nomor 3, Tahun 2014
Publisher : Jurnal Manajemen.

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Abstract

This study examines factors which is affecting online shopping customer behavior. Based on Javadi et.al. (2012), there are two model analysis in this research. First, measure affect of financial risk, product risk, incovenience risk, non-delivery risk, return policy, service and infrastructural on online shopping attitude. Second, to measure affect of domain specific innovativeness, attitude, subjective norms, and perceived behavioral control on online shopping behavior. Sample selected from customers of five online shops in Palembang surveyed was selected by snowball sampling. Analysis using multiple linier regression. The results on first model analysis showed that almost of all risks negatively affect online shopping attitude. Only incovenience risk which have positive affect. Return policy and service and infrastructural positively affect online shopping behavior. On second model, analysis shows that all independent variables positively affect on online shopping behavior. This research support empirical research about subjective norms and attitude positively support behavior. In the other side, based on the result, affect of domain specific innovativeness and perceived behavior control need a more concern on future research.
The Influence of Intellectual Capital Components Towards the Company Performance Agustinus Soetrisno; Lina .
Jurnal Manajemen Maranatha Vol. 14 No. 1 (2014)
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (188.13 KB) | DOI: 10.28932/jmm.v14i1.76

Abstract

Abstrak: Tujuan penelitian ini adalah untuk memberikan bukti empiris mengenai pengaruh komponen intellectual capital terhadap kinerja perusahaan. Intellectual capital terdiri dari human capital, structural capital, dan relational capital.Komponen intellectual capital diukur dengan menggunakan Value Added Intellectual Capital Coefficients (VAIC™) yang dikembangkan oleh Pulic. Kinerja perusahaan diukur dengan menggunakan rasio profitabilitas yaitu return on assets.Sampel penelitian ini adalah perusahaan industri keuangan yang terdaftar secara konsisten di Bursa Efek Indonesia selama periode 2009, 2010, dan 2011. Analisis regresi berganda digunakan untuk menjawab hipotesis dalam penelitian ini. Hasilpenelitian ini menunjukkan bahwa human capital dan structural capital tidak memiliki pengaruh terhadap kinerja perusahaan sedangkan relational capital memiliki pengaruh negatif terhadap kinerja perusahaan.Kata kunci: Intellectual capital, human capital, structural capital, relational capital, kinerja perusahaan.
Co-Authors Agustinus Soetrisno Benyamin Kusumoputro Catharina Clara Maria Josephine Tyra, Maria Josephine Tyra,